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I’ve been up for nearly 48 hours to get this out to you before I head up to New York for a wedding.
I wanted this in your hands before the weekend.
Here’s why:
Based on the response I received from my Internet Marketing Manifesto, I knew I struck a vein.
There’s nothing for sale in these missing chapters. It’s not a sales letter is disguise.
It’s the information you need to grow your online business to the stars and beyond.
Warning: It’s not what you think. In fact, parts of what I’ve written are going to shock you, parts may get you quite angry, and finally, parts may set you to do some serious thinking.
Once again, my recommendation is to print out the entire document and read it from beginning to end.
Read it with a pen in hand.
And there’s more.
There’s a contest inside. Even just applying will help you. I suggest you get started right away.
Here’s where you get the download:
Click Here To Download The Missing ChapterFor Higher Profits,
Rich SchefrenP.S. If you did not get the landmark (original) manifesto, click here go here and get it now.
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Rich,
I haven’t read the Missing Chapter yet (I’m download it now). But I’m sure it will be KILLER. Thanks for all your efforts in trying to get everyone on the right track. You’re certainly going to help a lot of people make a lot of money this year!
Cheers!
Mike
Rich,
I love the clarity and focus of your writing.
Business Strategy does seem to be the missing element in most Internet marketers toolboxes.
Everyone seems to be caught up in the ‘more with more’ mindset vs. ‘more with less’ thinking.
kudos to you,
Bryan
Wow has been and is an incredible read am still taking it in.
Thanks for getting it out so that we can take it in!
Rich,
After reading your report, I realised that as a newbie to the Internet Marketing/Business, it contains valuable information for me to refer to in order to stay focused.
The missing chapter is myself – to take action by applying the step by step Business Strageties and utilising the coach to guide me.
Thanks for the report and keep me posted on when your next coaching will be.
Tara
Good stuff
Hi Rich,
I have no idea how I connected with you (or you with me) to hear about your Internet Manifesto, but I’m glad it happened. I was unaware of the concept of Process Mapping and would really like to know more about it. The section on knowing how much your time is really worth was also very useful to me. I’d love to hear more. Please keep me on your mailing list. Thanks, too, for the additional “Missing Chapter” which I’ve just downloaded and haven’t had a chance to read yet, but look forward to reading.
As well as getting a little insight into those concepts, I’m very impressed with the original thinking in announcing your upcoming program. Keep going! Joyce
Rich: Just finished reading the Missing Chapter. This really helps everything make sense. I am excited and ready to discover my strengths and use them properly.
“The good [strength] is often the enemy of the best [strength].”
Thanks much!
I have read your reports. I believe that you truly understand and are passionate about what you do. Which make me eager to join your group, because I can see how it would grow my business.
But I doubt that I will have the funds in time to join your program. Perhaps—at a later time—you will find a way to reach more people and become an “Jack Canfield” in your coaching abilities.
Curt
Thanks, Rich, for a very insightful approach to an Internet business. I’ve run a very small one for eleven years and am ready to make it bigger, but of course, am overwhelmed at all that must be done “right now” or “before” I can move forward. Your manifesto soothed my distraught brain. Your graphics were fantastic and helped me visualize what exactly I’m trying to create.
OmniGroup.com has several programs that serve as outlining or visual creators (for OS X platforms) so a business can recreate their own graphs and charts and outlines (to-do lists) for inspiration (someone asked previously). Very easy to use and really good.
Thanks, Rich, for talking to our “mindset” and not just our wallets. :)
Wow! These are ‘lightbulb’ moments for me. I will be sitting at my computer on product launch day, Amex in hand. Awesome stuff.
HI, Rich,
The Missing Chapter is brilliant and inspiring work.
In part, it affirms my own understanding, at this point in my life – after having been in a business that did not leverage my strengths for many years, I decided to make a change a few years ago to one that did.
Reading your assessment is inspiring me to think deeper about what to do to make my own online offering unique and fun.
Brilliant! Well done, Rich! Being a business coach myself, I know that it’s not the quantity of knowledge I have sometimes, that’s crucial to my success or my client’s, but my ability to convey that critical information in a meaningful way to my client that will inspire them to action. And, you my friend, have that rare quality. Your thoughts are clear, your writing is direct and concise, but most important – it’s relevant and meaningful.
There are some people who come along that humanity can consider to be ‘torch-bearers’. Those special people that illuminate the pathway – so that others can see the possibilities that lie ahead, and see the simplicity of the steps that lie ahead.
Thanks for the torch!
Your Friend – Todd
Rich I think what you share is profound. I realize now most of my life that I have been an opportunist. I have been chasing the next buck instead of truly building a business.
Thanks for opening my eyes for now I can truly see.
I really got some exciting insights from the ‘missing’ chapter. Full Marks to you Rich for the effort you made in analysing & responding to client questions. The biggest danger facing a guru is in assuming that those less advanced understand the stuff they didn’t write ‘cos it was ‘obvious’. Just look at the average copy for product instructions. Great stuff. I’m going to share it around a bit, starting with my jobless graduate son.
You really tell it like it is, and I appreciate that. There is so much garbage to wade through on the Internet – that it is literally like a breath of fresh air to read your Manifesto. I usually spend my days wandering around the intenet holding my nose from the stench of all those opportunist pitches!
Thanks Again-
AG Wright
Great guidance on what to focus on when thinking about breaking free from needing a job. The aproach of shopping around for markets first, then taking inventory of your strengths and concentrating your efforts on developing them really make sense in what to focus your mind on when laying out your plan of action towards successfully starting and running a business.
Many Kudos to you Rich!
I was very impressed and duly chastened ;-) with your Manifesto as it applied to myself ‘working’ my online biz.
The Missing Chapter really sparked that Ah-Ha moment for me, that we all really strive for. Like the onion in your Manifesto, I need to strip away the many layers I’ve inadvertantly applied to the core/basics of my business – so much so that I get lost in my own mire, smoke and mirrors, and wearing the rose coloured glasses. It is a strange trait that we have of making things more difficult and believing that it must be this way or we’re not doing it right.
I found myself nodding and smiling at seeing myself in what you had written, but the good news is that I could also see the potential for so much more when starting or rather getting back to the ‘basics’ of my strengths, passions and creating the ’cause’ as you so aptly pointed out.
I look forward to more tidbits of ‘uncommon sense’ to come and
to test my newest learning of strategic thinking in your contest ;-)
Thank You Muchly!
Hanne
Talk about turning me around. I’ve been working online for some time and thought I was headed in the right direction, and fortunately I was not terribly far off track, but enough so that I will have to reflect and redirect some of my efforts.
I see that my means of helping others may have had some positive impact, but there is still much more that I can learn. Thank you for showing me that no only is there room to grow, but that I’ve been helpful, if a little off target, myself.
Thank you for bringing up talents, strengths, and interests.
Is it fair to say that an interest is not enough to run a successful business, but that it must be focused and fortified by solid strengths built on the particular natural inborn talent(s) a person is inclined to by his wiring?
Good work!
You may want to fix the typos in your graphics on page 19 & 21: “strenghts”
Thanks for the insights in these two reports!
Rich…
Wow..!
Great stuff. Honestly, I found that missing chapter even more powerful than the Manifesto. I’ve even saved it to my desktop to read a few more times :-)
See, don’t we hear such conflicting advice online? One man says, “what are your hobbies and interests? Build a business based on them, even if the profit potential is small”.
And then another guy says, “seek-out 100 tight niches, and rule them all. Quantity is quality, blah, blah”.
None of it bad advice.
I believe it’s the ‘mindset’ you’re in – your ’stance’ and ‘posture’ – that determines your success.
And your missing chapter homed-in on that point in a way that’s not been done before (at least not that I’ve seen).
Working with your strengths is like giving yourself a headstart, isn’t it? I mean, if you’ve been surfing since you were 7 years old, and everyone knows you rule the waves when you hit the beach…
…And people are always seeking you out for surfing advice, because your method makes it look easy…
…And then you go and set-up a gambling website?!
Hello?!
Rich, I already know your program’s going to be a success. And for those that join you, from the value I’ve got out of your Manifesto (and missing chapter), they’re set for massive success.
Thanks, man, and don’t hold back on any more info like that ;-)
Have fun,
Scotty Stevens
Bra VOOOOOOOOOOOO
http://www.oliveoilgoesglobal.com?numid
I want to thank you for identifying and explaining the problems I was having and providing a solution to every one of them! Not that I can now solve them, but at least I can now identify what needs to be changed in my thinking.
This has been a very rewarding exercise!
Thank you for sharing your expertise!
Rick; i’d like to add my Thanks and applause for a real thinking,mind stopping piece of work. I’m just getting my feet weton all this. What a Godsend to all who read your work. Thank you so much.
Thanx for the update Rich…
For the last few days I had a “sneaking suspicion”….
Then I download and I proceed to read the missing chapter…
and it confirms my “sneaking suspicion”…..
and….I get it.
The problem was I had “forgotten” it in some cases
and ignored it in others.
Another funny thing is I had pretty much decided “months n months ago” to go back down that path…(you know….. the incorporate/utilize your strength)
In some circles it’s called……
“Being Real” / “Keeping it Real”
So here’s the deal….I do not
need your coaching class.
This was the most affordable coaching I would have ever gotten.
Good luck to everybody.
P.S.
If you love america, go play some….
StarSpangled Solitaire
http://www.starspangledsolitaire.com/
Listen to the starspangled banner
and think about what a cool/phat
country this is…despite the various issues.
Btw….playing solitaire helps
me to think and “strategize”
Now that’s funny. :)
New update coming soon….
I’ve downloaded the “missing chapter” three times now, and Adobe Reader cannot open it (for printing). I get 2 – 3 error messages. 1) Not enough data for image, on pg. 1, and from pg. 2 there is another error msg. or two. Something is basically wrong. Too much hurry?
Please advise when fixed. TY
Great missing chapter. I like how you took many comments from the contest and built them into it. Good strategy.
The manifesto definitely was food for thought, and now comes this missing chapter… What can i say? You’re right, it did make me angry, for a few minutes. And i’m still trying how to work out how to make my strength (computers – my passion for 40 years, even though they weren’t in reach until about 25 years ago) into a Cause. I mean, sure, to me they are that, but turning others on to my viewpoint has eluded me for almost as long…
Very clear and very convincing Rich!
Rich,
Every few years I read a book that really hits home. The combination of Manifesto & Missing Chapter are the latest.
I have actually had some reasonable business successes in the past — I took over a company, used credit cards to fund it, and grew it from nothing to $3.2M in sales 3 years later (sound familiar?) — and have chasing online marketing opportunities the past 2 years. All though I generate a nice living, I can totally relate to every thing you described.
It’s time to get back to my strengths – which coincidentally are business coaching & consulting… would love to talk to you about that aspect of your business!
Thanks for the clarity!
Rich,
Thanks for putting in the hard work to make a very timely topic so cogent and engaging.
All of us need to be reminded of what my partner calls the “main thing” and, as he says, “Keep the Main Thing the Main Thing.”
The Manifesto and the Missing Chapter are most enlightening works I had read in a long time. I have read hundreds of marketing and business development books over the past 20 years. Very few offer truly new ideas or strategies and even fewer offer a way to implement them. Most are just rehashed ideas behind new dust covers. I would hope that the majority of the people that downloaded the Manifesto and the Missing Chapter would actually take action on their new found knowledge. Learning something new without ever applying that knowledge is a complete waste of time. Michael Gerber of E Myth Worldwide is probably the only other person that I have ever found that shares a similar vision and he has been living that vision since 1977.
Wow Rich,
That is a great chapter!
Your ability to cut through all the clutter and get to the heart of the matter is fantastic. You have sparked something in me. The Manifesto and the Missing Chapter will mark a turning point in my life. I now see that I need to begin making changes to grow the business that I want.
Thank you.
Brilliant Clarity.
Thank You.
Wow! You are incredible! I wonder why hasn’t anyone teach business success they way you did.
Thank you so much.
Tim
Very slick. Makes you sit up and think and review till you uncover the secret
Interesting article—will go back and completely read it again—-probably several times!
Thought provoking. Thanks for sharing your thoughts Rich
Rich,
I saw you speak at Carl Galletti’s Internet Marketing Conference in Las Vegas last month.
You definitely have a fresh look at business and have caused quite a few people to have lightbulb moments, including myself.
Thank you for helping guide me in the right direction and clarify my thoughts on what I should be doing.
Strategically Yours,
Page Daddy
a.k.a. Marty Stewart
Rich,
Awesome stuff! I’ve downloaded both the Manifesto and the Missing Pages…
You’ve really made me re-think about the ways I’ve approached my internet ventures.
Thank you.
Six Words. Clean Slate. Open Mind.
Well, as an owner (currently) of 3 offline businesses with bottom line NET profit of over $15,000,000 annually, plus 5 online businesses netting over $1,000,000 annually, all that I can add is “this is just more of the same old same old” and frankly just a long sales pitch for his coaching services (covered up by equally long winded self praise).
John James
Chicago, IL.
Hi Rich, Thank you ~ awesome. The Manifest could have been a brilliant sales letter. It had all the elements. Problem, agitation, and a hint of solution. Controversy, and reframing to create a new “Leadership” position in a crowded market.
Intantly everyone else becomes a pretender, and just arguing with you puts them outside the tent. Testimonials, real value content keeping interest high throughout, a hint of scarcity, survey and competition to collate info and further drive debate. Even a price warning to qualify the interested.
And what’s more, as a sales letter it would be invisible. Most would read the message, and pick up the pitch on the fly, and because the insights add real value, it’s infinately viral. Brilliant!
The missing chapter operates at a whole new level. Yes, the Manifesto’s strategic/tactical debate had to be raised, and there is truth in the fact that some internet names have us on a treadmill of looking for newer shinier shovels ~ but in the long run, the people who grind out the formula solutions are hostage to those with a cause, honed to a fine edge with talent.
A real wake up call. Thank you.
So my question is: Where are you going with this? Clearly sufficient demand has long since been built to fill your last personal coaching sessions with the manifesto, so that’s not it.
Maybe you’re looking to replicate your hypnosis sucess in internet coaching, and these are your own “Help Wanted” ads.
If so, could I be first to apply for position of Coach?
Sincerely
Mike
Hi Rich, Thank you, awesome just doesn’t seem to cut it. I have just finished reading the Missing Chapter and you hit me between the eyes right at the start by saying that a web site is not a business. There is so much there that I will have to go back and read it a couple of times to truly absorb it but I am a little miffed that you want me to think for myself. I know what my strengths are but converting them to an online business is going to take some thought. As a newbie I have been wanting someone to take me by the hand and say do this, do that etc. and my immediate thought was to run back to what I have been taught because by following your strategies I will have to think for myself, I will have to stretch my boundaries and move out of my comfort zone. Isn’t that fantastic? Scary but exciting. Thank you again.
To John James, same old, same old to you maybe but obviously very new to others who have not made it to your level. I hope you find the time to feed us more Rich be blessed.
Rich, you did it again.
I loved several things especially about the Missing Chapter:
1. It confirmed that I am in the right business, as I am firmly playing to my strengths.
2. It confirmed my belief that there’s a LOT of misinformation in the IM world that, frankly, is purposely focused on appealing to the Opportunist’s mindset. Fortunately, I have ignored a lot of it, picked out the cherries, and have been approaching my business very strategically.
3. It confirmed that I don’t have to worry about 99% of my competition. Most of them simply don’t/won’t have the committment required to compete with me. That’s not to say I’ll have an easy ride – that 1% will be formidable indeed!
4. What I didn’t realise was how powerful I could turn the passion I feel for my business – and the tremendous mission we are on – into a selling proposition to outsourcers as well as employees. Yet it makes so much sense. Thanks for that incredible nugget. (I LOVED the ads you provided!)
Rich,
Once again Brilliant,
The 18th July you say??
I’ll be waiting at my computer for opening time.
Regards
marc Lindsay
http://www.plrpro.com
Both Manifesto and The missing Chapter are GREAT and constitute an ASSET to anyone aiming to start his online business.
Thanks a lot for this piece of work.
Jaafar Boukriat.
Rich…thanks for the clarity!
I confess to being an opportunist…but also an entrepreneur. I think you are spot on with your analysis and most people…including me must have got a swift kick in the butt…owwwwwwwch!
Luckily for me I have been playing to my strengths in our current business…not through intent, but through a “Heart Felt Desire” to make other peoples lives just that bit easier and helping Kids along the way to expand “their” talents, and grow in their own confidence to be able to face the world ahead.
Absorbing the “Missing Chapter”…I now realise that for me…my main strength is in teaching…and it was like walking down a long straight road with a darkened and clouded vision.
As I read what you had written…the Sun began to break through the cloud and light up my road ahead. I can see my route!
Thank You for That Rich.
Thanks Rich.
“Distilled wisdom” is perhaps the way to describe the Manifesto and Missing Chapter.
I have been a “newbie on the verge of …” for about three months. At first I thought it was because of info overload and analysis paralysis but now I realise I wasn’t taking the plunge because my instincts shied away from most of the business models I saw on the net.
Now I realise I was being strategic because I didn’t want to be another lemming (“just build a 1,000 blogs on automatic and become an Adsense millionaire!”) and I really want to build a longterm, different business that I will excel at. So, now, with your distilled wisdom, I realise that the same things that I thought were hindering me were, in fact, a major strength.
I was going to wish you good luck with your publishing project but I’m sure luck won’t be a factor you will need so instead, may you have much success and many happy clients.
Dear Mr. Schefren,
I would like to grant you a very large “CONGRATULATIONS” on being the very first Internet Based Marketing Expert who had enough backbone and compassion to come into this realm of business interaction and publicly identify the greatest viral disease that has plagued the Internet for many years now.
To me and my business associates it has been known as A.I.D.S. since it actually appeared on the Internet and began growing back about the middle of 1996.
By The Way – Mr. James of Chicago, IL – you and Mr. Schefren are not the only successful business people who have stepped into this realm of interaction. If fact sir there a number of successful business people who have been watching this unfold who have a relationship with today’s Internet that dates much further back than you or Mr. Schefren – or any of his high profile Internet Success stories could hope to boast of or about.
I personally was one of the men who stood in the rain, sleet, snow and waste deep mud laying the fiber-optic cables across the USA that carry most all of the Internet traffic of today – back in the late 1980’s before you ever had the opportunity or even knew you would be able to generate your measly million dollar a year income from it usage at all.
If you and I had been sitting in the same room when you made your comment about the “Same Old Same Old”– it would have immediately been met from me with the question of, “How much Same Old Same Old did it take you until you got to the place where you COULD pat yourself on the back about that measly million dollars you make from Internet usage or any business income at all?”
Life dictates that this world will always have those who wish to buy and those who wish to sell products, services and knowledge. The worldly realities known to us as marketing and advertising will not disappear or be concluded any time soon.
Thus one of the most effective and powerful formulas and tools of use in that realm of business will continue to be A.I.D.A. as Attention – Interest – Desire – Action… [no matter how invisible it may appear to be.] If it educates it has one of the highest places in business allowed. Unfortunately in today’s world the “Action” factor of this formula has been replaced by a deep degree of wrongness through very simple self imposed cases of “Senselessness.”
Coupling this “Senselessness” with quick appearances and disappearances of businesses to the continuing growth of the misrepresentation of true entrepreneurial thoughts and actions has today, in my observation, given the Internet A.I.D.S. as Attention – Interest – Desire – Senselessness.
Internet A.I.D.S. is costing common day consumers and business people both more dollars and cents than any prepared and achieved Internet Scam.
I have personally spoken with people who have contracted Internet A.I.D.S. that have run up tens of thousands of dollars of credit card debit to achieve monthly twenty to thirty dollar paychecks.
I have also interacted with others who have paid high consultation fees to a marketing guru for joint ventures or ultimate hypnotic writing and/or e-mail advertising campaigns, for the achievements of a couple of thousand dollars of income through those efforts.
These factors of “Senselessness” are wide spread, costly and destroying hundreds, perhaps even thousands of people’s dreams of entrepreneurial achievement daily around this world.
And it angers me and many of my other business associates to see the epidemic of A.I.D.S. [as it is defined above] so very widespread across the Internet that we placed our blood, sweat and utmost effort into making possible – especially when it comes form someone who most likely is patting themselves on the back for making a million dollars a year from its usage.
Ladies & Gentlemen… now that I have dislodged the bee out of my bonnet that Mr. James’ comment placed I would like to direct your attention to a singular factor that escaped the attention of Mr. James of Chicago, IL completely…
As to why you should take Mr. Schefren more seriously than you have taken any other Internet Marketing Expert you have ever interacted with before in your Internet experiences.
As you may all be aware of – Mr. Schefren ran a contest the other day where he promised to grant an individual “A 60 Minute Makeover” …Correct?
Well ladies & gentlemen he has delivered on that situation far beyond – and in a form much larger than he stated – for he placed your “60 Minute Makeover” in your world and life… not in the form of a conversation or phone call you might forget or get scrambled in a couple of days… but in black & white – that you could return to each time the fog of past business interactions begin to creep back into your world, life and business.
So any time you might become aware that your business might benefit from a “60 Minute Makeover” for your business Mr. Schefren will be there once again to take you by the hand and possibly lead you directly back to the location where a slight adjustment maybe needed to improve everything once again.
See each business is as personal as the mind that is behind its existence, operation and livelihood… just as no one can truly bring a couple together a resulting marriage work — neither can any one else bring you to the business that will bring you the longingly feelings [like the ones you experienced the first time you fell in love with the little boy or girl next door] — but when that business comes into your life it will be all filling just as that first love was way back when.
And one final thought before I back off into the vastness of our Internet of today.
If you are truly seeking a business of your own that will change the most important world of all- [your very own]- prepare yourself and it will come to you…
WHY? – Because this world is based on the simplest of laws – 1 + 1 can not do anything else in this world but equal 2, thus 1 [you prepare yourself] needing to achieve 2 — than the simple laws of this world’s operation is required to provide you that second 1… just like that very first love came at the very time you were prepared to experience love outside the realm of your immediate family— way back when.
How do I know the 1+1 formula to be fully true and reliable? Well it is simply because I am slightly less than 50 years old and have retired 4 times in my life with well over 3 million dollars a year income … and each time my mind becomes discontent with retirement [and all the fishing, hunting, sleeping late and late nights sharing my thoughts with others on the Internet] that comes along with retirement another business comes into my world. And not on single time that I have come out of retirement has that arriving business come from anything I had done before it.
Sincerely,
Douglas P. Blackthrone
12345
http://www.yahoo.com
Rich, I believe the missing chapter is the main part. The rest was just an intro. I liked lot of ideas and it really makes one think.
I will try to use and reuse idas from you and now you have gone up to a level how I respect Jay Abraham for his ideas (which maybe is taken from different angle but it all ties nicelly together);
Another thing I noticed that this report wont be useful for all people. It’s too complicated. Sometimes I wonder how people can lack such common sense things in their life that seems like natural for every human, not to mention things like this manifest on biz building.
Btw, I read many of these who requested 1 hour call, and many of them seemed unrealistic; i mean, i had a feeling they haven’t read the manifest or they haven’t get it. It’s not just about aff site or how to work from home. It’s so much bigger. Unfortunatelly I didn’t managed to post my request as i was busy figuring out the ideas on strengths and vision. Good thing is that we have found strength to beat all other companies in this 100M industry, but problem is how to achieve that on limited resources. So called implementation (as I refer at the bottom of my post).
Your ideas is big and heavy, they are concepts that works for executing vision. Bigger than just to make 100$/day.
I also have feeling we need the third – the last chapter: “Implementation”.
Because I have feeling that was described by one man “It’s not lack of knwoledge, it’s lack of implementation.”
We basically got the bigger picture, but now it has to be executed into MEGA BIG ACTION.
p.s. I noticed also one neg post – cool, some big fishes also give you some love;)
Thanks and looking forward for 3rd charapter.
S.
Hi, Rich,
Your Manifesto is awesome rich stuff and I recommended it to friends. Now I have the Missing Chapter, sharing with friends is not only having more. I loved the great contents that lights up my mind and to put my strengths into my business. Thank you, you are really the world class coach.
Rich,
Hi! Great Stuff! Keep up the good work.
Glen
Hi Rich,
Great Work. I have just read both the Manifesto and the Missing Chapter. You’re right common sense, pity it was not used more often. Anyway I already have an online business just getting started, had a bit of a chuckle about how people pick their business online, seen this in offline businesses as well, amazing how intelligent people, can get things so wrong. I have created my business to my strengths I believe. My area of expertise in Crystal Healing and related areas, now this is a growing industry and lots of people are getting on the bandwagon so to speak. My strength is that I am able to teach and explain to people how crystal and healing works in a way that everyone can understand. My approach is some what different to others as I do not colour my information with unnecessary fluff, just get straight to the point. I write my books this way too, probably not what the publishers want but hey, people are always telling me that I make things clear and easy to understand and that’s my strength.
Now I know that you are probably thinking do I really need to know this, well I felt that before I ask a question or make a point if you like you needed to know some background information.
My business which is still getting up and running by the way no seven figure sums as yet, but I understand that you need to put in the work before you can reap the rewards(sorry got of the track a bit). Here is my question or point whatever you like. My business is based on my strength of communicating on a personal and unique level with my clients, so if I was to outsource some of my work, I would not be working to my strengths, so for me outsourcing my products which is the books I write and the articles and newsletters that I produce would be a weakening of my business, My website is again a product of myself and how I talk and think so for me outsourcing is not a option, my point being that for some of us in certain niches we are the ones that have to carry the workload. I feel that I would be cheating my clients if I had a ghost writer doing the work, even if they could get near to the way I write, it would still not be me and to me that would be dishonest.
I know I have rambled on again, but I hope that you get the point that I am trying to make, and understand that for the majority outsourcing is a viable and useful option.
Anyway before I use up all your bandwidth I would like to say a resounding THANK YOU!! for sharing this information with us and I will certainly be using it everyday to improve my business and achieve my goals,
Love and Light
Colleen
What Can I say? I thought this missing chapter was just 5 to 9 pages forgotten things to be written. I was wrong. This is even 1 page more than the original. I would say that it’s more than just the missing chapter. I put on my activity list a high priority to read the two manifestos everyday for the next 2 weeks. Thanks Rich.
Indratno Widiarto
http://www.InfopreneurWorld.com
I am on my third read of the missing chapter having already read the Manifesto. All I want to say is Thank You because what I took away from your writing is to build on strengths and gifts rather than find a need and fill it. Only time will tell how it works for me but this rings true for me.
Tammy
I’ve just downloaded the “Missing Chapter” and do look forward to reading it as the weekend progresses!
I am positive that it will have an influence on my productivity and growth of my organization.
Thanks so much for sharing your knowledge and expertise! Knowledge is not power unless it is shared….
regards,
Frank McMillon
Since you can’t coach/mentor everyone, can you recommend some other business coaches that you feel are of high qualiy. No Internet Marketing Gurus please. They all seem to know how to DO, but not how to TEACH.
Christy
Thanks Rich. Another hard-hitting, to-the-point article which, again, brings us back to earth.
Maybe I should get out of this business as my strengths are on the physical side. Not muscles! But, I make friends easily and really love helping others, mainly one-on-one.
You’ve opened my eyes, and for that I thank you.
May you have all that your heart desires.
Rob
I just opened my inbox after 2 days at 11 pm and saw your email. Downloaded the missing chapter, finished reading it and went through the manifesto once again. It is now 4 am in India. I haven’t read other emails yet.
I can understand that I will not be able to afford your personal coaching. But I certainly want your guidance. Is there any way???
Rich your Missing Chapter to the already famous Internet Business
Manifesto will complete the way Internet Marketers get things done. More
great products and services will come out as a result of Internet Marketers
putting your Missing Chapter of the Internet Business Manifesto into action.
Great job!
How can I get an affiliate link for your Internet Business Manifesto?
Thank you,
Ryan Bessling
http://googlerankingbooster.com
Can anyone expand on this whole idea of “inborn talent” better?
What is Rich talking about?
I’m just assuming he means psychological temperaments? As in, we do better in business based on the a business that fits our ‘inborn’ temperament?
Rich you’ve done it again.
There are quotes within the report that I just got done tacking up above my work area and phrases to not only build a business around but also to live by.
Not knowing the business wisdom within Missing Chapter is what really hold people back from success. The secret ingredient to success is inside of each one of us in the form of our strengths. Inborn strength is the greatest leverage of all. If only I knew this uncommon common sense sooner.
One word — Unbelievable.
You really have masterfully synthesized the whole idea of
playing to your strengths.
Reminded me of a colleague who runs a program on \”Finding Your Spiritual Gifts.\”
I went through the program and it truly was life altering.
We really are so much more effective when we recognize and do that which comes to us naturally.
Much applause to you Rich.
Shaune
Rich, you haver eally shown us the truth about doing business on the Internet. It’s true that you must use your strengths to build a business, and you must be willing and able to use those strengths to your full advantage. Its sad that most Internet marketers miss out on this because it is so valuable. The more that you use your strengths, the better your business will become because you are using the things that give you the most power
If you work with people who have similar strengths too, then your business will go straight through the roof! You should build your products, your services, and your entire business upon your strengths. That’s what will make for a truly successful Internet business.
Thanks Rich!
Car Wraps :
He cutts the clutter! The word for the day – simplicity.
thanks for sending the link for the Internet Business Manifesto and the Missing Chapter. Now to reread and apply!
thanks
Tor Black
3M Wrap Training
Thank you for all the effort Rich.. The Manifesto and the missing chapter have been a revelation to my hubby and I to help us focus on what is important.. We are reshaping our businesses to reflect OUR strengths.. Your reports are taking the pride of place in our office, so we can dip back into them often… Thank you again :-)
Michelle
Rich, thank you from the bottom of my heart! You named the “Missing Chapter” exactly right, for me anyway; the things you wrote about have been the missing ingredient in my persuit of wealth!
Imagine…it’s not only “ok” to build a business around my strengths, but it’s actually the APPROPRIATE thing to do!
I can’t hardly believe the physical change that has overcome my mind in the last hour as I’ve read the missing chapter. I am less aggitated, and more energized, than I’ve been in a long, long time. I am also WAY more confident that I can now create a buisness that will meet – and then exceed – my goals. I know I have strengths; but like you mentioned, I have no idea what they are. I am looking forward to spending the next few weeks discovering what my strengths are; they will be the launching pad for the businesses I pour my life into. (I’m not exactly sure how I’ll build a business around singing and racing motorcycles, but hey…I’m sure I’ll think of something!! :))
Thank you so much for this information, Rich! May the Lord bless you more than he already has.
Your new fan,
Bill Hagen
Really nice to read the report. I was an opportunist and now an improved or better business player. I am in India where Internet marketing is not very cool but slowly catching on. The layout of the book and missing chapter is superb. It makes the most readable book I ever downloaded.
Just finished reading the Missing Chapter. Your comments regarding focusing on strengths are so spot on. Actually, made me sit back and go over some of my own strengths … something I hadn’t reviewed for a while.
Thanks for a great piece of writing … full of good information. Will be re-reading it tonight.
The Manifesto made me mad! It made sense but it was like the proverbial carrot danglng in front of the donkey. I knew there had to be more to it, and so I say, “Thanks, Rich”, for the Missing Chapter! I am an artist – I paint, and do it well but I’m only earning a fraction of what I know I should. I’ve been looking into making extra income from some sort of unrelated internet affiliate selling but now I see that’s probably a wrong move. I should be finding a strategy which gets me into a whole different league of success with my artwork instead of the mediocre living I have made until now. Thanks, Rich, for the inspiration!
Your Internet Marketing Manifesto and the Missing Chapter certainly is so important to anybody that seriously want to be successful in business. Thanks very much Rich for sharing it with the world.
A few months ago I was walking through the subway and passed a magazine stand. One magazine jumped out at me. In large bold letters it read “Profit from your passion”. So I bought it and read an article about a woman who build a successful business doing what she enjoys and is good at doing.
The Missing Chapter clearly explains how to find a business to be successful in by leveraging your strengths with pragmatic business strategies.
I enjoyed reading it!
Dora from NYC
Wow!
That missing chapter is more powerful (in simplicity) than the original manifesto. I have just Re-Written my Goals and posted my new “rules of business” onto my whiteboard.
I will be drafting a new staff ad as well based on your excellent “cause” template.
Thanks
James Schramko
Hey Rich,
I usually don’t bother to post comments on blogs or forums
much these days, but I wanted to say that I think your “Missing
Chapter” is actually better than the original “Manifesto”.
Although, I must admit that I somewhat agree with John James’
comment above, specifically: ““this is just more of the same
old same old” and frankly just a long sales pitch for his
coaching services (covered up by equally long winded self
praise).”; I don’t think John is looking at the bigger picture
of your reports and who they will and are helping the most.
Personally, I think these reports are mostly helping the people
who cannot afford your coaching services anyway. Besides that,
I know enough about you that I’m sure that you could have very
easily filled the coaching spots without releasing either of
these reports as well. So I give kudos to you for writing them.
You really didn’t need to and did it anyway.
It’s obvious from the posts here alone that these reports are
already helping people. If nothing else, they are both great
guides to refer back to as a refresher when the opportunitist
inside us all tries to rear its ugly head. :o)
I admire the fact that you had the balls to tell it like it is
and bluntly state that people are being taught ALL WRONG. This
is especially true with Master Resale Rights products. You all
know the type I mean. Those eBooks that claim to be your KEY to
internet success because you can turn around and sell it for 100%
profit, just ONE sale and your investment is already back in your
pocket. However, the sales letter for it talks about how successful
YOU already are at selling this stuff online (a lie if you aren’t
already a success).
That’s just a tiny example, but I think you get my point.
Anyway, for the John James’ out there already netting 15-16 million
annually, these reports probably aren’t going to be mind altering
information that makes you see the light (unless you are simply
extremely lucky to be making the 16 mil in the first place). But
for the average joe out there and even for some of the more seasoned
marketers, I think these reports will definately be worth the download
and the quick read.
It’s blatantly obvious to me that the vast majority of internet
marketers ARE opportunists (even many of the so-called gurus). You
can see the pattern by taking a quick look at all the emails you get
promoting every “new time-limited opportunity” that they see.
So, in closing, thanks for taking the time to write these material
and making them available for free. I’ve seen much worse “products”
being sold.
Peace & Prosperity,
Matt Fulger
I’ve been preaching common sense for years. You definitly have a way of getting to the heart of what ‘common sense’ really is. I enjoyed reading your missing chapter.
Rich,
Another great document full of superb advice. The reason most of us have not succeeded on the Internet is because we have become too mired in the overwhelming, technical details of setting up, running, and optimizing a website, and NOT spending much of our time on our strengths in that business.
I would clarify one of your points though. I think you CAN turn an interest into a successful business IF you are passionate enough about it AND you find a way to leverage your strengths with that business. An example would be golf. Some people have created very successful golf-related internet businesses who are not necessarily good golfers or even real experts on it to start with. But, because of their passion for the game, have created great web-based businesses.
Anyway, I look forward to hearing from you again.
What a breath of fresh air! I have some hypnosis background also and I suspect some of your insight may have its roots in that experience. Our struggles and challenges are generally based in, first our unconscious assumptions and secondly our failure to observe the obvious. So “common sense” tends to be quite UNcommon. I hope this work will help put some of the “niche” lunacy in perspective for the online community.
Excellent contribution my friend!
Just wish we could all afford your coaching program. Reading your words felt a lot like finding a long-lost twin brother or something.
It’s nice to hear such words from someone with some “clout and credentials”. Maybe it will get through to some of the “authority” dependent folks who don’t want to hear it from us non-celebrities.
The statistics you site on marriage and business failures also show up in health care and other fields, pretty much any area you check, so why would anyone listen to “authority figures” at this point? Their results should be a BIG clue (that and your freshly emptied wallet). It’s time to acknowledge, tap into and use our own wisdom – “Look inside first”, as you said. Amen
I hope the response you’re getting will encourage you to perhaps sprinkle a few more gems on us from your new venture via this blog perhaps. You’ve gifted us all – hope it won’t be a “shooting star” moment, though I understand your priorities. Just don’t forget that all the “good karma” you’ve earned from this is not such a bad use of “time” either :-)
Much Gratitude, Appreciation and Admiration,
Jeff Meyer
You are absolutely 100% wrong!
Your ideas are nothing new.
Why do I say this? Because
I am applying what you said about
my strengths. I realize that you and most people won’t read the 80 plus comments before me, but they would stop when they see my opening line. So, Rich, you are actually 100% right! We must change the rules, make our cause and fill the niche. How will I do that? There’s some things I know because of my backround and experience that very few people on this earth know. This is not hype because I am an honest person, nor am I greedy. I will use this knowledge as a key to make an online business successful and to help others who will share the same enthusiam to do the same. Thank you for your excellent report.
I’m new to the internet arena, don’t even have a presence online yet. Over the past few months I’ve been slowly gathering information and have felt like a DOG CHASING HIS TAIL!
I very much enjoyed the information that was included in both the Manifesto and the Missing Chapter however I am a little disappointed in the fact that your course will, presumably, only be available to the upper echelon of people that can afford it. I understand your time is valuable but so is ours. I would think that it would be much more satisfying to take a group of 40 or so people wanting to start their own online businesses and work with them to make them all successful rather then cater to multi-millionaires who want to take their income level from the millions to the tens or hundreds of millions. You are making millions of dollars and so are the other top ranking marketing guru’s. I work 50-60 hours a week at my “bill-paying job” but I am more then willing to put in the time and effort that will be necessary in order to learn from the best but, unfortunately, that will not be possible since the cost ofyour course will more than likely be out of reach for people like me. I hope that you will have some sort of remidial courses and training for the blue collar folks like me.
such a well planned piece of information. For all those entrepreneurs out there that is looking for the missing piece of there pie. It’s right here. Some very good information has been shared with us people.
I can see why so many people missed the point of the original manifesto, and why the Missing Chapter is so necessary to making the point. Thank you for both.
I don’t currently have an online business, even though I’ve bought a number of products from Jim Edwards, Yanik Silver, and Agora Publishing. My problem has always been what kind of business to build–and a vague sense that the whole approach suggested by these products was
strictly tactical rather than strategic.
You might be interested to know what my strength is–creative problem-solving. This generally manifests itself through writing, particularly novels that are a cross between contemporary fiction and science fiction, although I also do arts and crafts. These are not really
products, only expressions of my passion, which is to enable the revelation of the Heavenly City. I have spent the last twenty years or so defining and designing strategies by which we can improve life on Earth while
we learn how to settle the solar system and beyond. In addition, I have developed what I call the five principles of integrated design. More information about
these is available on my blog at
sophiasystems.spaces.msn.com, along with slide shows about the different designs I’ve created using these principles.
My problem is that I have no clear idea how to package my strengths, my passion, and my product(s) such that anyone else would even understand them, let alone want to be part of the cause. Worse, I’m probably still about 50 years ahead of my time, and I don’t know how to handle the natural skepticism (to say nothing of the hostility)such “far out” ideas provoke in most people.
While I have learned a lot about marketing (enough to
assist my husband with his efforts at work), I don’t care for the idea of trying to sell my work (particularly the novels) for money. In fact, the whole idea makes me sick to my stomach.
I’ve noticed that I don’t have a problem with helping people solve problems if there’s no exchange of money between them and me. I work as a tech support
professional helping customers of Adelphia’s High Speed Internet service. They pay Adelphia for the service, and
Adelphia pays me for providing the help. I’ve been trying to figure out how to apply this principle to the problem of either selling my novels or my designs online. What your two ebooks have made clear, however,
is that like so many others, I’ve been going about the problem backwards.
But that brings me back to the original problem; how to create a business cause that will draw partners to join me in making my vision a reality.
My space on MSN spaces is my current effort to address the issue, but because I’m not comfortable being pushy and
telling everyone they MUST check it out, hardly anyone even knows it exists. So far, the only person who’s even left any comments (besides me) is my husband (Papa Bear).
Although I know you’re very busy, I think you might still find my site interesting enough to check out.
Again, the address is sophiasystems.spaces.msn.com.
I wish I could afford your intensive training course, but I can’t, so I’ll leave a space for someone else who needs it more.
I am Inspired. Your orderliness of thinking has validated and re-energized my own.
comment
this is hot
Rich,
I’ve now read both the Manifesto and the Missing Chapter PDF’s and the thing that stood out to me most was the clarity and sensible nature of your thought stream.
But second to that it really occured to me that you are probably going to price your coaching club quite high, which is fair enough. But here’s what my concern is: I’m already really interested in what you have to say and teach. I’m probably going to buy into your coaching club but if it’s over $1,000 I won’t be able to pay the whole shot at once because my credit card has a limit of $500. So here’s my feedback… if you could split the price into a two payment plan or even offer PayPal as an option that would win me over and prompt me to open my wallet for sure.
Just something to think about.
Cheers,
Brendon
My Adwords management business is going through some massive changes and your manifesto (including this missing chapter) will truly change this business, and any other online business I create from now on.
Thank you Rich for saying what others weren’t willing to say. You are an inspiration.
Adam Davis
http://www.PPCkid.com
Your missing chapter has got me now thinking about using my strengths rather than trying to always improve my weaknesses.
Do you know the sometimes feeling, “Wow, that’s wisdom!”?
There are many truths in this manifesto. It somehow reminds me of the (excellent!) E-myth book from Michael Gerber. Ultimately, the idea is about leverage and building a business that you own, but that you do not neccessarily work in.
Not sure if I’d be interested in joining the course…now I have to get back to do some productive work :)
Always my best,
John Vorwerk
PS: If you need a system to deliver your email newsletter – check out my homepage and download your copy of EmailUnlimited Free Edition!
(now THIS WAS PRODUCTIVE ;) )
I spent the weekend reading and re-reading both the Manifesto and the missing report. While joining the course is not within my reach right now, I will put into practice what you’ve espoused and keep you abreast of my progress.
Thank you for getting this out. It is both necessary and needed.
“WOW”, I pray you’ve got room left in coaching for us! This is exactly what we need…
God Bless YOu!
wondering if I should add a link on my site to thest strategy things. One question left unanswered on the missing chapter though, you say webiwte online business so what should be an online business has?
thanks,
guess you will never have time to answer
Rich once again you both wow and provide excellent material for your students to grasp and learn from.
Thank You.
On another note, can anyone tell me what program I can use to create the process maps that you see in Riche’s material? I tried MS Word and no dice.
Thanks
Ron
I just read the missing chapter. There is a test it is called The strengths finder. I took the test last week and I am reflecting on the test. There is a best selling book out called, “Now Discover Your Strengths.” I thought that it was very interesting to read the book, take the test, then read the missing chapter. Hope that helps you in your teaching. God bless.
Hello Rich, about 20 years ago I read an advertisment in one of the top 3 german newspapers “Your strategy is wrong” – was the big headline and it was outrageously successful – a business strategy course by Wolfgang Mewes (EKS) which exactly underlines what you say: Build your business based on your own strengths. It’s not that new what you say but it’s certainly worth repeating for those who do not yet know about it. I built my own business successfully on this basis and could certainly need a refresher! Thanks for the reminder.
Thanks for sharing this material. I appreciate your perspective and will be sharing some thoughts about it on my blog when I finish chewing on the information.
Just a p.s. on pages 21 and 23 of the missing chapter, the graphics have “strengths” misspelled as “strenghts”.
Thank you for such good information!
This ebook must have every Internet-Marketer if he only wants to make a BIG money on the Internet…
I already consider myself as a real entrepreneur.
Well. These two chapters were eye-opening and not a little depressing as I am unlikely to be able to afford the coaching. But you all need to understand that gurus came from somewhere and Rich told you that was once where we are now, but simply played to his strengths and kept it simple and clear from there. There is nothing we cannot do for ourselves that Rich could do for us. If you feel you must have someone charging you tens of thousands of dollars to keep you motivated, you are already behind the 8-ball. Thanks, Rich, for this truly enlightened piece of work. See you at the top.
Steve
Great material even for an older entrepreneur! I’ve built two successful small businesses and look forward to even more success thanks to the Manifesto. I might be an older dog, but I still have much to learn.
Have you given any consideration to a home study course now that your personal mentoring is winding down?
And just when I thought I had read the best thing in a long time from the Internet marketing sector… here comes the part two!!! Holy Smokes… the content here is just as good as the manifesto. Like you said, it IS amazing how the vast majority of us claim we are trying to build a business when in fact all we are doing is chasing our tails… Well…time to stop and get pretty darned focused on identifying those strengths and chopping of everything else…in the sake to CONCENTRATE and get to work…
Thanks again…
Was an interesting read, better then a lot of the products on the market.
I’ve been trying to teach this from a process analyst approach since 1992. Very few people have understood even a fraction of the significance. Thank you from the bottom of my heart for stating the ramifications succinctly!
I can’t wait to share some other insights with and through you.
Great stuff. I’m looking for my blinders now so I can focus on what needs to be done without getting distracted. I think the short version is “Own the business, don’t let it own you”.
Thanks for letting us into your world. I know it will help me build a business rather than a serial opportunity masquerading as one.
I’ve paid good money for less in years past.
unsubscribe
I filled out my email address for the Manifesto twice and never received it. There is nothing on my computer that would block it and it did add you to my address book.
Any suggestions? BTW… I DID receive The Missing Chapter
Loved, loved, loved it! We can too easily become imprisoned in our minds only because we’ve heard the same ideas over and over and over again–and made them an article of faith through blind repetition.
Thanks for the lightening jolt!
I just read the Missing Chapter – I loved it. I know I’ll need to go over it once more so that I can really take it all in. This probably sounds corny, but it almost moved me to tears because now I know I’m on the right track. But you’ve given me some direction in figuring out how to become more successful. I really need to get those strengths written down and create a clear vision of where I’m going and what I want my business to be. I will be world class one day. :)
Thanks again!
The missing chapter was much better than the manifesto itself, which was pretty general and didn’t really say anything. (I’ll bet an org chart for a single mother would look just as crazy as the one in the manifesto.)
There’s still a lack of “how to” information, but it’s an interesting read.
Dear Rich,
I have only read part of “The Missing Chapter”, so far but I stoped because I wanted to print it out. As a matter of fact I have printed the 34 pages of the Manifesto and I am now printing the rest. I want to be able to keep referring back to in case I get side tracked.
I’m new to this internet business stuff. Just started in March of 2005. I never realized there was so much to learn but I’m getting there bit by bit. I think I must receive about 50 emails a day just on internet business articles. I can only say this to you….I am so glad I signed up for your newsletters. I have learned more from you then anyone so far. Thank you Rich for all your free advise, which I must add (free advise is few and very rare). You are one of the greatest. I must get back to finish reading the rest of the “Missing Chapter” now but I wanted to say “Thanks” before I went any farther
Thanks again, Rich.
Sincerely,
Sherry
Rich, What brilliant ideas! The Missing Chapter is proving to be the Missing Link in Internet Marketing!
Best report I’ve read in a while!
Mohammed Ali
SelfHelpNotes.com
Thanks Rich. First Manifesto and then the Missing Chapter. You have defined the path with clarity. Marriage of Opportunity with Dull, Stale, Stressful and LifeLESS Business OR Marriage of Strength.. Full of Passion and Intact-Integrity. I have printed down both the documents.
I intuit it will be difficult for me to afford your coaching fee, but is there some way Rich that I can have you as my Guide?
Hi Rich, I must say that the missing chapter is missing not only from Internet business but offline business. This single chapter answers the question most people struggling with. Now you’ve put it in such a powerful way explaining what people should do even before they start their business. Well done.
I just wonder if I miss (just in case) the chance to join your coaching program, is there an alternative that I can learn your system from (eg: home study)?
Abel
Hi Rich
As a professional career consultant I thought what you said about building a strategic business based on your strengths and a deeper sense of purpose was spot on.
We get flooded with “easy money” offers all the time on the internet.
It is a real hazard as 99% have no long term potential or give one a sense of value and dignity in their work.
As a career coach who has an internet business (www.careerpro.com.au) I would be interested in becoming your Australian coach representative.
What are the possibilities?
Thanks!
Mitch Lawrie
Dear Rocj:
What a breath of fresh air! You are helping people create the context for business success by combining clarity of focus, serious process management, and the ability to create exclusivity via “sub-niches.” You practice what you preach – I am enjoying the entire e-mail build up as you create exclusivity for your coaching clinics! Thank you for your good thoughts, Bob Wilson
This is some awesome information! It’s making me re-think my entire business situation to better position myself for huge profits! Thanks you Rich.
For those who can’t afford the coaching program I think there should be a home study course. You mentioned in the pdf that the system is so dialed in that you don’t have to be there to run it… Well – how about making that system available for everyone… not just a fortunate few.
– Randy Kirschner
Excellent information. It inspired me to make some changes to my business. A lot of what you say reminds me of things that I learned from Alex Mandossian in a teleseminar he did about 4 years ago.
Great stuff, keep it coming!
Wish you had time to make this into an unlimited info product, rather than a very limited mentoring program.
Iread both the Manifesto and the Missing Chapter on the run. It’s really got me thinking about my approach to business over the last 30 odd years.
I need to read it a few more times. Its a good example of less is more.
Thanks,
Lance Scoular
Sometimes Strength and Passion is NOT enough!
Yes, I absolutely Agree with the Missing Chapter – I have seen/experienced the results of the power of the personal Strength not long ago first hand.
However, at times one has to be Very Careful to whom you are willing to give your “fire”.
I entered into – well, what I thought from My side was – a Partnership.
I single-handedly brought this little unknown start-up from obscurity to the top of their category, and to the top 1% of the most visited websites on the Net in just a few months, with annual revenue over half a million last year – and that all because I used my Strengths (my Talent, Experience, Education and Skills); I created “a mission” and I Believed in that Mission, I used my fire, my strength to ignite that “fire” even in the others and brought them to the tasks they never done before, never even knew they “can” do, so we all worked like a good-oiled machine. I also worked for absolutely ridiculous amount of money – as you correctly pointed out, just for the “promise of the future”… – Just: in my case that “Future” never came despite all those repeating promises which never materialized, not even on the paper. So when I finally refused to be exploited for nothing, no guarantee whatsoever, I got kicked out, screwed for the majority of the money I’ve earned by my work, and I even had my Intellectual property stolen!
So Yes, Strength and Passion Are able to do Miracles, just one has to Be Careful to “Whom” you decide to give/share your personal strength.
Dagmar
My effords right now, after so many set back have been consolidated in the right direction. I just needed confirmation as this is my last change of enjoying 24/7 at the age of 60. My age means I was born in a very good year.
I really enjoyed the original Manifesto, but compared to the Missing Chapter it was like “common sense”.
I found one of my strengths, thanks to the questions in there, and I’m looking forward to find even more over the next couple of days.
OK, now I should go and do something with my website to use my strengths better there. ;)
Rich, Everyone has said all I would wanna say about both the missing chapter and the Manifesto so I will save space. I
however do have a point/suggestion to make, and I dare say that I am very sure there will be MANY people who feel the
same way, one way or another. In the missing chapter you touched on a few methods on how anyone can generally try to
determine their strengths. One statement you made in the report that you have a program in your coaching where your
clients go through a series of psychological tests to help determine their strengths. Well guess what Rich, I’m sure there’re zillions of people who would like to know indept what these tests are and get a hold on the whole test/process. And even though your briefly touching on the subject is enough to get anyone off the starting block of finding his/her strength, for a greatER number of people, they still need more help. eg. ME. I guess some people are THAT steeped in ‘mud’ and need all the help they can get to get out of it, and surely you are out to help, that’s why you took all the effort. So what you think, you willing to go another 1/4 or less mile to help some folks??? Remember, if people can just get off the starting block, then they are ready to begin the race proper. I hope my message don’t get lost in the ocean of messages you get, but if ever you do get to read this, then either do lemme know what you think/if it’s a possibility, or just go ahead and “JUST DO IT” as Nike would say.
God bless.
Hey, is there a way to get Rich’s email address.. or any1 who is sure to deliver a message to him. If you such a person please contact me at biz_mails_mike at yahoo dot com. Or Rich if you ever get to read this pls drop me a line. It’s really important matter I have to talk over with you.
I feel fortunate to have read the Manifesto and The Missing Chapter. Thank You. I have spent the last couple months spending all of my free time after work attempting tobreak into the web market. I am very, very motivated and have been working really hard, but I see now that it has been opportunistic work rather than strategic work.
Although I am willing to pay signifcantly for the opportunity you offer later today, I suspect it will be out of my reach, given that as you say, some very important business people have asked for (though not received) saved places.
I do have the back door pass so I will still check but it would be fantastic if you offer a future program that the majority can learn from. I understand that you would not be personally involved then, but compared to everything I have been hearing, learning, buying over the last couple months, your message is a breath of fresh air. I hope to have a chance to learn from you.
Again thanks for the information you have provided so far.
Stephanie B.
Great to see such straightforward practical advice in a field so filled with hype. i help people do some of the thinking that leads to the sorts of decisions you recommend they make before getting into all the technical details. Being really clear about the small number of big decisons related to your stengths etc. is such good advice. Refreshing!!!
The original Manifesto make it all too clear that I really need to departmentalize my businesses and create procedures that can be handed to other people for implementation. I knew I needed it, but you really showed me HOW.
Now, with the missing chapter, you’ve opened up another doorway and given my business wings. The concept of a mission/cause isn’t new, but having it be the motivating factor for employees and freelancers opened my eyes to new possibilities. How could I reword my mission statement so that it will motivate others to help me?
That, in turn, led to the discovery of a new question that can help many others on this pathway – “What could your business accomplish if it could be taken to the nth degree?”
In my case, I offer individuals information on self-empowerment so that they can become more effective in their lives and get more of what they want. If this were taken to the nth degree, where everyone on Earth were empowered, this would mean the end of world suffering, hungar, crime, war, unemployment, the works! That is a mission that can MOTIVATE!!
Thank you for sharing this information.
Terrific chapter. Just excellent. Thanks so much for making it available. Thanks too for the fabulous resources pdf. I think your generosity is admirable, and I am happy to see it is rewarded by your success. And sure, thanks for the offer–I’d love to know about any other resources you use and like.
Very best wishes,
Jorge
I read the missing chapter and it was exactly what I was missing after spending literally thousands of dollars and making none. I desparately need to work from home long story short. I could not figure out what niche to get into. I can not sell products to people just for me to make money. So this missing chapter to me was wonderful and explained to me why I haven’t been successful. I have bought all kinds of stuff but can’t market them with a lie. As one of your posters said. Hard to market oneself if you have no true tesimonials not even your own. Make thousands a month but I don’t make any. So sad when you ask a person promoting something, “How much have you made doing this?” and their answer is either fake it till you make it answer (and they never do) or they say they are new, which really means they have not made any money.
Rich, I just want to thank you from the bottem of my heart for giving out free so much more than most people are giving for a price.
I am happy to be one of newest on board. I have very little money but have great faith that the price I am paying for your course will well be worth the payoff.
Perhaps one or more of us might learn enough from you, and maybe with your help, might be able to offer a solution for the many people who desire your help but just cannot afford it. My heart goes out to all of us that just keep spending countless hours working on our Internet Ventures and making no money. Perhaps that is one of my greatest strengths. I hope your course will teach me how I can best be a help to others and still make a living.
I hope to be one of your testimonials of success. I can refer back to this post where before taking your course I was really making no money and spending tons. I so look forward to working on whatever my new business is going to be. I am starting the strength list, starting tomorrow morning. I have been thinking about it non-stop since I read the missing chapter today.
I am excited and scared at the same time.
Your Missing Chapter has changed my life, it has really caused me to look inside in order to improve my business, will play off my strengths and outsource all other areas. Thanks again!!
All good stuff.
The people making it via Internet are those who are actually building and running a business and leveraging all areas of adding value to potential customers.
W.I.S. and those selling their courses and knowledge for profit.
Creating multimedia products including ebooks, audio, dvd and other products for sale.
Has to be the way forward.
WOW!! I started reading the Manifesto, and couldn’t put it down. I went straight into the Missing Chapter, and LOVED it. Rich – you’ve shared some amazingly clear insights into building a business model online. I cannot help but think that you are doing for the online world what Michael Gerber has done for entrepreneurs over the past 25 years. Thank you, thank you, thank you.
Hello Rich,
I came to your site when it was already realased the Missing Chapter. I donwloaded the Manifesto and the Missing Chapter at the same time. I opened first the Manifesto and began to read. I don’t know why I close it. I said to myself “He must be saying something really important in the missing chapter”. I opened it. I read it and continued read it in spite of your warnings to read first the Manifesto. I didn’t obey you Rich, and I’don’t regret it. The Missing Chapter is the key. The first thing that we all should know. It is intense and key pointed, easy to read and understand, it is stunning. The Manifesto was in shadows, althought I know it is also very important. I read them both. Thank you Rich ! .. just don’t warn too much people about the order of reading … the missing chapter is self explained.
Greetings,
Laura
Being a newbee in business on the internet is like being addrift on a raft in the middle of the Pacific Ocean with no food or water. Sharks abound, but very few nearby boats and atolls exist. Your “Missing Chapter” should be the “Rescue Link” It shows how to swim, float and survive. Thanks for making this available.
Regards,
Lill
Rich, thank you so much for your insightful Missing Chapter and for the Manifesto itself. I have enjoyed reading both of them more than I can say. As with the Manifesto, I also read and underlined what I considered to be the most important parts of the Missing Chapter. But after laying it aside (the Missing Chapter), I realized that I may have missed some important nugget of information you were giving, so in a couple of days I will carefully go through the Missing Chapter again and again use my pen to underline and my highlighter to highligh sections of importance.
The main thing I have taken out of the Missing Chapter so far are:
1. Since I am only now thinking of putting up my first website/blog, it is vitally important that I asses my strengths, and choose the right product to promote online.
2. I have several things I feel I have strengths in, and also enough knowledge to use any of them for my first website/blog; however, I now know that to keep working on and writing about each of them does not equate as something I might wish to continue with in the future. Your Missing Chapter has made me aware of this, so I now need to give some serious thought to exactly what I will be comfortable with as time goes by. As you say, we owe our very best to whatever customers we have.
All the best to you and your family.
chris pirkey
Hi Rich,
Reread and rethink again and again, how you worked and delivered on seriously, so I must do at same on going to my next level, start again now impartially, make a different completely and strategically for you’ve given it in BGS, BAP and MHS.
Thank you so much Rich in my missing, found you giving me very clear what and how well will be doing business online and offline.
Best Regards,
Alvin Yudistira
Rich,
The Missing Chapter is an insight that most people should see immediately and don’t. If the senior staff at Washington Mutual had read this chapter I don’t think the government would have needed to bail them out. This material is that powerful.
On a personal side it provided great insight into my own success and failures. I world 13 years as a health physicist before retirement. I was a fair health physicist but a lot better project manager. Failure to concentrate on my strengths precipitated mediocrity as a health physicist.
My immediate action after reading the report for the first time was to ask my family what they thought my strengths were. It was a real eye opener. The comments ranged from your self esteem is low for no reason, which is all to true. They listed about 15 things that I do well that I had never considered as strengths. This insight will bring personal growth and business growth as it is applied.
The whole idea of concentrating on your strengths prompted me to make up a form to list my strengths that I am going to formally give to my family and a few select friends. From this list and my own insight I plan to pick a new business rich and improve my preset business plan.
Thanks and keep up the good work,
Charles Evans
I have read the Last Missing Chapter and the Manefesto. I am glad I read both and they were good reading, finally putting everything into perspective. I quickly realised that I have been an opportunist but I have a problem that many others may also have! Remove the opportunity strategy and many of us don’t know what to do! For many of us, we have a dream of working from home, building a good online business but we don’t really know what to do. So while all of your reading is very useful, I am still stuck on what to do next. Maybe there is no place for people like myself on the internet?
Good evening Rich,
we have a saying in our country, it’s better to be born without…(male organ) than without luck, if you have luck, it will grow to you.
All my life I’m desperate for money, and your free reports showed me that I’ve chased the wrong thing, I should look for the treasure that I have.
Will be back for your coaching program when I’ll have some mone, or won’t if I found the strength of my own first.
Any way, Thank you very much.
I read the Internet Buisness Manifesto and The final Chapter last year,and never downloaded the Missing chapter till last week. Reread all three. Now some of the parts that I did not quite understand make sense now.Implimenting your strengths and outsouring your weaknesses makes things go alot faster and takes less time. Thanks for all the information.
Rich,
Your book the “Manifesto” has turned on a light bulb. It has shown me to be an Opportunistic not a Strategic thinker. I have been saying I will go this, but have not acquired the know-how thought process of reaching my goal with a plan. With the manifesto then the Missing Chapter It all becomes clear and I know that I have to go back and underline and put in place some plan of action and know what my strengths are. Thank you so much for caring about us all and working so hard to bring to us sheep the light, So if for no other reason we can not say we have not been shown what we need to find within our selves in order to succeed in what we strive for. Great Simplicity. Great Work. Keep it cumming . I am now reading The Final Chapter. By the Way I am a nuebee to all this although I have been studying about its for 4 years. Just could never make it work.
Hi Rich,
I’ve read The Internet Manifesto and The Missing Chapter. I’m going to download The Final Chapter as well.
I would like to give a huge thanks for these. They are so wonderfully clear. They have not only given me valuable information on the world of business (of which I was completely ignorant), but an insight into my life too.
I now realize that I have always focused on my weaknesses, to the extent that I didn’t believe I had any particular talent. I’m still not sure what that might be. The
only thing I remember being very good at when I was young was Latin and a passion for reading. I don’t know how one
might build a business around that, but I’ll work on it. The
idea on sentence stems should help.
Once again, many thanks.
.
It’s information like this that I love to share with my friends! The very idea that marketers know there are opportunity-seekers and try to shove their garbage up their yin-yangs. I’m not one of those who fall for the usual hype found plastered all over the Internet. Adjectives and power words do not fool me. Nor do the headers full of yachts, Lamborghini cars, falling money, mansions, hammocks, ocean beaches, and exotic moods.
I could not describe the feeling I get when I see the rubbish just everywhere, the hyped-up sales copy, empty promises, large numbers, the little or no work involved. C’mon! I’d say…common sense tells you…and it stops right there.
Yes, I know what this is but I can’t put a handle on it. There’s a name for it but what is it??? I’ve seen this before in television ads, in junk mail letters meant to look personal, exclusive.
Offer after offer after offer…”it’s the buzz!” It’s what’s happening…now…tomorrow’s another story! Better get it now because tomorrow the price will go up…and it’s going to get sold out. It all makes me sick and sadly, this is the way of the Wild Wild Web.
Millions of “newbies” and intermediates alike get suckered in to this course, that program, and this other opportunity over here! This one’s cutting down these gurus, pointing out the flaws of each one in a long list…and then unveils the ultimate no-brainer opportunity that defies all logic! Nothing like this has ever happened before…so cash in in this new and exciting program and make more money than you know what to do with!
Yes, I’ve seen it all and who hasn’t if he’s been on the Internet for any length of time. I’ve got ten email accounts full of b.s. marketers pushing the same old crap in their messages…this teleseminar, that free report, promises of great luxury for the taking…
The door of truth is plain and as a consequence many many people walk right on by it not knowing it is there. Some people stand in front if the door and not even bother to open it. Yet they hammer down locked doors which feature elegant gold-trimmed motiffs!
The same goes for the secret door to success…Very few fortunate souls will ever find it. There’s really not one door, but several, all leading to the same truth, the same success. There’s not really any difference in the content behind each. However they stand, unchanged, sometimes with peeling paint, forbidden-looking, outright ugly at times.
There are a few good products out there. They’re to be found behind such doors. It takes a lot of effort to find them but once found, will put those who enter in “unfair” advantage over the masses. The Business Lyceum is one such door. ‘Ol Jim Straw can’t be beat!
Rich Schefren is another! The free reports he passes out freely shock and reform those who find them! But they can be hidden like the plain door they are! The Business Manifesto sat on my hard drive for many months until I found one of those “guru” review sites which did offer an excellent positive review on Rich. Curiosity got to me when I noticed that most of the other well-known high-ranking gurus were given negative reviews. So I looked up the report on this hard drive…
The contents blew my mind! They made me very angry!! I sat there with feelings of helplessness which gave way to empowerment! Indeed this is information which is suppressed from the millions of souls out there who think they are entrepreneurs but are really opportunity-seekers sitting like ducks in the scopes of voracious hunters bent on doing whatever they can to separate them from their money!
This is no come-and-go product launch! It behooves anybody who reads this to look into these free reports! Don’t let the “free” fool you that these are a throw-together of more rehashed and out-dated junk content. You are in for a real pleasant but eye-opening surprise! Get ready to wake up! It’s your wake-up call and the time is ripe.
There’s no strings attached. There’s no ulterior motive behind them. If you pan for gold you’ll be very fortunate to find any gold nuggets. Yes they are there, but they are very hard to find especially if you don’t know what you are looking for…
All I can tell you after this long post is that it behooves you to get ahold of these reports and read them for yourself! You will get set straight! It will pop out at you like you never thought possible. You will change the way you are doing business forever. Get Rich Schefren’s Business Manifesto and the companion reports as well.
You’ll be glad you did!
P.S.
You’ll notice many of these opportunity websites will tell you that you can do what so-called little it takes to make massive windfalls of money. Spend four hours a week and make thousands per day, or week…
…and you can even do it in your underwear!
Get this and get it now! If you follow through with most of these offerings and opportunities all you will be able to afford IS your underwear!
So put your pants on!
It’s good business practice anyway even if it’s in your own home office. You wouldn’t run around in a corporate office in your underwear would you? Why do it in your own home business? It really shows the same kind of disrespect for your own business as it would in any corporate setting.
If you see such expressions in sales copy, turn around and run like hell! …and make sure you have a belt on too, shirt tucked in, etc.
Get these reports and you’ll see what I mean about some of the important things being kept safely out of your sight and mind!
Wow! Thanks! Your insights and experience have shed light on an important decision I am making!
Wow! Wonderful report! I was especially impressed with the power of alliance partners. Thanks!!!
The missing chapter is apparently missing!
I’m getting a 404 error when I click on the link.
I smiled the whole way through The Missing Chapter. I have worked with young people for over 40 years and I smile everytime a light comes on in the eyes of kid after listening to me tell them the same things there father or mother have been saying to them for years. The same stuff coming at them wrapped to appear new and fresh. What ever works and the Missing Chapter works. Thank You.
HI Rick,
I have to admit hat I really enjoyed reading the Manifesto Trilogy. Very thought provoking and it confirmed a number of my own thoughts about the “what next” scenario’s that we all must face as this phenomenon called the web grows like Topsy and like some kind of being with what looks a a glance to have some kind of “mind of its own” etc., reflecting all the emotions of mankind in this one amorphous mass.
Some really great tips in there for us small businesses and it should be required reading for any student on the Internet.
Well done, great piece of work and from the heart.
Warm regards
David
Hi Rich,
Like it, some seriously sensible stuff.
Crazy thing is we know so much of this but never put it together, best part about your solutions is 2+2=5 so the result is better than the sum of the parts. Rich and crew thanks so very much…
I am hopeing to meet Mike F. Monday for some further assistance with our ‘to be formed site’ then Near you guys Tuesday, I would love to show you my plans if your free.
Keep the good work up guys
Besto
Bob the Brit.
Well let’s see; I’ve read words like wow, wonderful report, 2+2=5, mind of its own, so put your pants on,…and you can even do it in your underwear!,you will change the way you are doing business forever…
And the compliments go on & on…what is so intriguing is just how so many read the Manifesto and had that “Ah Ha” moment. Had we just planned for everyone to read it simultaneously then the whole world could have enjoy the exhalation,exaltation together…
Rich, you never will disappoint; cause you care to much!!!
Thank You Mr. Mentor Guy…you are the best!
Loyd La Rue
follow @:
http://twitter.com/LoydLarue
Hey Rich they just keep getting better, this is a most valuble piece of self searching….business builing…discovering your hidden SECRET… stuff I’ve read yet. If you put it in video format I’m sure it would be a blockbuster hit. p.s. your full color pic on the email header looks great!!
Hi Rich,
This ebook came along at just the right time for me.
A few nights ago I had a sleepless night. My mind was processing that something about my upcoming business venture was just not sitting right with me. I couldn’t put my finger on it.
Then feeling very tired and quite confused about why I was feeling this way, I received your blog post and read the ‘Missing Chapter’. The timing couldn’t have been better.
The Missing Chapter clearly pointed out what was going on for me. I was chasing a business venture based on an ‘interest’. This interest has taken me 10 months to learn, however it doesn’t incorporate my strengths at all!
Thank you so much. I know reading ‘The Missing Chapter’ will be one of the key ‘ah ha’ moments that contributes to my future success!
Gail
Phenomenal material Rich – good advice you gave to me as a starter to go back & read it again. Back in Dec when The Manefesto, Missing Link & Missing Chapter had been read initially, there followed an inundation of webinars, reports & blogs to the extent I got swamped in a huge volume of inspirational introduction to the higher levels of business. The going back to sort out my strengths of which I could find 30 of in my 1st list, makes me wonder if repetition for a week or a month would be to find more or just decide on the strongest ? Then there’s the need to tie a strength with a profitable niche ? Could the Business Analysis process be used to go through find one to start with ? That process is further expanded in “Your Business Blueprint” pages 27 – 33 …. mining forums, blogs, Q&A sites etc, finding the resonating client ? Could an email just received “25 Ways to Get Passive Income From Scratch” offering something that might start a cash flow, be used inconjunction with all the previous or instead of ?
I appreciated the attention you gave to so many comments on last week’s blogs ? This comment may be out of time, so if you are in a position to respond, would I find your reply on this day’s blog or in some other way ?
Hello, Rich,
I read the Missing Chapter, and it was a oxygen!!
Once upon a time there was a man named Joseph Campbell, and he wrote about and advised everyone to follow their “bliss”. He wrote a book titled “The Hero With A Thousand Faces”. He was also interviewed extensively by Bill Moyers. Mr. Campbell always focused attention on the need to follow your passions – “bliss”, as he termed it.
My gut told me he was correct, but I could never figure out how to make this actionable – until I read your manifesto documents!!!
I read thousands of books related to business. When I read your documents, it was the first time I saw everything from the mountain top so to speak, to use a metaphor.
I’m happy that I didn’t start a full fledged online business before I read your documents. When I was studying all the systems and websites these past 6 months, I often felt as if I was wondering through the jungle at night, trying to find a way to higher ground conceptually, so that I can see the lay of the land.
It is certainly liberating, to read about knowing your strengths, and that I did not have to do and know everything. This is a big load off my shoulders! You helped me get rid of my unconscious business “messiah complex”, when I realized that I did not have to be superman to run an online business. I’m sure glad you wrote those manifestos. I don’t have to be the workaholic. This is great. Now I can really focus and identify my strengths and my passions, and act on the fundamental things you wrote about.
I wanted to share my thoughts. Have a great day.
Stephen McArthur
It sure is refreshing to realise that we do not need to own and/or read everything published about a topic before we can begin to act on our passion around that topic.
The main ingredient for success is the focused determination we have for following our dreams. When we get that right, and the exclude all the distractions, we have a very high chance of achieving our dreams of online business success.
Michael.
hi rich thanks for free offer of THE 7 STEPS TO UNSTOPPABLE INCOME PART 1 WEBINAR, i got the link to listen to replay but cant see place to click to access forms to fill in my details, i will be gratefull if ya able to help fix it,
thanks,
michael
Hi Rich,
I must agree with some of the comments here, I found the Missing Chapter profoundly enlightening from a business point of view. It was also confronting and jaw-droppingly simple and direct. I must admit after reading both the Manifesto and the Missing Chapter I was quite angry as I asked myself why hadn’t anyone taught this before, I haven’t even heard this from the ‘business gurus’?? I then realised I was just more upset at myself for being an opportunist and not a strategist. The horrible thing is that as an opportunist I often felt slightly smug and better thinking that I had jumped onto different band wagons first when in reality I was in the same band wagon as others.
As someone considering becoming an entrepreneur, and looking at business as a way forward I found looking at my own strengths confronting. I guess I need to work on that. It makes total sense that I work from my strengths rather than my interests. However having a strength and then turning it into a service or product that people will want seems even harder. I realise this is more a confidence issue. Finally, I guess I have to decide what do I really want from life ‘results or excuses’.
Thanks you heaps Rich, I hope to work with you soon.
warm regards
Samith Pich
Hi Rich,
After reading the Internet Business Manifesto I was truly blown away and grateful for the information and timely advice you had given me. But like a lot of people I was a pretty confused on where to go from there. This caused me to learn more from you and seek the guidance I was looking for as I continued to read your blog posts and soon after I decided to sign up to your Founders Club.
But for some reason, while I was reading your Instant Expert Transcript I felt like something was “missing” inside me that I needed an answer to. So I did a quick google search online and came across a website called familybusinessschool.com and read something about you’re Missing Chapter being focused on creating a business around your strengths rather than your interests. The exact quote was “If you want to maximize your chances of being successful then you need to use your strengths to create a new sub-niche or niche, where by default you can be the best in the world.” This struck me and so I instantly downloaded “The Missing Chapter” and devoured it. I must thank you Rich for the “wake up call” that you gave me.
At this juncture in my young business career I am creating my business in a niche that I was “interested” in and one that was a “hot” niche. But with your guidance and masterful way of communicating to me that I was creating my business as if I were looking for the most desperate woman who wanted to get married it hit me and changed my focus and business entirely.
I thank you from the bottom of my heart for revealing this to me and proving to me that I’m setting myself up for failure and that I need to focus on my strengths.
My business is taking a 360 degree turn and I will definitely keep you updated on my success. I can’t wait!
Hope to meet you one day, Rich and hire you as my personal coach.
Your fellow Entrepreneur,
Sonam Lama
Hi,
the missing chapter is mssing… litteraly. ERROR 404.
Eloise