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Watch the training video below (from Todd Brown, our Strategic Profits Marketing Wiz) to get a step-by-step overview of our T.R.E.A.T. Post-Purchase Process. This single process… that you can implement in your business immediately… reduces refunds, generates testimonials, increases the lifetime value of your customers, and even generates lots of clients referrals.
When you’re done watching the training video, be sure to share your biggest AHA! moment or takeaway. -
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33 Comments to “This Gets You Testimonials, Reduces Refunds, & Increases The Value Of A Customer!!”
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Todd,
Even though it’s 11:30pm and past my bedtime, I watched this video. It was very much worth my while. I knew about using bonuses to try to get people to stick around, but your twist on using bonuses to generate testimonials and word-of-mouth was killer. I took a bunch of notes I’ll be implementing. Thanks for sharing that.
Raynay
P.S. They say “Give away your best stuff” and people will wonder “If he’s giving away such great info, his PAID info must be even more mind-blowing!” I’m wondering.
Thanks, Rich – Great Imediately Usable Info!
I’ll be honest with you, I purchased products in the past that offered some of the benefits your TREAT process describes, which delivered less value than your free video post.
Thank you for the step-by-step process that I can imediately use to increase sales, reduce refunds, increase repeat business, while creating highly satisfied customers.
I’m looking forward to implement what I learned.
Lock em down and they will NEVER go anywhere else!!!
thomasnewell financial planner
Thank you Todd and StrategicProfits.com for this informative training video. I am going to implement the strategies you have mentioned in the video. I highly recommend everyone to watch this video completely and start working on it if you really want to reduces refunds, generates testimonials, increases the lifetime value of customers. Todd, please keep up the good works.
Thanks again,
Christina.
easy and efficient, as usual !
Thanks,
Nico.
Todd,
Brilliant! I’ve been thinking about all three of those key issues (increasing stick rate, getting testimonials and proactively seeking referrals) for one of my clients and this solves them all in one fell swoop. Amazing!
This type of implementable detail is so valuable and could easily be justified at $100+ because it is so strategic and creates so much leverage… automatically.
This is one of those ideas I’m going to keep close to my vest so I look like a jenius when I implement it (you’ll get the credit of course:-)
My best,
-Josh
This is an excellent strategy. Can’t wait to implement it. Thanks Todd!
Talk about an all meat and potatoes video!!
(This solves several issues I’ve been spending time thinking about…and also an issue that hadn’t even occurred to me yet!)
Thank You!!
Todd,
This was one of the most informative and practical videos I have ever seen on locking your customers in and getting great testimonials and referrals. I will be implementing this for my product over the next few weeks as the bonuses will take some putting together but will be well worth it. You could have sold this information for a small fortune!
Thanks
Graham
This is excellent! Thank you for sharing your insights with us.
Best regards,
John Petrov
This is an amazing practical step by step simple way to build a long lasting relationship with your clients and get additional traffic that turns into paying satisfied clients.
A fabulous example of how Robert Cialdini’s work is applied into business.
Guys, you really Rock!
Todd,
What were you thinking when you started to do this video? Just thinking of a way to retain me as a customer for life?
Well, you over-did it. If I have a chance of coming back here when I make my exit, I’ll still be buying stuffs from Strategic Profits as a result of this one video!!!
A million thanks for this excellent video. It’s awesome!
Regards.
Dr. Sunny Obazu-Ojeagbase
Hey Todd,
As with the majority of the most effective systems, this process is so devastatingly simple and easy to implement, but clearly brings massive results!
one word: WOW
This video contains education that you could clearly sell for hundreds.
Bravo!
Tony.
Wow! What an amazingly simple system that incorporates a number of powerful marketing laws in one simple process.
I have no way of knowing if this system would fly in my B2B niche, but I am certainly going to give it a go.
Because it makes sense. It appeals to my love of efficiency. Plus the surprise and awe element of the system is fantastic. It can’t help but make a positive impact.
Thanks a mil and look forward to learning from you in the future.
Todd:
As a marketing guy myself, I can definitely say that you’ve hit the nail on the head with this one. The process you’ve come up with here is rock solid, and anyone who implements it should expect to get the results you’ve promised. Well done!
Just one tiny suggestion if you don’t mind. It bothers me that your acronym T.R.E.A.T. falls apart at “A” … Add an Experience (”A” for “Add” is not capturing the word you want people to remember).
Instead I recommend that you change this to “A” for Create “Anticipation”. You mentioned creating “anticipation” several times in the video and it really is one of the keys to the success of your process.
So now T.R.E.A.T. stands for:
T = (Generate) Testimonials
R = Reduce Refunds
E= Exceed Expectations
A= (Create) Anticipation
T= Tell A Friend
I think this works better, don’t you?
Best regards,
Ken
(GPS Elite Alumnus)
Hi Ken
I agree with you. And I think, reasoning
along with you, Todd could further work the
acronym better this way:
T = [T]estimonial Grabber
R = [R]educes Refund
E = [E]xceeds Expectation
A = [A]nticipation Intensifier
T = [T]ell-A-Friend Activity Activator
Nevertheless, even without these suggested
“improvements”, Todd’s TREAT, as originally
presented, is a winner.
Thank you for sharing this system!
I think it’s absolutely great that you are sharing this information with us for free.
I also appreciate the research that was done with the psychology of your entire process. It’s great to know that this system not only sounds great, but it works and is psychologically practical.
Thank you again Todd!
PS. I second Celine — looking forward to what you have in the future!
Todd,
Thank you so much for sharing this excellent training.
It’s always been a bit of a challenge for me to know when to ask for a testimonial, but this system makes it super simple.
Not only that, but you’ve solved another problem for me — how to ask for a referral without seeming too pushy.
The whole system fits in with my business philosophy of give, give, give, so thank you so much, I think you’ve just simplified my work flow.
You rock!
SaRita
Thanks for more great content. This is not just great advice. If anyone implements this into their business they will get greater results and get more out of their marketing dollars, maybe even be able to cut back on marketing expenses when all the referrals start pouring in. With a focus on quality content in products or services, I believe any business can use this material to see immediate, measurable results. This truly is million dollar content and you have given it away as a gift, a really valuable gift, if anyone viewing it truly understands the sales cycle and value of a customer long term. Many thanks for putting it into such an easy, organized, useful way so that anyone can grasp it and use it today for their buinsess. It’s the blueprint I have been trying to figure out on my own for months. Many thanks.
i loved the video only it was very blurry when i made it full screen
would have been nice to have a download link to a high quality version that could be watched full screen cleanly.
This was a very powerful video. I will add the TREAT process into my product as I design it. That way, I will have the right bonuses to give away with the product.
Thanks for this extremely valuable information!
Dear Rich, I have read yours booksand staff. This time I am failing to watch this video. My computer just does not do streaming. Can you provide an alternative download link please so I too can see.
Vincent
Hi SP folks.
Even if i’m in hurry now, I just can’t steal this info and run away without taking few sec to thank you.
I’ve been thinking about what you referred as consumption emails, but you show me so more tips and tricks.
Thanks guys !
And as they say in a cameroonian dialect in central Africa : Ô bosso !
which means “Go Forward!”
All the best.
Armel
Todd,
I was a bit disappointed with the small graphics & fuzzy font! Even when expanded the video was too fuzzy for my eyes.
However, the audio was clear, and the content sounds like very valuable information.
You would benefit from using a Live Broadcast! Your viewers could see & hear you, your slides and even interact Live with questions to you. You’re in control.
Before you get a Live Broadcasting service, watch a Live Broadcast recorded sample to view the difference – http://starturl.com/MyLiveBroadcast
Scroll down and click on the Live recording! Catch me Live when I’m “On Air” and talk to me directly!
Debra
This is exactly what I’ve been looking for in terms follow-up support for my customers. I’ve done a few of these things already in terms of delivering content post-sale, but this explains the psychology – great way to get testimonials from people as well.
I have definitely seen the law of reciprocation at work….when I’ve sent out updates to my products, THAT is when I ask for testimonials. This is a great way to automate it.
Makes sense. I will definitely try it out and re-structure my autoresponder sequence.
Todd,
Great video! Thanks for developing the T.R.E.A.T. system and sharing it with us.
Well thought out, and replicable. Wondering if you’ve got any stats on improvement with system.
Howard “OutSourcerer” Tiano
Amazing! Thank you for this information. Extremely valuable. I appreciate that you offered this. It was a very generous thing to do!
Excellent video!
You couldn’t have made the process any more clear. It’s sure to work for the majority of customers because it appeals to our basic human nature. I know I would be happy to receive more than I thought I’d paid for, and I’d be glad to tell everyone about it.
I’ve read several posts on this blog, and I have to say that this is probably the most informative online marketing blog I’ve visited.
Excellent! I’ll be implementing this right away for every product I have. You guys shine!
Hello Todd/Rich!
Great video; I’ve been procastinating (lack of time) on my e-mail-autoresponder campaign for 3 months! but it was well worth it, ‘couse this video gave my fantastic information and sparked many ideas to apply it on my alternative cancer clinic site.
Thanks once more for a great video and a job very well done (as always!)
Carlos
(GPS Silver alumnus)
WOW!!!!! I couldn’t take notes fast enough! This would have to be one of the best video “How To’s” I’ve come across to implement immediately and see results. My mind is now working overtime how this is seriously going to boost sales.
Todd… you are a TREAT! My customers are going to love me :-)