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- Aug 19 2008
- 29 Comments
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Quick--what's the best selling marketing book on Amazon for the past 18 months or so?
Well, if you guessed "The New Rules Of Marketing And PR" by David Meerman Scott, you'd be right. This book is truly one of my favorites, because it breaks down some complicated theories to a simple-to-understand level that anyone can immediately implement into their marketing and business building strategy. No kidding--once you finish this book, you'll be all fired up to take action and start putting these principles into play. I had a recent chat with David about his book, and he answered some big questions for me, such as...- How does PR fit into today's latest marketing techniques?
- How do you distinguish between what to give away for free and what to hold "close to the vest"?
- Are requiring opt-ins a master stroke...or a major mistake?
- Should I think of myself as a marketer--or publisher?
- What are the steps needed to take action and get started right away?
Plus TONS more. And you can get it all right here. No charge. No registration required. Just a cool little freebie to help you along in your "taking action" journey. So do me a favor--listen closely to the interview. Pay attention to what David is saying. The man knows his stuff. And afterwards, tell me what you thought of the interview in the comments below, okay? To Higher Profits, Rich P.S. During this interview, David gave me a brilliant idea... We're talking angels singing, heavens opening, light shining through the clouds, the whole shebang. This mind-boggling approach is something I'll be using for a MONSTER project in the upcoming months. And I can say this with all certainty: It's going to turn internet marketing on its ear. So look for that soon. But in the meantime, download the audio, print out the transcript, take copious notes, and most of all--TAKE ACTION ON WHAT YOU LEARN. It will change your life.
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- Feb 25 2007
- 546 Comments
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Hey Guys,
I have a quick favor to ask of you.
But before we get into that I just want to point out that, in the last 24 hours alone, roughly 6,231 people have watched my latest video, "Startup To Freedom". I seems as though people are starting to send the video to their friends and family.
So not only could you learn a lot from the video, but you could also look at it as a lesson in viral marketing! Cool.
Now since my inbox has been flooded with questions and comments about momentum, I want to try and answer them the best they can. But before I do that, I want you to submit a question to my blog so that I can have a clear picture of the common obstacles that are preventing people from gaining momentum.
Here is the question I'd like you to answer:
Q:What is the biggest obstacle that is preventing you from gaining the momentum you need to bring your business to the next level?
Submit your answer on this post...
And yes this means you!
It will only take 30 seconds, and it will help you identify the constraint that is preventing you from growing your business.
Then, later on this week, I'll be releasing something that will address the common obstacles you're facing. I already have some ideas, based on the feedback so far, but I'm very interested in hearing from you.
I'm looking forward to your feedback.
To Higher Profits,
Rich Schefren
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Just ONE Simple Shift...
ONE Obstacle Overcome...Can Bring You The BIG Results You Want From Your Online Business
Rich Schefren reveals the SIMPLE answer in his newest report...
The Uncertainty Syndrome: The Entrepreneurial Emergency
There Is No Reason Why You Can't Have The Success Gurus Have, By Dealing With The Same Simple Factor...Get it Now!
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