Part 3 – Who’s Holding You Back?

Hey Guys,

Today I want to continue with the five questions that are going to Make 2007 Your Best Year Ever.

If you followed my previous posts you created two powerful lists that show you exactly what happened in your business and your life last year- what worked and what didn’t work – your successes and your disappointments.

And you probably learned a great deal about yourself in the process.

Well now you’re going to learn even more about yourself as we get into the next step of my 2007 Business Makeover Formula.

And today’s question may reveal some things you would have never thought of in a million years.

Are you ready?

Your Next Big Question. How Did You Limit Yourself Last Year and How Can You Stop?

You know how I feel about constraints. And you may not believe it, but there are nasty things hiding deep inside of you that have been holding you back from living the life you want.

And most are not your fault. They were placed in your head by well-meaning people. Some of this stuff you’re just thrown to based on things like where you came from, where you grew up, your family background, etc. And some of this stuff has been told to you by people who were really trying to help you by passing on what they thought was valuable advice to live by.

But what actually happened was that you got hardwired with programming that’s outdated. And yet it still influences your thoughts and day to day activities and beliefs in a negative way.

The part of your thought process that has been affected by this ultimately negative input is your belief system and your core values.

Were Your Grandparents Wrong?

Did you have an elderly grandmother that used to tell you things like “Money is the root of all evil” and “Rich people are all crooks”?

Well money is not the root of all evil, and all rich people are not crooks.

Each year millions of dollars are donated to worthy causes by rich people. Their generosity has brought forth breakthroughs in the fields of science and medicine that have made this world a much better place to live.

And even though the news media makes the public believe all rich people are crooks when a CEO is caught stealing from the company pension fund, that’s really not true.

What they don’t tell you is 99.9% of all successful business people have achieved their success through hard work and dedication, not by theft or cheating.

Exposing Your Pre-Programmed Belief System

Along with discovering and listing last year’s business accomplishments and disappointments, it’s time to take a good look at yourself on a very basic level.

This involves reaching deep into your core values and beliefs to see what’s holding you back.

And you may find that some of the things you thought were the truth are really just clich’s. Misguided ideas presented by narrow-minded thinkers and then passed down from generation to generation.

So be ready to find out that what you thought was bedrock in your belief system may not actually be true. For some of you, this may be really shocking.

If it’s your mission to discover exactly what’s holding you back from achieving your goals and dreams. Then do whatever it takes to stop doing or thinking those things.

Have You Been Operating from a Position of Strength or Weakness?

And along with those programmed beliefs, there’s the behavior of operating from your weaknesses instead of your strengths.

Personally, I know a lot about this one! Last year I did not leverage my strengths as much as I could have. And I was involved in some things that I don’t consider my strengths.

But I realized what was going on and fixed the problems. I hired people that are strong in things that I consider myself weak in. Their strengths complement mine.

This one essential move is already making a huge difference for my business this year.

What about you?

Are your daily activities based on your strengths? Or are you wasting your valuable time struggling to get better at things you know deep down are your weaknesses?

You know what I’m talking about here. Not things that you could get good at – but things that you don’t care if you ever get good at but need to have handled excellently.

Are You Ready to Answer Today’s Big Question?

It’s now time for you to get your treasured notebook of powerful lists that make up my formula for Making 2007 Your Best Year Ever.

And create another list – this one from your deep, hard look at the values and belief system that you’ve been carrying around for most of your life.

Then include all of the activities you’ve been doing that are not really your strengths.

It’s important to identify those activities that are definitely your weaknesses. The things you struggle with regularly that don’t produce the results you expect.

You’ll Soon Find Out Why You’ve Been Creating This Notebook of Life-Changing Lists

To be prepared for the next Big Question in my Business Makeover Formula, you must have completed all three lists we have discussed so far.

I kid you not.

It’s the only way this series of Make 2007 Your Best Year Ever questions will help you turn your situation around. It will mean the difference between you having an extremely profitable year, or just getting by again – like you did last year.

To Higher Profits,
Rich Schefren
Strategic Profits

P.S. Following this formula myself has enabled me to put my business on track to have a record year. And it wasn’t from just doing the three lists we’ve covered so far.

The next two Big Questions are essential keys to making this formula work for you. So make sure you move on to the next blog post when you’re ready.

Because I really want to see you make a splash this year.

And not just a hand-in-the-water splash. I’m talking about a take-a-running-start cannonball splash that gets everyone around you soaking wet!

12 thoughts on “Part 3 – Who’s Holding You Back?”

  1. Hey Rich,

    What a great subject, what a cool 2007 kick off!

    Been plowing through your Manifesto/the last and final chapter and now these posts.
    And yep! I finally got! it…
    This is my conclusion:
    a job = expresssing yourself in a defined playing field with previously – not by you – defined team mates,
    being an entrepreneur is defining the playing field, handpicking your team mates and focussing on solely expressing your strengths.

    the paradigm you “crushed’ is so simple really….
    you dragged me to the other side of the playing field and ‘only’ offered me the different vies, the other persepctive….

    so now I’ve finally found the “bears on the road”
    my deep down buried belief systems that have grown into “unconscious emotional drives”….

    would that mean that I can now finally get into the right gear and swiftly turn my strengths into business….
    you’ve done it, right?
    so I bet I can too 🙂

    thanks & tallyho

  2. Thanks Rich. Just read your three posts (of five) and the others sprinkled in this January’s archive. I came up with a list which I call my Strategic Imperatives for 2007. Perhaps these may be of use to others:

    1. Take the time to make wise decisions — once decided, implement quickly.

    2. Be true to my values — follow / feed the joy!

    3. Be entrepreneurial — the leader not the star technician.

    4. Be visionary – a strategist not a tactician.

    5. Expand network.

    6. Be responsible — protective of reputation.

    7. Build team of all-stars — delegate deeply.

    8. Eliminate wasted time, energy and money (per your pal Mark Joyner).

    Thanks for your writings — always thought provoking.


  3. hey Rich,

    Sounds like your blogs and information can help me through my success. I’ll google you to see what I can find.


  4. Rich,

    Here are a few things that come to mind as I work through this step:

    I have been struggling back and forth with the idea that I have to find a “profitable” niche rather than a niche that I am “passionate” about. I have been trying to develop websites for niches that I have no interest in and this means I am working out of my weakness. How can I possibly deliver quality service if I know nothing and don’t care? (What was I thinking!?) I will end up creating junk that will not benefit anyone (not to mention how boring it will be for me).

    I have also struggled with thinking that the only profitable niches are things that are not that meaningful in the big scheme of life (i.e. entertainment and leisure activities). I don’t want to try to get people to play poker online, or get cool new ringtones for their phone. This is simply false thinking based on get-rich-quick beliefs instead of quality long-term service beliefs. I want to do something that is meaningful and helpful to people–a real service that I care about. I am going to start looking at the niches that I am passionate about and find ways to make them profitable.

    Another thing I struggle with is thinking that I have to create a full-blown “perfect” product and website before I can do anything. I’ve struggled with getting started with the small things that I can do something about instead of trying to do some giant launch that I simply don’t know how to do. I think I need to focus on expanding my list of contacts through some natural means like friends and family, groups I belong to, and a few customers I already have. I also need to develop one small but good product to “launch” (probably as a giveaway) so that I can build up my “customer” base.

    Finally, I struggle with doing “busy” work instead of real work that will add something to my business: reading email, surfing the internet (justified as “research”) downloading “free” IM resources (that I don’t read), and making lots of lists that I never actually implement. I need to start creating products by setting up a writing schedule. I need to add new pages to my website and blog every week. I need to contact previous customers and ask them what kinds of products they would like to see developed.

    BTW, I really liked Jack’s Strategic Imperatives listed above–excellent list! 🙂

    Thanks Rich for these thought-provoking exercises.

    Audrey Berry

  5. Hi Rich,

    I am going through a hard work in my online business and everything is still not giving me a satisfied amount of income.

    I am learning from all gurus of online business and hopefully that i can make this year of 2007 as a memorable year in my life.

  6. Hi Rich,

    When I met you at the World Internet Summit in Vegas last September, I knew that what you had to say be extremely valuable. In fact, you\’re the reason I went.

    However, I didn\’t realize that the personal advice you gave me would transform my business life like it did!

    Just my shear connection to you through the summit has brought a flood of traffic to my latest site. And it just launched on Saturday!

    What you are saying in these blog entries are Gold. It applied to my life as I am sure it does to others. I am following your model of giving away advice and following the advice you gave to me personally at the Summit to a T.

    Thanks for being you.

    William Sinclair

  7. Rich,
    Very interesting post.

    I have been working online for 6 months now, mainly a learning curve with very little income.

    One thing I have got from all this work so far, are two great business partners, each with different skills, which will enable us to launch our new business in the next few weeks. As a ‘change’ from the norm, a percentage of our profits will be dedicated to water4Ghana, a chance to give people something we all take for granted, fresh, clean, water.

    The ‘get rich quick’ idea is a con. Like all businesses, an online one needs interest, involvement, hard work and dedication to succeed.

    You are there, hopefully I soon will be.


  8. He Jack,

    Nice of you to share you’re insights, thanks.

    Can I be curious for a sec?

    You said
    “take the ime to make wise decisions”

    I was wondering….
    how does one make a wise decision?
    What do you compare it too, I mean what are your criteria in making a wise decision?

    And because the post is all about looking back and learning ….
    can you share about last years “wise decisions”


  9. On Feb. 10,07- I had already signed up for the Business Growth System. I have beeen charged the $397.00 of the coaching system. I continue to receive emails to sugn up as though I have never signed before. I signed for the Front of the Line Pass… thinking this was the process to start the coaching. Question… am I not part of the initial 100 group that was signed up last month. Please let me know what’s going on. I am totally lost at this stage. I thought the coaching started today. Help me to understand.

    Marian Arceneaux
    [email protected]
    (909) 394-0963


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