Well what can I say rich. You just continue to blow me away. The only problem is you that you surface a bunch of new problems in my current business model. But thanks again, I can’t believe how generous you are. Best wishes, Mike

i’d like to say thanks. you’ve been providing some incredible material here, and i know if i can just figureout what my niche is, that i’ll be a huge success, mostly as a result of your manifesto. ~ shelly

Great information! You guys are great!

Once again Rich, you’ve provided a clear tunnel of vision through the fog. This is the longest tunnel in the series so far.

Your Critical Elements to Your Business Success slide will be a useful focus point for keeping progress on track.

And I agree with you on partnerships - I was lucky enough to hook up with some truly great guys recently, and its raised my game to new heights in a very short space of time.

And finally (because I could comment on each and every one of your golden nuggets!) I was inspired by your means of subdivision, breaking through to niche after niche until you find a market you can dominate.

I was touched by this during your keynote speech at TIMME in September, and I’m glad to be reminded of it.

This, to me, is a killer strategy for forming a successful business, and since hearing you talk about it first in September, I’ve been zooming into my niche…

Thanks Rich - I could go on, but heck, maybe by following your advice in these three chapters I’ll build my business big enough to afford to be one of your clients one of these days…

Then I’ll tell you all I really think of it!

Best wishes
Tim

Rich,

U R Just R S…a Unique Master Mind.

Murtaza.

Rich,

BRAVO ZULO for a job well done!

What an impressive read!

Thanks for helping to spread the word about where all the REAL money and opprtunities lie.

Thanks for providing further evidence and UNDENIABLE PROOF that if you don’t have a “Back End” marketing system, then you DO NOT have a business. Period.

Enjoy your success, it’s well deserved.

All the best,

Joe Lavery - Chief Trainer
Insider Secrets to Back-End Marketing

Hi Rick,
This is amazing information that I have to dissect to know how to implement it into my long range plans. It is perfect timing for me as I am presently doing some much needed soul searching into what I really want in life and in business.
This fits in well with another e-book I read on ‘The Big Lie’ relating to using your subconscious to really get what you want.
I also just read the E-myth Manager yesterday, and much of what you talk about is touched on in that book.
The main idea that I am seeing in all of this is to think BIG. Then when you can clearly see that BIG IDEA, then put a clear action plan into force that will take you there.
Don’t get stuck in the mud doing the small stuff. Plan for tomorrow, plan for multi-millions - plan for the future.
And when putting that plan together - get the tools and resources from the big boys - from the experts - not from uncle harry or the internet marketer running out of his basement.
Jack

Wow, Wow and WOW! And that’s for all 3 of your Manifesto manuscripts.

After reading the first I went deep into process mapping which has saved me invaluable amounts of time. And gave me also a great tool to convey concepts to others.

Then the big question: opportunity seeker or entrepreneur? Ouch…

I just finished the final chapter and I have to tell you that the first half really got me feeling that perhaps I should simply give up.

But then you started to talk about going horizontal with your business - and things have gone clear in my head again. I’ve been doing loads of little projects (opportunities of course) and finding excuses for actually not developing the one thing which has my passion and for which I actually do have a vision.

I know what my strengths are but I’m continuing to focus on the stuff that I convinced myself would be the short-cut to earning more. So that nice diagram of yours shows WAY to many empty spaces here.

Confusion, anxiety, unmotivated, frustration, limited success, slugish results, false starts. I’ve been there…

Whereas my real opportunities lie in the niche I’ve been neglecting.

Can’t thank you enough Rich. What an awesome gift!

Patricia

Once again Rick a pdf packed with profunditity and more proof that people with a passion prosper.

I must say that your information is spot on and since I have started to apply the principles to my own business model things have really started to pick up.

I have moved from a one man business to creating and providing a huge range of product and services with a team which I could have never done alone. While producing a lot more I am working less so this is the true measure that the ideas work.

Quentin

where do I begin…

well, let’s start with a big THNX and see where that takes us

I can’t say that everything you talked about was unheard of BUT…

your PERSPECTIVE on things - the way you highlighted THE crucial elements of running a successful AND SUSTAINABLE business is the BEST concept I’ve come accross till now (and I can tell you I have quite a few GB on internet marketing

I’m a marketing student, and by the way I have an exam in Marketing Research tomorrow morning and I just spent the last 2-3 hours literally GLUED to this not-so-comfortable chair — postponing my “academic enlightment”
…
I am planning to go into online marketing - or should I say online SELLING (cause there’s clearly not a lot of “efforts to make people desire to purchase my products” involved

As I said, I am a student. Being one, I don’t have the resources (time and money) to specialize in any given niche and build such a complex strategy AT THE MOMENT (keyword being at the moment

But for the time being I’ll carry on with my plans… again… you just focused my strategy A LOT - and also gave birth to other ideas…

thnx a lot:
I should thank you because you’re sharing very valuable info here …

But on the other hand… which is even MORE AMAZING, is that I see that you practice what you preach. you MAY have just won yourself a future costumer

Thnx

Korab Krasniqi

P.S. The new graph is much better than the old one - and I’ll make sure to stick it on my wall

Hi Rich,

Well I just finished reading “The Final Chapter” and I’ll just bet that is isn’t!

I have to say that the insights and the “uncommon” sense delivered in your piece, are really “must know” stuff for anyone in this business that desires to take things to the “big league” level.

In particular, the difference in focus as it relates to “front end” and “back end” should really give pause to a whole slew of “marketers” or should I say “sellers”?

Your pointing out the differences between selling and actually marketing is so very critical for long term business success. Some may see it as a “duh”, but I bet it even jolted them since they were probably not focused on the distinction in their own business anyway!

Funny you should mention that there are about 70 “gurus” in your coaching program. I just checked, and I am on about 76 lists! Now I will quickly say that I am not on those lists because I am an “opportunity seeker” going from “guru to guru” like so many are doing, rather I am on those lists for a specific purpose. I know YOU know why, and I’ll let the rest figure it out

In short, the “Final Chapter” had me frozen in my seat until I was finished, even to the point that my wife had to bring my dinner plate in to my office at home!

As always Rich, you have the gift of peeling back the layers and showing us what is really in there. Thanks!

Looking forward to what’s coming…

Regards,

Russell Hallonquist
Infolife Marketing

Ij use eZ pdf viewer and I keep getting an exception so it will not beyond the first page.

Could you remove the graphic first page and send it to me? Perhaps I can read this Final Chapter too.

Thanks!

Wow!!

You’ve really made the lightbulb go on in my head and I’m still reeling from the powerpacked content you’ve delivered in “The Final Chapter”. It is really true that I believe in playing the Internet Marketing Game it becomes easier to go after a quick buck than aggressively build a strategic business that will give us most of what we desire. I believe the problem lies in who we have relied on for our expert information and how we have used just the bits and pieces that they have given us to make important but totally misinformed decisions. I guess that your decisions are only as good as the wisdom that goes into them that comes from your information source! Thanks Rich for opening my eyes more to what i should really focus on in building my business>

Boy this is good stuff. All reports have been great but I think this on takes the cake… only way you will not be successful is if you think it’s anything more complicated than this! It’s all there right infront of your eyes..

Hello Rich,

I have been completely Fascinated by the first two and now that third and final version is out here.

I will be spending some time this week going through all three of them and will get my notepads and pens in hand and taking some serious notes.

I have already given your other two volumes to my friends and customers.

I have been sitting down for the last couple weeks figuring where am going in my life and why I am not on top of my game any longer.

But lately I have become more motivated and more active in preparing to get my plans on track and gain control over my life again and get my business on a new track and start making some serious money.

Now this has been my mindset all along but being able to add more learning resources to list and then dissecting the information that you and Mark Joyner and Jay Conrad Levinston and a bunch of other individuals I have courses from I will finally really take my plans and revise them and create new plans.

I will take all that I have and all that I am to the next level.

Thanks Rich for being a great believer in what I believe in and that is walking the walk and talking the talk and practing what you preach versus only selling a product to get a buck.

For all who reads this one, I will advise you to re-read the first two and take notes of all the thoughts that take place in your mind and gather the collective thoughts and see what you see and what your passions are and get going on accomplishing them.

As some of the old ancients from thousands of years ago has done before you and people will do after you, live life as if it were your last day on earth and wake up in morning being glad that you are alive and approach everything with love in your heart and allow that to guide you to achieving whatever it is you would like to achieve.

I can surely tell you that I am.

I have been working on my plans and studying as of late and putting into action more of my plans and I know you can do it as well.

Let’s make the rest of this year the best and then make 2007 a year that will be spoken of for the rest of your life.

Best regards,

Julio

I love the art of marketing and selling, but I have always wondered, “What makes a business breakout of their ceiling, and get bigger - much bigger”.

I believe you have answered my questions and I have mapped out my strategy to make 2007 a year of more profitable sales and targeted marketing.

Thanks,
Jeff

amazing stuff for the 3th. your smile like a white-hearted fox, otherwise, you surely sell the product for $997. well done again rich!

As a novice, I felt most of your data in The Final Chapter is very understandable, thus the experienced people will really get a lot out of it. I’ve been toying with this idea for two years, and finally set up my web site. If I could figure out how to get people to my front end, I might be able to come up with a back end?

I plan on joining in an alliance with my friend that does health training seminars, a Mr. Natural, etc etc!

Unfortunatley, I used up all of my cash and credit getting set up to this point. Can you believe I spent over $5,000 on this project, untold hours, and haven’t made one sale yet?

Please, just a couple of suggestions on how to make my site generate even a little income on the front end, so I can afford to join you and Agora on Back end programs!

True, 2 years, $5,000 and no sales! Plus, the ongoing expenses of having the shopping cart, etc etc

Have had fair traffic from my own list, but need to become visible to many more, and now I’m out of cash!

If you can help, I’ll pay you on the back end, plus become one of your alliance partners.

Sorry, if this sounds out of turn, just very frustrated. I’m 62 years old, just barely getting by on a fixed income, and used up my savings and credit to get this far. Guess I bought those silly ideas you explained away in The Final Chapter. Wish I read your books first!

I stared at the cover more than 5 minutes. It itself makes my jaw dropped on the floor.

When Rich talk about strategist vs. opportunist, I was thinking that he was just preaching. Then I noticed that he just left the money on the table for almost opportunities that for him just a matter of sending emails.

I hope that the final chapter is not the final one from him.

Thanks Rich.

Indratno Widiarto
http://www.InfopreneurWorld.com

This is good stuff. I was just wondering, do you have a home study course that teaches allthis stuff? I’d be interested if you ever have one.

Thank you very much! This is really good materials!

I am Leonard J. Mills calling from INDIA.

I think “The Final Chapter” seems really final. When you disturb a sleeping snake it raises its hood. I am really awakened with the pure content filled guide. It makes me more vibrant more confident to face the World Wide Web.

Leonard J. Mills
+91 93412 46505
www.MillionAccounts.Com/
*Representing The American Merchants*

A rare gem! Not a surprise, considering Rich is the author. Have only reached page 18, but could not wait to post my comments.
What the 2 slides have in common:
. a lot of thought went into both
. all angles are covered
. fall apart if 1 element missing
Their differences:
. #1 is pure chaos & confusion, putting out fires all over; #2 is order, sanity, progression, organization, predictability
. #1 ‘you’ is the center; #2 ‘you’ is not on the map
. #1 has no sense of direction; #2 has vision
THANK YOU! THANK YOU! THANK YOU!

pls i am interested on that business internet marketing

Rich, quite simply. The “Last Chapter” is genius on fire, and magnificence in print. I have gained so much insight and tactics into building my business it’s borderline insane. What can I say Rich, you’ve outdone yourself with this “Last Chapter” report.

Rich, I think you’re on to something but you left off one column in your seven-column matrix: ethics. When you combine honesty, integrity, quality, and service with an abundance attitude and the vision, strength, passion, resources, partners, tactics and action that you’ve already identified, then you’re unstoppable.

This is something I talk about quite a bit in my award-winning sixth book, Principled Profit: Marketing That Puts People First–I’d be happy to send you a PDF copy as a gift. It has also inspired me to start a world-wide movement around business ethics at http://www.business-ethics-pledge.org

This time period will always be remembered by me, as a pivotal time in my business career; when my master plan was hatched. Thanks to these reports and being part of the Business Growth System - Elite Club, my business is transforming into what I originally and always wanted to see happen.

I was at the Elite event in West Palm this weekend and it was so transformational that I actually feel like a different person today than I did on Friday; an identity shift.

Finally, someone drew attention to all this incestuous nonsense taking place in the Internet marketing world, which keeps you sucking from a fire hose of \”stuff\” and “gotta haves” forever and never really growing a successful business beyond the short term hits.

I am GLAD to be away from that and back to where I was at the start my business that uses the Internet as a primary channel, but also exists otherwise.

To all who are reading this, the Final Chapter was great and further reinforced my success. Take the right amount of time to read it all, and absorb it\’s greatness.

Latest and greatest internet marketing ebook: $49

Joining stompernet: $797

A month of Google Ads: $5,000

Rich’s 3 FREE pdf reports: Priceless

I will admit to being one of your Elite students at your seminar last weekend who was initially annoyed that you were GIVING AWAY this information.

I would bet that this information is probably worth 100x the price of most people’s last e-book.

Hi Rich
“Each of the American companies aggressively rented their customer list out and rented other companies customer lists, while in Europe, the companies never shared, rented, or sold their customers names.” p13)
This approach may make some people a lot of money, but it sure is getting out of hand in my inbox. Of late some people I previously respected have begun picking up anything thats going as a JV, and I no longer trust their recommendations. It is costing them sales. The frustration is starting to appear in the IM forums. My inbox has grown to receive some 100 daily promotions, many for the same products, of late. Went crazy during the Brad/Andy and Joel promotions. I am going to have to cull out the worst offenders, and think twice about joining up to any more lists for fear of a.buse.
When does this tactic move from good business to bad ethics, insult to customers and even legal issues?
Thanks for your paper, but this aspect has me worried that a lot of people are intent on killing the goose that laid the golden egg. I hope they are not the folk on your course?
Cheers, Rod

Simply amazing stuff!
I’m at page 24 yet but the lessons I gathered are awesome.

It hits right smack into the face of “internet lifestyle” we’ve been sold to.

Thanks Rich.

Alan
http://www.grandstart.com

Boy is my inbox quiet….Nothing about “The Final Chapter” from all of the thoughtful guru’s. Many if not all of whom are a member of Rich’s coaching group.

It’s pretty interesting to see this phenomena begin and end with Rich. Just something to think about. Not very many Internet Marketers are really interested in giving their list much of anything of true value that’s not tied to a dollar bill.

Shout out to Yanik Silva, Neil Shearing, Ryan Deiss and Alice Seba for increasing my awareness and sending me the first email about The Internet Manifesto.

Rich,

Thank you for giving and sharing your immense business knowledge.

What a powerhouse of ideas, a real dynamo and an eye-opener. All this for the best price imaginable…FREE! I love it even more!

——> http://www.Battlecall.com

Powerful and Useful Information! Truly A “Must Read”

THANK YOU FOR ALL YOUR HELP

Wow Rich! You have outdone yourself. You are giving us an instant MBA in Business in your 3 PDF files and video.

Thanks so much for your generosity in sharing your wisdom. You have helped me shift my thinking into a bigger vision than I ever thought possible.

Jan Marie

Great information. I never even considered an internet business before, now all i do is think about what business i can start.

Thanks Rich!!!

it was killer!

a bit overhelming at times though..
but surely you gave some gr8
concepts and tactics..

i wish i could learn the whole
system from you..
but i’ll work with what i have
to afford that..

but i really want it finally!

thanx a ton for sharing all
that you do!

Hi Rich,

I’m not normally one to leave comments about the things I read mainly because I read so much and also I prefer to let others more eloquent than me have the pleasure.

However in this case things are different. That’s because ‘The Final Chapter’
is something that stands out far and above almost anything I’ve read…ever.

Your one of the few who have shown such in-depth understanding between marketing and selling AND have been able to explain it in such a clear way.
The ‘critical elements to your business success’ also proved and will prove to be invaluable as will the advice on ones business back end.

Virtually every page contains a golden nugget of thought provoking, action making advice and guidance.

In some place the advice given makes those golden nuggets become encrusted in diamonds.

Thanks for making this material available, I would be a fool not to adopt virtually 100% or what you have given us and apply it to my business.

Kind regards,

Mark Moxom
http://www.lowcarbmonthly.com

Now I’m sure I have a lot to learn. Thanks for sharing this with me. There are some great ideas I will use.

I like the way you approach business with a systems / process mindset and remind us that whether online or offline - business principles are timeless, only strategies change.
as an aside, it would be an interesting exercise to continue to extend the front page image and define what success is ! - I would imagine that it would be different for each person, but once again the principles would be the same.
I look forward to the Final Chapter Version 2, 3 4 etc !

All I can say is “Holy Cow!”

I can’t thank you enough for how much insight that final chapter has just brought into my business.

I am closing my email client, shutting off my phone, and COMPLETELY restructuring the way I am going to be doing my business.

No excuses, I am going to do this…

Matthew Glanfield

P.S. I was almost hoping you had some sort of offer at the end - I would have bought whatever it was!

(I already posted one but I needed to say this).

…About the graph where you explain how you feel, when you are lacking one of the crucial elements of running a sustainable business…

My moto in life is to feel happy whatever I do, and I HATE negative feelings - I’m sure I speak for everybody reading this :-).

But lately while I’ve been working on my project, I’ve been feeling VEEEERY anxious - and it didn’t feet good, I can tell you that much! And your graph showed me exactly what the problem is.

The night I read the final chapter I slept like a baby!:-) And ever since, whenever I think about my project, I am very calm and objective and I just GET THINGS DONE period.

On the other hand - which brings us to the reason behind this second post - this whole thing has brought me thinking.
And since I know how many “business people” read your blog, I’m going to make a statement

I realized that all that stress that I’ve been putting myself through lately was mostly because of money. But I don’t like it because I have focused all my energy on money and left little space for anything else GOOD in life.

I know that when I actually start making money I will be a lot worse.

I also know that some of you reading this are actually MAKING money.

Because I wish good things to everyone in this planet, I would advise everyone to ocassionally stop and think how much energy you are spending on the pursuit of happiness (which we think is money but eventually lose track of what happiness of what it was in the first place.

I’m not saying to “screw money”! I’m just saying to balance things a bit

Probably most of you have it figured out, but I know many business people who haven’t .. so I had to “take my chances of bothering the readers who know, for the good of those who don’t”.

Sorry

bgood

korab

Great Ideas.

This is an amazing report.

A must read for anyone who is keen in making their online business a success should read this…again and again.

Lots of powerful yet simple ideas that anyone can implement immediately.

Warning! Do not read Rich Schefren’s The Final Chapter before going to bed - you won’t get there!…I just couldn’t stop reading, rereading and notetaking…and taking hours to translate into my business.

From the first 10 minutes into The Final Chapter I became an addict. Hitting page 38 at 5:15 am and finishing up at 7:33am.

I’ve already initiated two back-end concepts, began filling the Action Plan gap, and dissected my business accoridng to Rich’s simple yet powerful model.

Although laced with golden nuggets , Selling versus Marketing and paying $60 affiliate fees on a