Conversion | online marketing | business marketing

- Jan 15 2009
- The Formula Five Call Was HOT!
- 17 Comments
- Posted In Blog, Effectiveness, Make Money Online, entrepreneur
  
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Wow. All I can say is WOW, get this recording below as our gift to you.

I just got off the call with the Formula Five team and my mind is still reeling…

My special guest was one of the world’s leading business coaches. And man, did he every BLOW ME AWAY with his some of brilliant observations on growing a business in today’s economy.

I had a TON of takeaways from this call, including:

"Recession" is basically the reallocation of resources from the scared to the bold. You just need to decide which one you’re going to be…and not let anyone (especially the media) tell you otherwise.

Even though consumer spending in durables–like furniture, cars, appliances, etc–is down, people are still buying in other areas. Things like services and ecommerce products are still moving along at a fast clip. Which means you have the opportunity RIGHT NOW to take business away from competitors.

One of the biggest reasons why people fail to grow their businesses is because many of them are transactional. They’re like stock brokers and mortgage brokers–they want to get in, get out and be done. There’s no planning for the future, so their entire business plan is doomed from the start.

When I heard all of this, I was nodding my head in agreement.

Because it’s true–everyone who wants to start a successful business seems to run into roadblocks almost right away.

What I’ve found is that it’s either a time issue, a lack of knowledge, or they’re so focused on the "magic pill" that they’re missing out on what’s REALLY important.

My guest goes into much more detail about this, and his insights are brilliant to say the least. But in a nutshell, here’s 5 highly potent business principles to follow from the get-go.

Do yourself a favor…write these down and pin them to your wall:

Concentrate on profits, not revenue

Monetize your customers more efficiently

Generate more consistent business opportunities

Improve your conversion of customers

Utilize your most precious resources better

Stay focused on all of these 5 things, and you’ll be well on your way to success.

Of course, that’s only scratching the surface. There’s LOTS more juicy content on this call.

In fact, we barely covered a few points that we wanted to discuss. So we’ve decided to do something about it:

We’re going to post a replay of the call at the link below. Simply click there and you’ll have an opportunity to listen in on every word.
(Plus, if you tell some friends about it, you’ll receive a downloadable MP3 and transcript as well)

We’re going to post a replay of the call at the link below. Simply click there and you’ll have an opportunity to listen in on every word.
(Plus, if you tell some friends about it, you’ll receive a downloadable MP3 and transcript as well)

Grab Your Copy Of The Call Part 1 Here

IMPORTANT – DON’T MISS call part 2, register here

Since we had so much to cover in this call and we never even touched on 90% of it, we’re going to add an additional call on Monday, January 19th, PART 2 to continue on this train of thought and hopefully wrap it all up.

So make sure you listen to the replay right now, then register for Part Two coming up on Monday.

Grab Your Copy Of The Call Part 1 Here

Powerful stuff here, people…the kind of strategies that can turn the light on and open your eyes to a whole new way of doing business.

I strongly urge you not to miss out.

To Higher Profits,

Rich

P.S. If you were on the call (or you listened to the replay), please post your thoughts below on what we talked about…

I know what my takeaways were, but ‘d love to hear yours as well. So make sure and let me know, okay?

Talk again soon!

Grab Your Copy Of The Call Part 1

IMPORTANT – DON’T MISS call part 2, register here

Tags: business principles, conversion, f5, formula 5, formula five, profits, stomper f5, stompernet, successful business

- Nov 30 2006
- Explode Your Profits Almost Overnight
- 19 Comments
- Posted In Customer Value
  
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Hey Guys,

Here’s a concept that can make you a TON of money.

It’s called visitor value.

Now, you’ve PROBABLY heard of visitor value before.

But I want to explain why you’re probably not paying as much attention to it as you should.

As you know, I’m a big fan of metrics. I think it’s important to measure and improve everything you do.

Even if you don’t measure everything all the time, it’s good to establish benchmarks to see how well things are performing in your business.

Back to visitor value.

The reason visitor value is so important is that it gives you a bottom line figure that you can use to
measure the effectiveness of your business. But wait, there’s more!

By focusing on increasing your visitor value, you’ll be improving all aspects of your business.

You’ll have to offer better products, that in turn deserve higher price points.

You’ll have to write better sales copy to increase conversion of visitors into buyers.

You’ll have to offer up-sells and cross-sells to drive up visitor value even higher.

And what happens when you start doing these things?

You start acting like a real business.

While you may think visitor value is just a number, there’s much more behind it. Multiple dimensions of profit can be discovered if you know how to analyze this critical metric.

We’ve only touched the surface of visitor value, so if you’re not currently tracking it, then you should figure out how, as soon as possible.

And if you are tracking visitor value, then make a list with 20 ideas on how you can increase it, then
pick the top three and start implementing them immediately.

To Higher Profits,
Rich Schefren

P.S. A lot of people are asking how to get into my coaching programs. But the short answer is there are no open spots at this time. I’ll be making a few structural changes (to accomodate for my newer, more powerful material) and when I’m ready, I’ll open the doors again. So stay tuned, but until then, I suggest you take a look at your visitor value!

Tags: benchmarks, conversion, metrics, money, profits