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- Jun 12 2008
- 8 Comments
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Silly question, right?
Well, before you dismiss the question.... let me ask you this:
Q: What exactly is an entrepreneur?
um...ah...um... Yeah, I know... It was on the tip of your tongue. The sad truth is - most online marketers can more accurately explain what a medical doctor is than an entrepreneur, even though they aspire to be one.The fallout from this lack of clarity is the primary reason why so many wanna-be entrepreneurs end up broke, frustrated, and confused. More to the point... they end up opportunity-seekers, the polar opposite of strategic entrepreneurs.
Continue reading Are You Really An Entrepreneur?
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- Mar 07 2008
- 46 Comments
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Lots of marketers (more than I ever expected!) seem to be fascinated with me, my daily routine, and how I live my life.
I am not.
That's not fake humility either. It seems to me I’m an ordinary entrepreneur. I live an interesting (but not insanely interesting) life. I just happen to have the uncanny knack to synthesize oodles of information, spot the upcoming trends and pinpoint all of it with laser focus to grow businesses fast.
Still, it seems many online marketers have a tendency to "glorify" me. A few others seem to consider me the evil mastermind behind everything that’s bad in internet marketing.
Truth be told, I am not that amazing, nor that wicked.
But, people are curious about me and so I thought I would invite you to come along with me to an incredible web 2.0 event happening in Texas right now… SXSW. Continue reading How To Instantly Transform Your Cell Phone Into A Eavesdropping Device That Picks Up The Most Profitable Information Online Today
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- Sep 08 2007
- 31 Comments
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Man, I love this blog.
I enjoy the give-and-take of this group as we hammer-out the challenges and issues in the Attention Age.
Your comments provide great material for Part 2 of The Attention Age Doctrine, which will be ready later this month. Thanks for your contributions and your patience. I promise, it's going to be great!
As you may realize, one of the best attention-holding features of blogging is the opportunity to keep conversations alive. I do it here as often as I can.
While each blog post may survive on its own merit, it is also possible - and encouraged - to carry thoughts from one post to another as a viral thread.
After all, this is how some of the best ideas are spread.
That said, let's return to the topic of Return on Attention (ROA).
Return on attention is the performance metric by which we measure the value of the attention we "pay" to other people and ideas.
You'll remember from a previous post that I asked about the return you are receiving from the attention you freely give to others. Thanks for your comments on this topic and keep them coming. You'll see in a moment why I asked for them in the first place.
Think of ROA as a financial transaction.When you pay for a product or service, you expect something of value in return:
- Pay for milk. Bring milk home and drink it.
- Pay for housecleaning services. Come home to a clean house.
- Pay for business coaching. Get Rich Schefren.
The return should always be of great value, otherwise, there's no point in making the purchase.
Yet, as I've noted earlier, we tend to give our attention away to many things, asking little or nothing in return. Seems strange, especially if you are trying to succeed as an online entrepreneur.
Since attention is such a scarce resource, we should recognize its value and only exchange it for something of equal worth.It's like bartering diamonds for gold pieces. The value of each must be measured accordingly.
Yet each day, we let our mind and our attention wander away from our own business goals. We squander our intellectual capital and waste our energies on lesser subjects and ideas.
By doing so, we take our eyes off the ball with regard to our own business goals. We divide and subdivide our own attention to our detriment, diminishing our power to achieve.
Re-read that last sentence out loud. See if it applies to your own online business situation.
Giving away attention devalues its impact. It dulls the force of our competitive nature.
It's like giving up diamonds for rubber bands. You probably wouldn't do it if you were of sound mind - unless you received a helluva lot of rubber bands - so why do we constantly give away our valuable attention?
ROA often comes in the form of knowledge. It's what we receive as a benefit for having paid attention to a customer, a client, a motivational speaker, or anything else.
What we derive from that experience should have its own reward for us, either in the form of financial gain, wisdom increase or future benefit.
Our goal, as always, is to convert that knowledge into wisdom.
Entrepreneurs are the alchemists of the online world. We are innovative enough to make gold out of straw. But we can't afford to give away our well-earned wealth - in the form of attention - without receiving greater value for our efforts.
Global business strategist and author John Hagel III has his own take on ROA. He says it is "driven by the proliferation of options available to us in all domains of our life, increasing the relative scarcity of an increasingly valuable resource - our attention."
I couldn't have said it better myself, so I didn't. That's why I'm giving him full credit.
Hagel suggests that virtual communities, such as this blog, can be powerful conduits in delivering ROA by enhancing good fortune.
In other words, you'll become "lucky" just by paying attention to my blog. I completely agree.
Don't you get a rush of excitement when you "accidentally" discover a valuable, relevant resource of information that you didn't even know existed?That's what the StumbleUpon.com web site is all about. It creates value from other sites that we "stumble upon" as we navigate our way around the Web.
As a former baseball executive said a long time ago, "luck is the residue of design." You'll be amazed at how lucky you'll feel when you do things with real purpose - not just out of habit - like searching for knowledge to grow your business.
The challenge is to harness the power of these valuable resources and derive a healthy return on the attention we give during our quest.
How can you connect with others to grow? How can you take advantage of your skills for finding relevant "treasure among the trash" and use the materials as key building blocks for your success?
Your attention becomes an investment in that success. You have to mine the gems before you realize their value.
Let's put it to the test on this blog.
Think like a big shot banker… Where will your attention receive the greatest "bang for the buck?"
Share your attention wealth with my blog readers.Tell me your top three goals for getting a great return on your attention.
It is possible to find treasure in the trash, if you know how to pay attention.
Let's see if we can turn that attention into business gold.
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- Aug 20 2007
- 69 Comments
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I was startled out of sleep the other morning by my 5-year-old daughter Ava. It was 6 a.m. and still dark as she ran into our bedroom screaming the ‘F’ word.
The word flew out of her mouth as if it was launched by NASA.
"FRIDAY! Today Is Friday!!!!"
What a great word... Friday.
Do you remember back when you were in school, how happy you were to finally get to Friday?
Unfortunately, for far too many entrepreneurs, the word has lost all its power. Even worse, that special "Friday-feeling" has also disappeared from our busy lives.
Yet, for self-described cubicle slaves and school kids alike, no matter how heavy the burden or workload, there is always Friday. For them it's more than just a day; it’s an attitude.
- Friday is freedom from worry.
- Friday is fun, which should be part of every day.
- Friday moves us forward.
- Friday feels fantastic.
Any day can be Friday. It’s a landmark event that signifies triumph: It’s time to race to the FINISH (another favorite ‘F’ word) and begin the process of recovery from a batch of productive work.
I’m sure you’ve used the ‘F’ word on more than one occasion as your grow your business. Sometimes just one word like that can determine your attitude for the entire day.
In my coaching practice I've noticed that most entrepreneurs have completely lost the special feeling that comes from the anticipation of downtime after completing a task or project. It's as if running their business has become a never-ending marathon with no finish line whatsoever.
If you don't have a finish line, how will you know when the race is won?
So, what about you? How many ‘Friday’ moments have you experienced as an online entrepreneur?
What other words trigger action and emotion as you sprint to complete your projects and achieve your business goals?
I'm no wordsmith, but I’m beginning to pay more attention to language. I give my kids credit for this gift as they teach their dad a thing or two about 'nice words' and "bad words."
Watching my daughters learn new vocabulary words, and form their speech patterns, I marvel at the way their minds work. There’s a lot going on inside the brain of a 2-year-old when she tries to say “hippopotamus” for the first time. But the result of her accomplishment, however tortured the pronunciation, is a joy to behold.
I've also learned the power of words – their meaning and the images they project.
Some words hurt, others bring smiles. At times, simple words, and the rhythms they create in our minds when spoken, can be quite soothing.
Here are some examples:
Relax...
Replenish...
Recharge...Feels kind of nice, doesn't it? Now, think about the meaning of those words and the images they place in our minds.
Relax... slow down, lie down, kick up your feet. Feel the ocean breeze and the warmth of the sun on your skin.
Replenish... cool water on a hot summer day, a refreshing dip in the pool after a long day at work. The feeling of nourishment we get after downing a fruit smoothie.
Recharge... the kick of an espresso to start your morning, the turn of an ignition key and the roar of a supercharged engine. You’re built for speed, baby, and ready for action.
Make it a point to incorporate these kinds of words into your business day today.
I know I’ve been talking a lot about information overload recently, but it’s important for you to realize how it will feel when you declare victory over it.
Where once there was information anxiety, now there is recovery.
Recovery is a very important word for all of us. And I am not talking about the type of recovery you get from a 12-step program either (Sorry, Lindsay Lohan fans).
Instead, I am talking about a time where you actually recharge well enough so you can come back with even more energy than before.
When you stop and think about it – and I strongly encourage you to do so - stress followed by recovery stimulates growth. Without recovery, continual stress leads to burnout or breakdown.
If you’ve ever been interested in weight lifting, you know what I mean. When you work out at the gym, you take your muscles past the point of failure. Then you must give your muscles enough time to recover so that they can rebuild and be better prepared for similar stress.
When training your body, if you don’t fully recover you’ll end up overtraining it. The net result is you get weaker instead of stronger: The exact opposite of your original goal.
This happens emotionally, too. Think about the traumatic events that were once devastating, but that you now recognize as empowering: Family crisis, the death of a loved one, the break-up of a relationship, the failing of a business venture, the loss of a job, etc.
The reason for this renewed strength is that you have fully recovered from the trauma and are now better prepared to handle similar stressful situations. But this time, you’ll handle them much better.
If you don’t allow for recovery, and you get hit with another crisis, it can be demoralizing for you, your family, friends and business.
If you’ve read the biographies of as many successful entrepreneurs as I have, then you’ve definitely seen this pattern of trauma, recovery, and victory in their lives. So many successful people go through some horrible reversal, but they recover, and later they’re stronger because of it.
Often, many battles are lost before winning the war.
That’s why the concept of recovery is vital to our growth. And you should strive to incorporate it in all that you do.
So how does this translate into your own life?
It means for every 14-hour workday filled with adrenaline and the promise of financial success, there must be rest and recovery if you want to be at your best.
It also means if you are struggling with information anxiety you’ll never get to experience recovery (and its resulting growth) because there’s no finish line – no end in sight. The race or pace just never lets up.
That’s why a “Just in Time” approach to information is superior to “Just in Case” methodology. By acting upon information as we need it, rather than hoarding information just in case we may need it, we train ourselves to be more efficient and successful. Because there is a finish line, there is a tangible goal by which to measure our growth.
Remember those soothing words: relax, replenish and recharge.
I’ll add another: RESPOND to this blog post and share your entrepreneurial challenges.
Let me know how your “recovery” stories have helped sharpen your business focus.
Some of the toughest times in our lives become the most inspirational. Some of our “lowest lows” provide our greatest life lessons.
Remember, Friday is a metaphor for recovery. With information overload, there is no real recovery, but there can be relief. And with no recovery comes burnout or breakdown. Relief brings its own reward.
As you experience “Friday” every day, let me know how your Friday moments are fueling your business growth.
Your attitude may be your greatest asset as you move forward.
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- Aug 15 2006
- 13 Comments
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Is business success just common sense? A lot of people think so. They think if you’re smart and you work hard, you will be successful. But you know what? Most people are wrong because it’s not common sense to success in business.
How do I know?
First of all, most businesses fail, so it takes uncommon sense to win. The biggest contributor to the high business failure rates is that most people were never trained on how to really make a business run and grow. Most people were never taught what an entrepreneur really is. and who you have to be in your business. Because of that, there’s a major price that’s being paid.
The price is the overwhelming majority of businesses fail, and even those that very few that last and still survive most of them are just glorified jobs, with the owner working his / her butt off to make a salary. They’ve got no freedom. They’re probably working harder than they would ever work for somebody else., and have little to show for it.
It’s a fair statement to say that most small businesses, almost all small businesses, do not reach their potential. The big question is why? Why don’t most small businesses reach their potential?
And while the truth stings… the research backs it up, the main reason for the sad state of affairs for small business online and offline is the entrepreneur’s lack of skills and knowledge (Dunn and Bradstreet).
So what are you doing (besides reading this) to improve your entrepreneurial skills?
In my coaching programs Module #1 is completely focused on becoming a better entrepreneur, and many of my most successful clients have told me that right after that first session they already started thinking differently.
Here’s a few of the most recent comments about the first module from current clients:
---Tons of info. Very fast paced, with no fluff or filler. Very refreshing. My mind was totally engaged for the entire 2 hours.
---First time I've ever heard someone make sense of the skills and the process of growing a business, in two hours, where I felt like I really learned something cohesive.
---Excellent. Exciting. Informative...Rich seems to have the timing of the material very well orchestrated.
---I am impressed so far by the depth of the information given by Rich. For the first time ever - and I have been searching for that information a long time - am I finally learning what having and building "a business" really is about.
---An excellent overview on entepreneurship, business ownership, the various roles I need to play as my business grows. Instead of diving right into tactics, you start with the basics that MUST be understood before moving forward. Answering the WHY of what I'm doing must direct the HOW's. But without being told that, it could easily be missed and I could be lead down a path of building a business that becomes something I didn't want in the first place. Solid information for our first real call. Has me thinking a lot deeper about my business already.
---I feel like a just drank from a fire highdrant, it was a mindblowing amount of information. That being said, the information is absolutely life changing. I had these questions for years, and I had not found real answers until now.
---It was great and it was overwhelming and a little intimidating. Good - what an amount of information to learn, how many changes to make... Guess the best way is to follow your steps and do whatever you figured out to do first and then worry about the rest.
---In my opinion, very valuable information, and lot's of it. The call was a great overview, and I plan on spending time going through the material, taking notes and answering the questions to have it really sink in before the next call. I could see my perspective changing even as the call was proceeding.
---We've worked hard at building our business and have some success, but we knew we needed a shift to get to the next level. Today I had the what, how and why laid out in front of me with the challenge to take responsibility and make it happen! What a great start!
---This call was great, TRULY FABULOUS, but I hope every call is not exactly like this. My head hurts.
---Thanks for sharpening the cutting edge of designing and building a highly profitable business!
---This call absolutely blew me away. The quality of the material was 1st class and the amount was nothing short of mind boggling. It was difficult to keep up at times and that, I believe, was the most powerful aspect of Rich's unique and cutting edge style. I will be going over this stuff in my head 24 hours a day even if I'm not aware of it. This material is truly inspiring.
Keep your eyes out, I got some big announcements to make.
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- Jun 28 2006
- 8 Comments
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Before We dive in...
- If you are looking to get your hands on the controversial Internet Business Manifesto Click Here
I open my email box. There is a great new opportunity to make money. I buy it. I work really hard... But the results don't come. It must not be the right opportunity. I waste a lot of time and money.
Chapter 2
I open my email box again. There is a great new opportunity to make money. I convince myself this time it will be different. I buy this one too. I can't believe I am still not getting results, It must not be the right opportunity I waste even more time and more money
Chapter 3
I open my email box yet again. There is a great new opportunity to make money. I see it for what it is. But I still buy it - It's a habit (addiction) My eyes are finally open I realize I am an opportunity seeker I cancel my purchase I save my money and my time.
Chapter 4
I open my email box again There is a great new opportunity to make money I delete it. Instead, I read The Internet Business Manifesto
Chapter 5
I have someone else open my email. I am making a lot more money. I am having fun building my dream business. I am finally a strategic entrepreneur.
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- Apr 04 2006
- 8 Comments
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Gee, what do I want to do today?
If you ever started your day by asking yourself that same question then pay very close attention because the question above is the beginning of an ineffective day.
Strategic entrepreneurs don't start out their day asking "what do I want to do?" They ask themselves "What are the most important, highest leverage activities that need to get done?" and create a list of the most important activities that answer the question.
After that, they estimate the amount of time each activity should take.
Next, they analyze the list of important activities that must get done and determine which activities they should do themselves and who they are going to get to do the remaining activities.
Then when they start work they tackle the most important, highest leverage task or activity first. They do not ask the question of themselves "which one of these task do I want to do now?"
Remember no entrepreneur is born effective you have to cultivate it and you do that by practicing the habits of effectiveness. You wouldn't want an employee who worked on what they chose and you should respect your business at the very least as much as you want your team to.
Here's a quote from the Harvard Business Review, June 2004 p59
"Jack Welch realized that what needed to be done at General Electric when he took over as chief executive was not the overseas expansion HE WANTED to launch. It was getting rid of businesses that, no matter how profitable, could not be number one or number two in their industries."
Today be conscious of the choices you make when deciding what to work on.
Are you picking tasks based on what you want or are you picking your activities based on what your company needs from you?
If you pick the most important task to work on first you'll be more effective, your company will be more profitable, and you'll be able to work less so you can actually pick fun things to do outside of work instead of the poor substitutes you've been using to fill your work days.
So remember - it's not what you want to do - it's what your business needs done.
To Increased Effectiveness,
Rich Schefren
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- Mar 27 2006
- 3 Comments
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It's Monday, we've all got lots to do today, and this is an important - but lengthy message, so I'll just get right to it.
In order to assist you in developing the habit of effectiveness today, I'm going to teach you the way habits are formed and a personal strategy of mine for installing new habits faster and more certain to last than any other method or strategy that I know.
But before I get way ahead of myself, Let me remind you about timekeeper. Don't forget to continue using timekeeper, And if for some strange reason (like self-sabotage) you haven't gone to get it - please do so right now: http://www.crypto-central.com/html/timekeeper.html
Some of you have already sent me your time logs - Very Impressive! it's really important to maintain your momentum right now.
Here's why: It's critical to remember that effectiveness is not inborn.
Just like each and every one of us had to learn to tie our shoelaces, and there was no one born knowing how to do it - Every effective entrepreneur had to learn to be effective. And all of them had to practice the being effective until it became a habit. Along those lines... What is the #1 habit for effectiveness that you must develop?
Here's what Peter Drucker had to say:
"Effective entrepreneurs do not start with their tasks. They start with their time. And they do not start out planning. THEY START BY FINDING OUT WHERE THEIR TIME ACTUALLY GOES. Then they attempt to manage their time and to cut back on unproductive usages of their time"
Don't you see that you need a program like timekeeper to follow Peter Drucker's advice? So keep on it!
Alright, let's get to the main point of today's message. I don't talk about it much, but before I opened my chain of hypnosis I traveled all over learning from the best NLP and Hypnosis teachers in the world. I was certified in NLP by Richard Bandler himself, the creator of NLP and the man who taught it to Tony Robbins. I studied with Robert Dilts, Michael Hall, and basically every big name out there.
I am telling you this because I want you to know that when I share my understandings with you it's not some crack pot idea I just developed, it actually was more than likely a concept I was taught by a master. Anyway, NLP has a great model on how learning a new skill takes place. Once you understand the model, you can leverage it to install new habits rapidly.
Pay careful attention here, first I'll explain it, then give you examples to make it easier to understand, then I'll show you how to use it for your own advantage.
Learning a new skills is divided into four stages
Stage 1 - Unconscious Incompetence. This is where you don't know how to do something and you don't even know that you don't know.
Stage 2 - Conscious Incompetence. This is where you now know all the different things you don't know and you begin to work on learning them.
Stage 3 - Conscious Competence. This is where you now know what you need to know, you can do the skills necessary, but it takes all of your concentration.
Stage 4 - Unconscious Competence. This is where you can now do the skills necessary without thinking about it, it's now a habit.
OK, now let me give you two examples of how this work in your life.
First, learning the alphabet...
Stage 1 - There was a time when you were very little that you didn't even know that there was 26 letters in the alphabet. Therefore, you didn't know what you didn't know - hence you are unconsciously incompetent
Stage 2 - Next you learned there was an alphabet, that there were 26 letters, but you didn't know them all - therefore you knew what you didn't know - hence you are consciously incompetent.
Stage 3 - Then you finally learned the letters, you learned the song too - but when you needed to write a word you had to really concentrate on writing each letter hence you are consciously competent.
Stage 4 - Now, when you write a word or a note, you don't even think about what the difference is between the letter d and b, you can write without even thinking about it hence you are unconsciously competent. Just to make sure you really get it, let's take a look at driving a car, because I bet there still might be parts of the driving skill set that you have not become consciously competent in.
Driving a car...
Stage 1 - There was a time that you were not aware of everything that was involved in driving - you didn't know there was a gas pedal, break pedal and maybe a clutch too, hence you were unconsciously incompetent.
Stage 2 - Next you started to learn about driving - you read the book - your parents explained what they were doing while they were driving, you asked questions and got answers and you started trying to drive yourself (supervised, of course) and you realized you had a lot to learn, hence you were consciously incompetent.
Stage 3 - After practicing, studying, and really getting out and driving, you could do it, but you had to really concentrate when driving - you weren't ready yet to turn on the radio, talk on the cell phone and drive all at the same time - you had to focus and concentrate, hence you were consciously competent.
Stage 4 - Lastly you drove enough so that it became automatic, you no longer really need to think about what you needed to do, you just did it - you can have the radio on and drive well automatically - you were now unconsciously competent at driving.
But here's the interesting part - are you unconsciously competent at parallel parking? In other words can you parallel park with the music on and talking on the cell phone?
Most people cannot - they haven't parallel parked enough times in a condensed period of time to have the skill become unconscious - therefore they are consciously competent - they can parallel park but they have to turn down the music, stop talking and start concentrating on the parking job ahead.
It's really important that you realize what the parallel parking example means to your pursuit to become unconsciously competent at being effective. It means simply being effective from time to time won't really help you in establishing the habit.
So, to install habits in the quickest manner - what you need to do is to know which stage you are in and then focus on what you need to do to move to the next stage.
Taking a look at effectiveness - understand that more than likely right now you are unconsciously incompetent - that there is still parts to being highly effective that you simply don't know.
Therefore your initial goal is to become aware of what really makes up effective behavior - (i.e. keep reading my messages).
This will help you transition to stage 2. In stage 2 you now know the activities that make someone effective but you don't really know yet how to do it yourself - So you keep learning and you apply what you learn in these messages.
Next stage 3, you've been keeping up with the recommended activities and you now can be highly effective but you must consciously choose the behavior and you must do so consistently and often (remember the parallel parking example?).
If you practice all the effective behaviors consistently and work on doing them without even thinking about it - you will pass on to stage 4 where you are now unconsciously competent - your are effective by habit, which should be your goal as an entrepreneur.
For now on, when you want to condition a new habit - understand which stage you are in and what you'll need to do to go to the next stage - it's simple, although not always easy. With that - make sure you are keep current in reading these notes, and make sure you keep tracking your time.
To Your Effectiveness,
Rich Schefren
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- Mar 27 2006
- 2 Comments
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Being strategic and effective is all about getting the right things done.
In order to become a strategic entrepreneur you will need to build the habit of effectiveness. No one is born effective - I repeat - it's not an inborn trait, so... if you never worked on developing the skill of effectiveness you are not as effective as you could be or should be.
Therefore to build the habit of effectiveness you'll need to practice (consistent practice leads to powerful habits) the five skill sets I laid out for you in the last post.
While the 5 skill sets above are all easy to understand, they aren't so easy to do well. In other words, you will have to build and develop them (they don't appear like magic), just like you've learned how to do anything else important in your life. You need to continually practice over and over again until these five skill sets become "The Way" you automatically go about doing your work.
Next week I'll breaking down in detail how learning and developing habits go hand in hand and the key distinctions you must understand to be successful.
If you've been keeping up, today should be day 3 of your time log. Is it getting easier? It should be by now, and you should also start seeing how much time you've been spending on tasks and activities other than your top priorities.
Scary, isn't it? Just keep up the good work, make sure that you spend as little time (none would be best) multitasking as possible.
Stay focused on one task at a time. It'll be easier to record, and its the work process of highly effective entrepreneurs. So just keep recording, keep focused and notice your patterns, make today a super-productive day.
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- Mar 27 2006
- 0Comments
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So, did you take action on the last post?
Were you more effective because of the 5 minute exercise you did?
If so, keep up the good work - If not, why not? Did you not follow through? Did you pick the wrong activity? Did you not do the exercise?
Remember, in everything you do, whether good or bad, strive for clarity!
Yesterday I promised I would share with you what I believe to be the five skills necessary in order to be an strategic entrepreneur. The five skills are:
1 - Managing Your Time
2 - Focusing Your Efforts On Important Results
3 - Making Your Strengths Productive
4 - Concentrating Your Efforts On Those Activities That Are Most Important To The Results You Desire
5 - Making Effective & Strategic Decisions
The 2 core skills - (#1) Managing Your Time and (#4) Connecting your Efforts On Whats Really Important, determine how strategic and effective you, the entrepreneur really are. You can get more of every resource except for time.
Time is your most constricting resource - so time management is critical to getting the right things done. So, step one (and the basis for your assignment today) is to get really clear about where your time goes and then doing whats necessary to eliminate those tasks and activities that waste your time and the time of those who work for or with you.
Your assignment for today:
(1) Go to the link below: http://www.crypto-central.com/html/timekeeper.html
(2) Download TimeKeeper and start using it.
(3) Use the billing code to represent the different roles or areas of responsibility you currently have.
(4) Use the software for the next 7 days you are working.
(5) Print a weekly time report and email it to me before our next one on one call.
Why I recommend TimeKeeper... If you work in front of your computer and you've never attempted to work in a focused manner on the activities that are most important, then simply having the software will improve your productivity all by itself. But the real benefits will be next week when we get a clear picture of how you are currently spending your most precious resource - YOUR TIME!
Don't delay get the software now, and start using it today.
You'll thank me later - I promise.
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