Strategic Profits » Market Attention

My Top 10 Favorite Business & Marketing Books Of All-Time

tbrown — Mon, 02 Nov 2009 17:28:36 +0000

by Todd Brown I’ll admit… Prior to about the age of 23 I despised reading. Back then I was more interested in playing a little Sega Genesis or simply goofing off with my buddies. It wasn’t until I was bit by the business and marketing bug that reading became one of my most treasured joys. [...]

The Greatest Marketing Lesson I Ever Learned

tbrown — Sat, 26 Sep 2009 17:04:54 +0000

From: Todd Brown As a serious student of the marketing and advertising game I’ve certainly come across my share of big lessons and “Aha!” moments. But, there’s one lesson that stands out far above all the others in how it’s impacted my ability to create marketing that pulls like crazy. I can easily say this [...]

BREAKING NEWS: Brand New Micro-Report Released – The Founder Formula

Ken — Wed, 29 Jul 2009 22:42:40 +0000

Click Here To Download Your Free Copy Now Or Press Play To Listen To The Audio Version of The Founder Formula: Click Here To Download The Founder Formula Audio Inside You’ll Discover: The only true SHORT-CUT to creating a profitable business online. How to design a business that allows you to take one-week, two-week, and [...]

Your Top 10 Questions About The Guided Profits System 2.0

Rich Schefren — Wed, 10 Jun 2009 04:17:15 +0000

GPS 2.0 is now LIVE – Click Here First, before anything… have you listened to the Mini-Audio Case Studies from average marketers who were each able to completely eliminate their constraint? If not, GO HERE NOW. OK, with that out of the way… the launch of GPS 2.0 has now officially reached deafening levels… Swarms [...]

The Internet Marketing Call That Made History–Three Times Over

Rich Schefren — Thu, 28 May 2009 19:15:19 +0000

***** MAY 29TH: Special Note From Rich Schefren: HOLY MOLY… we did it again! REPLAY #1 – Filled to CAPACITY REPLAY #2 – Filled to CAPACITY Just like the first time… we CRUSHED the capacity of the Teleseminar Replay tonight and not only had to have the Teleseminar company add more lines… but… we actually [...]

Not Your Typical Launch Hangover

Rich Schefren — Tue, 30 Sep 2008 00:27:08 +0000

This past weekend was really difficult for me. It was a real roller-coaster of emotions. I’ve never had a single event haunt me both positively and negatively at the same time. And the success of my new program GPS (Guided Profit System) is to blame. You see, on the one hand I was ecstatic, we [...]

Attention All Shoppers: Circuit City Targets Social Media

Rich Schefren — Wed, 21 Nov 2007 17:00:22 +0000

If you doubt the power of social media, consider what one major retailer is doing to boost sales, gain customer loyalty, and grab attention this holiday season. Black Friday (the day after Thanksgiving Day) is one of the most competitive and profitable shopping days for retailers each year. Check out what Circuit City is doing [...]

Phrases That Keep Your Reader’s Attention – Download

Rich Schefren — Tue, 13 Nov 2007 13:17:50 +0000

In the Attention Age, getting your prospect's attention is harder than ever.

But it gets worse - because once you get attention, your job has just started.

You see, the real trick is holding onto your reader's attention long enough to get your message across.

My good friend and world-class copywriter John Carlton says:

"The most common blunder rookie copywriters make is to assume the reader will 'hang in there'... Your reader will not hang in there. At the very moment you bore him, confuse him, or ask him to 'bear with you'...he's out of there."

Think about it: Doesn't your own experience confirm it?