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	<title>Strategic Profits &#187; Copywriting</title>
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		<title>Your Online Business: Marketers Are Testing The Wrong Things&#8230;</title>
		<link>http://www.strategicprofits.com/tools/testing-adds-to-optimize-marketing-results/</link>
		<comments>http://www.strategicprofits.com/tools/testing-adds-to-optimize-marketing-results/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 17:22:36 +0000</pubDate>
		<dc:creator>tbrown</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Make Money Online]]></category>
		<category><![CDATA[Taking action]]></category>
		<category><![CDATA[Tools]]></category>
		<category><![CDATA[ads testing]]></category>
		<category><![CDATA[advertisement tracking]]></category>
		<category><![CDATA[google optimizer]]></category>
		<category><![CDATA[google web optimizer]]></category>
		<category><![CDATA[net optimizer]]></category>
		<category><![CDATA[opportunity cost meaning]]></category>
		<category><![CDATA[opportunity costs economics]]></category>
		<category><![CDATA[testing ads]]></category>
		<category><![CDATA[tracking ads]]></category>
		<category><![CDATA[tracking advertisements]]></category>

		<guid isPermaLink="false">http://www.strategicprofits.com/?p=1408</guid>
		<description><![CDATA[by Todd Brown While hanging out at the ETR Bootcamp last week I heard a great little &#8220;gold nugget&#8221; about testing and optimizing your marketing results. Mary Ellen Tribby, one of the sharpest business women I&#8217;ve ever encountered and good friend of our little Strategic Profits crew, was on stage along with the the other [...]]]></description>
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		<slash:comments>16</slash:comments>
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		<title>Online Business Plan: The Selling Power of The &#8220;Secret Enemy&#8221;</title>
		<link>http://www.strategicprofits.com/copywriting/know-the-secret-power-of-your-business-enemy/</link>
		<comments>http://www.strategicprofits.com/copywriting/know-the-secret-power-of-your-business-enemy/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 19:23:47 +0000</pubDate>
		<dc:creator>tbrown</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[persuasion techniques]]></category>
		<category><![CDATA[business enemy]]></category>
		<category><![CDATA[problem marketing research]]></category>
		<category><![CDATA[problem solving in marketing]]></category>
		<category><![CDATA[problems in international marketing]]></category>
		<category><![CDATA[problems in service marketing]]></category>
		<category><![CDATA[retail sales techniques]]></category>
		<category><![CDATA[sale objections]]></category>
		<category><![CDATA[sale prospecting]]></category>
		<category><![CDATA[selling objections]]></category>
		<category><![CDATA[what is a copywriter]]></category>

		<guid isPermaLink="false">http://www.strategicprofits.com/?p=1366</guid>
		<description><![CDATA[by Todd Brown It&#8217;s been said from the shrewdest of salesmen&#8230; &#8220;People buy products and services from people they like and trust. And, people like people who are most like them.&#8221;  This is why establishing the feeling of commonality (rapport) with your prospect is such a critical step in the marketing and sales process. It&#8217;s [...]]]></description>
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		<slash:comments>7</slash:comments>
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		<title>My Top 10 Favorite Business &amp; Marketing Books Of All-Time</title>
		<link>http://www.strategicprofits.com/effectiveness/top-10-business-marketing-books-guide-on-how-winners-think/</link>
		<comments>http://www.strategicprofits.com/effectiveness/top-10-business-marketing-books-guide-on-how-winners-think/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 17:28:36 +0000</pubDate>
		<dc:creator>tbrown</dc:creator>
				<category><![CDATA[Business Strategy Tips Blog From Rich Schefren]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Effectiveness]]></category>
		<category><![CDATA[entrepreneur]]></category>
		<category><![CDATA[Market Attention]]></category>
		<category><![CDATA[marketing-business-entrepreneurship]]></category>
		<category><![CDATA[persuasion techniques]]></category>
		<category><![CDATA[productivity]]></category>
		<category><![CDATA[advertisement headlines]]></category>
		<category><![CDATA[breakthrough advertising]]></category>
		<category><![CDATA[copywriter service]]></category>
		<category><![CDATA[failure business]]></category>
		<category><![CDATA[goal setting template]]></category>
		<category><![CDATA[great copywriters]]></category>
		<category><![CDATA[how to write an advertisement]]></category>
		<category><![CDATA[how winners think]]></category>
		<category><![CDATA[Influence Robert Cialdini]]></category>
		<category><![CDATA[Tracy Goals]]></category>

		<guid isPermaLink="false">http://www.strategicprofits.com/?p=1346</guid>
		<description><![CDATA[by Todd Brown I&#8217;ll admit&#8230; Prior to about the age of 23 I despised reading. Back then I was more interested in playing a little Sega Genesis or simply goofing off with my buddies. It wasn&#8217;t until I was bit by the business and marketing bug that reading became one of my most treasured joys. [...]]]></description>
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		<slash:comments>38</slash:comments>
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		<title>The Greatest Marketing Lesson I Ever Learned</title>
		<link>http://www.strategicprofits.com/blog/great-lessons-from-masters-in-marketing-online/</link>
		<comments>http://www.strategicprofits.com/blog/great-lessons-from-masters-in-marketing-online/#comments</comments>
		<pubDate>Sat, 26 Sep 2009 17:04:54 +0000</pubDate>
		<dc:creator>tbrown</dc:creator>
				<category><![CDATA[Business Strategy Tips Blog From Rich Schefren]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Make Money Online]]></category>
		<category><![CDATA[Market Attention]]></category>
		<category><![CDATA[persuasion techniques]]></category>
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		<category><![CDATA[advertisement lesson plans]]></category>
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		<category><![CDATA[legend marketing]]></category>
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		<category><![CDATA[marketing lesson plans]]></category>
		<category><![CDATA[masters in marketing online]]></category>
		<category><![CDATA[masters in marketing programs]]></category>
		<category><![CDATA[masters programs in marketing]]></category>

		<guid isPermaLink="false">http://www.strategicprofits.com/?p=1325</guid>
		<description><![CDATA[From: Todd Brown As a serious student of the marketing and advertising game I&#8217;ve certainly come across my share of big lessons and &#8220;Aha!&#8221; moments. But, there&#8217;s one lesson that stands out far above all the others in how it&#8217;s impacted my ability to create marketing that pulls like crazy. I can easily say this [...]]]></description>
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		<slash:comments>14</slash:comments>
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		<title>Review of the Email Persuasion Formula Training</title>
		<link>http://www.strategicprofits.com/copywriting/email-technique-the-email-persuasion-formula-training/</link>
		<comments>http://www.strategicprofits.com/copywriting/email-technique-the-email-persuasion-formula-training/#comments</comments>
		<pubDate>Fri, 18 Sep 2009 01:30:57 +0000</pubDate>
		<dc:creator>tbrown</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Make Money Online]]></category>
		<category><![CDATA[persuasion techniques]]></category>
		<category><![CDATA[email etiquette for business]]></category>
		<category><![CDATA[email guidance]]></category>
		<category><![CDATA[email marketing systems]]></category>
		<category><![CDATA[email opener]]></category>
		<category><![CDATA[email opening]]></category>
		<category><![CDATA[email technique]]></category>
		<category><![CDATA[tracked emails]]></category>
		<category><![CDATA[training on email marketing]]></category>
		<category><![CDATA[writing business mail]]></category>
		<category><![CDATA[writing email tips]]></category>

		<guid isPermaLink="false">http://www.strategicprofits.com/?p=1316</guid>
		<description><![CDATA[Well&#8230; it&#8217;s been just a few minutes since the Live Email Persuasion Formula Training finished up. The entire training was designed to show marketers how to get more of their emails opened, more of their emails read, more of their links clicked-on, and more of their list to buy. If you were one of the [...]]]></description>
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		<slash:comments>91</slash:comments>
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