• I’ve got one heck of a great object lesson for you today, courtesy of a guy named Dennis Tays …

    In The Attention Age Doctrine II, I showed you how powerful this new two-way Internet — Web 2.0 — can be.

    I documented why everyday people have far more credibility and influence than we marketers do … and I urged you to use message boards, blogs, forums and social networking sites to create buzz for your product.

    But I left one pretty important thing out …

    Continue reading Rich Schefren Is A Big, Fat FRAUD!

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