Today we’re talking about scaling your business…

More specifically – the one and only metric that matters when it’s to scale your offer…

You see, most entrepreneurs make the mistake of focusing on way too many details.

In the process they overlook the one piece of the business growth equation that will determine their success or failure.

Join me on today’s livestream – 2-4pm (eastern) – to discover how easy it can be to get your business ready to grow faster and more easily than ever before.

Here are the details…

• WHAT: How To Scale Your Biz
• WHO: Rich Schefren
• WHERE: Facebook Live
• WHEN: 2:00pm ET (11:00am PT)

Click Here To Watch My Livestream.

You won’t want to miss it.

To higher profits,

Rich Schefren

There’s nothing worse than writing pages of copy…

Editing video and image creatives…

And making sure your ads are in tip-top shape…

…Only to find that NONE of it converts.

That’s when it’s time to take a step back and start listening to our good friend and upcoming contributor to Steal Our Winners, Charles Kirkland.

You see, Charles has been in the online marketing industry since 1999.

He’s always on the cusp of the things that work in media buying…

Which he proved once again when he showed Rich how he tests his ads on Facebook BEFORE he builds a funnel or even has a working landing page yet.

But make no mistake, it gets results.

In fact, he used this strategy for one client and decreased their cost per acquisition from $27…

All the way down to just $5.97.

He calls it the “Post-It Method.”

Why?

Because his testing process involves just an image of a post-it note with a headline on top of it.

Zero perfection involved.

Just a plain ol’ yellow post-it note.

Which makes it a hyper-fast way to find winning ad angles and avoid high ad costs.

But don’t go running to try it just yet…

Because this is just one part of his 6-phase testing process that he shared with Rich Schefren in the upcoming issue of Steal Our Winners.

During the interview, Charles reveals…

• The 6 phases of testing he uses to find multiple winning ad angles (most marketers are doing this completely backwards)
• How to sort through Amazon reviews to find the most infuriating pain points of your target market
• The exact ad rules you MUST tell Facebook to follow if you want to find angles with the lowest cost
• The 4 types of body copy that the algorithm loves to serve users based on their certain browsing behaviors

If you want all the details, then make sure you watch the full interview inside the February issue of Steal Our Winners, which comes out this Sunday.

The deadline to sign up and reserve your issue is Saturday at 11:59pm (PT).

Don’t miss it.

Get access for just $1 right here.

Your pen pal,

Matt Rizvi

The late, great Gary Halbert once said…

“Strong copy will not overcome a weak offer, but, in many cases, a strong offer will succeed in spite of weak copy written by marketing morons!”

That still rings true today.

And if there’s anyone who’s taken that statement to heart…

It’s Caleb O’Dowd — who’s achieved a mastery in performance marketing and was mentored by Gary himself.

He even lived inside his home for some time.

So recently, when word got out that Caleb had a fool-proof formula for creating high-converting offers…

And used it to rake in half a million dollars from 1,100 people in just 12 days flat…

Rich chased him down for a segment in the upcoming issue of Steal Our Winners so he could hear it for himself.

Thankfully, Caleb held nothing back.

In fact, one of the first things he revealed, which he says is the difference between a beginner marketer and a professional marketer, is his method for deep research into his customer avatar.

He says, “This, to me, is really my secret sauce. It’s my perspective — it’s the spectacles that I put on to view the world of marketing and make money with.”

Rich was on the edge of his seat.

“The real alchemists of the game — they’re not looking to execute so quickly. What they’re looking to do is spend 80% of their time in the planning, strategizing, and researching phase.”

What continued to unfold was a complete masterclass in creating an offer that snaps prospects into action. Including…

• The fool-proof formula that creates a fast, unique, exciting, done-for-you solution that your prospects must have
• How Caleb ‘triangulates’ the 3 primary reasons for WHY your market buys. Gary Halbert forced him to do this repeatedly!
• The 18-month long marketing strategy that your competition doesn’t have, which is causing them to lose up to 85% of potential customers
• How to position your offer as the most superior alternative in the marketplace

You can get full access to this segment in the upcoming issue of Steal Our Winners.

As Rich said…

If you follow this formula, you’re basically turning your offer into an ‘intelligence test’… because only a dummy would pass on it.

Just make sure you sign up by TONIGHT at 11:59pm (ET) guarantee access to the new issue.

Your pen pal,

Matt Rizvi

Want to know the #1 reason online businesses go under?

They don’t get enough customers!

And the primary reason is most offers are weaker than they need to be.

With a weak offer you end up having to work much longer and much harder. A weak offer makes advertising difficult, getting affiliates close to impossible, and staying in business uncertain at best.

That’s why in tonights livestream we will be retooling your offer – making it so compelling…. your prospects won’t be able to say no.

Here are the details…

• WHAT: How To Craft An Irresistible Offer
• WHO: Rich Schefren
• WHERE: Facebook Live
• WHEN: 6:00pm ET (3:00pm PT)

And as always…

I’ll stick around afterwards to answer any follow-up questions, business questions, or even personal questions you might have.

Click Here To Watch My Facebook Livestream

To higher profits,

Rich Schefren

P.S. If you missed any of my previous livestreams, you can watch them right here.

Want to grow your following by 500 a day?

Then I’ve got one word for you:

Clubhouse.

You’ve probably heard a lot of people raving about it.

Basically, it’s LIVE podcasting.

But more importantly, it can feel like going to an in-person event or convention from your phone.

And to be frank…

You’d be hard pressed to find a social network that allows you to build influence as fast as this one.

In fact, Sean Vosler — who’s a copywriter, marketer, and funnel-building expert — is getting 500 new, organic followers per DAY on the platform.

And it didn’t take much effort for him to get there either.

All it took was a few of the tips he shared with Rich inside the upcoming issue of Steal Our Winners.

During the interview, Sean dropped value bombs about Clubhouse, like…

• How he’s grown past 18,000 followers on the platform — and is currently gaining 500 new, organic followers per day with a little help from its algorithm

• The backdoor method you can use to befriend club owners and increase your chances of getting on stage of the most popular clubs in any niche
  
• How Sean and other marketers are using Clubhouse to skyrocket their growth on the platform by using a group strategy dubbed the “Syndicate”

Simply put…

It’s never been easier to grow a following of people who know, like, and trust you with Clubhouse.

But if you want in on the action, make sure you check out Rich’s interview with Sean inside the February issue of Steal Our Winners.

It comes out this Sunday.

…Which means you’ve gotta enroll by Saturday at midnight (PT) to guarantee that you get the new issue.

Click here for the full details.

Your pen pal,

Matt Rizvi

The writing is on the wall…

Fans LOVE it when you livestream.

Not only does it allow your tribe to know you better on a personal level… but it also makes it easier for you to understand their deepest problems and desires.

(Which are critical to helping them as customers.)

For example…

Every Tuesday at 2pm (ET) and Thursday at 6pm (ET), Rich hosts a 2-hour livestream on Facebook. And as a result, he gets to engage the folks on this list who “vibe” with him the most.

Not only does this consult make a positive impact on their business…

But we’ve also built a decent-sized Facebook ad-audience based on the folks who watch Rich’s livestreams (also known as a “PlayThru” audience).

And we’ve found that this audience generates lower CPAs and higher LTVs than other audiences we’ve tested our ads against.

Point being…

If you want your audience to KNOW… LIKE… and TRUST you…

Then livestreaming is a great place to start.

Just one problem…

Not everyone is good at talking on camera LIVE.

And that’s where Molly Mahoney comes in.

She’s a “Camera Confidence Coach,” digital growth strategist, Mama, and owner of The Prepared Performer.

But most importantly…

She’s Rich’s go-to Facebook Live Expert.

Seriously. Before Rich started his weekly livestreams, he called up Molly for advice on the best way to get started.

And since then, livestreams have become Rich’s favorite social medial strategy.

Now normally, you’ve gotta pay Molly thousands (or be bookmarked in her rolodex like Rich) in order to discover her best livestreaming strategies.

But this Thursday, February 25th, she’s hosting a FREE Facebook Live Masterclass called: Attract Your Ideal Client With Live Video.

And during the call, she’s spilling the beans on her best livestreaming ideas.

Are you in?

Molly’s giving away all the secrets of how to feel more confident and create real results with your videos.

You just gotta click here to sign up.

Your pen pal,

Matt Rizvi

Almost everyone that starts an online business does it wrong…

And they either pay by going out of business fast or they suffer needlessly later when their business stops growing and they get stuck with an online job instead of owning an online business.

Don’t make the same mistake.

And even if your business is up and running, you can still make a few small shifts that will put you on the growth path.

So on today’s livestream, we’ll cover how to make sure your online business serves you instead of you serving it.

Here are the details…

• WHAT: How To Start An Online Business That Works
• WHO: Rich Schefren
• WHERE: Facebook Live
• WHEN: 6:00pm ET (3:00pm PT)

And as always…

I’ll stick around afterwards to answer any follow-up questions, business questions, or even personal questions you might have.

Click Here To Watch My Facebook Livestream

To higher profits,

Rich Schefren

P.S. If you missed any of my previous livestreams, you can watch them right here.

On today’s Facebook livestream, I’ll be joined by a very special guest:

John Lee Dumas

Now, for those of you who don’t know JLD, he’s the host of the award-winning Entrepreneurs On Fire podcast, founder of the Podcasters’ Paradise community, and author of the upcoming book, The Common Path To Uncommon Success.

I’ve already read over half of the early-release copy of the book.

It’s awesome.

So during the livestream, I’ll be asking him my most pressing questions and take a deep dive into his 17-step roadmap to success.

Here are the details…

• WHAT: The Common Path to Uncommon Success
• WHO: Rich Schefren & John Lee Dumas
• WHERE: Facebook Live
• WHEN: 2:00pm ET (11:00am PT)

Click Here To Watch My Livestream.

You won’t want to miss it.

To higher profits,

Rich Schefren

It’s part 2 of our topic from Tuesday!

To recap…

If you want to have a breakout year in 2021, then you can’t rely on the oversaturated methods that have simply been “good enough” to get you to this point.

Instead, you need re-assess the competitive landscape and lock in on the select strategies that are dominating the market right now.

And that’s exactly what I’ll be sharing on today’s livestream.

Here are the details…

• WHAT: Digital Marketing Strategies That Work In 2021 [PART 2]
• WHO: Rich Schefren
• WHERE: Facebook Live
• WHEN: 6:00pm ET (3:00pm PT)

And as always…

I’ll stick around afterwards to answer any follow-up questions, business questions, or even personal questions you might have.

Click Here To Watch My Facebook Livestream

To higher profits,

Rich Schefren

P.S. If you missed any of my previous livestreams, you can watch them right here.

Forget everything you know about Internet marketing…

Forget blogging… SEO… content marketing… podcasts… ebooks… webinars… email newsletters… funnels… Tik Tok…

Forget ALL of it.

Because if you want to have a breakout year in 2021, then you can’t rely on the oversaturated methods that have simply been “good enough” to get you to this point.

Instead, you need re-assess the competitive landscape and lock in on the select strategies that are dominating the market right now.

And that’s exactly what I’ll be sharing on today’s livestream.

Here are the details…

• WHAT: Digital Marketing Strategies That Work In 2021
• WHO: Rich Schefren
• WHERE: Facebook Live
• WHEN: 2:00pm ET (11:00am PT)

And as always…

I’ll stick around afterwards to answer any follow-up questions, business questions, or even personal questions you might have.

Click Here To Watch My Facebook Livestream

To higher profits,

Rich Schefren

P.S. If you missed any of my previous livestreams, you can watch them right here.