If you host a podcast… or publish a blog… or create Youtube videos… or post on social media… or write an email newsletter…

Then listen close.

Because in this email, I’m going to reveal a secret that John Lee Dumas — the host of the Entrepreneurs On Fire podcast — shared in a recent interview with Rich Schefren about how he got his podcast to over 1.4 MILLION downloads in a single month.

This strategy doesn’t involve paid ads, SEO, or any traditional method.

Yet you can use it to build consistent streams of traffic to your content, no matter what medium you use for distribution.

So what’s the secret?

Well, the thing most marketers forget about their prospects is that they’re creatures of habit and it’s best to engage them through a single medium.

Podcast listeners listen to podcasts.

Youtube viewers watch Youtube.

Email readers read emails.

So the BEST way to target those folks and build your own following, is by being featured as a guest in someone else’s content.

Building a blog? Then write a guest post on another blog in your niche. You can do the same thing with emails… or Youtube videos… and DEFINITELY podcasts.

In fact, JLD revealed that he dedicates a single day per month to record 20 different 15-minute interviews on other people’s podcasts.

It sounds extreme (and your voice might be sore after all those interviews).

But because of that level of commitment, he’s created one of the most popular business podcasts on the planet by leveraging organic content marketing that’s fueled by other people’s lists.

So remember:

If you want to build a thriving audience — without a big budget — then convince others in your niche to share your free, high-quality content that will ultimately convert their following into your following.

Now I’m sure you’re wondering…

“But Matt, how do I convince someone to feature me as a guest on their [ENTER MEDIA OF CHOICE HERE]?!?!”

Don’t worry, I gotcha covered…

Because during JLD’s interview with Rich, he revealed that in addition to being a featured guest on other podcasts, he also receives over 400 requests from other people asking to be on HIS podcast every single month.

Most of the requests suck and go straight to the trash heap.

But there’s ONE email he received that was so freaking persuasive that he saved it and now uses it as a template whenever he sends out his own guest interview requests.

“I have never received a pitch as good as this one,” he said. “It’s a very specific and very structured strategy. And it works practically every time.”

And during his interview, JLD revealed the full details, including…

• How to discover the right podcasts for you to be a guest on
• How to get in contact with the podcast owners
• The fill-in-the-blank script you should use to get on their podcast
• And how to show credibility and create instant goodwill with the host

In fact, JLD estimated that his method works 25%-50% of the time!

Want to check it out?

Then make sure you become a member of Steal Our Winners by Sunday at midnight in order to receive our November issue featuring Rich’s complete interview with John Lee Dumas and a handful of other internet marketing experts including Katrina Ruth, Keith Krance, Franco Urbaez, and more.

And right now, you can join Steal Our Winners for a stupid-low price.

Your pen pal,

Matt Rizvi

How do you make decisions in your business?

Taking your best educated guess can can be an OK jumping off point. (And the more experience you have the better, more reliable your instincts will be.)

But the only sure thing to base your critical business decisions on is…

FEEDBACK

The hard data you get from the results of your actions.

Last week we talked about focusing on taking action in your business. And the information overload and distractions that keep you from doing it.

Now assuming that you’ve unplugged a few of your electronic distractions, stopped splashing around in that ocean of information and are ready to buckle down and get busy, we come to an important question…

What actions should you be focusing on? What actions should you be taking to give you the biggest strategic bang for your buck?

I want to give you a little help with that today in the form of a map.

And believe me… Continue…

We’re all adults here. And since we are, we can have an adult discussion.

I want to talk to you about why you may be stuck or struggling. Why you never seem to be able to get the big project complete. Or why you can’t even get it off the ground.

The reason you can’t is because of something we don’t like to face. It’s unpleasant. Sometimes even uncomfortable.

But you need to face it if you want to achieve all the goals you set for yourself.

I’m talking about the “F-word”… Continue…

This past week, Winston a very animated visitor from Belgium who’s been visiting the Strategic Profits office grabbed the key’s to Rich’s apartment and made the following video…

Here’s the deal…

As you can see by Rich’s reading process (video below) he reads a lot of books.

If you would like him to share with you what he’s reading in the form of reviews vote below now!

Continue…

O.K. The winners are in!

And let me say all your responses confirmed one thing in my mind… I have some of the sharpest, savviest entrepreneurs following me! (I’m honored.)

Now before we get to the winners, we’ve got a couple things to clean up, beginning with… Continue…

Today’s lesson is all about why some entrepreneurs always do better than others. It’s about why some consistently kill it without breaking a sweat. While others can work ninety hours a week and never get off the ground.

And it’s about snow…

If you’re scratching your head, watch the video. (And don’t forget to leave me a comment. What’s your big takeaway? How much “snow” do you see?)

Close The Gap

If you listen to coaches and consultants at my level talk about ourselves, you’d think we all have a permanent address at:

#1 Top Of Our Game St.
Piles of Money-ville, USA

Like we’re bullet-proof or something.

Sometimes we even start to believe our own stories.

But they’re not entirely true…
Continue…

“Really, it comes down to testing.”

As a marketer, how many times have you heard that? Hundreds, maybe thousands of times. We all know that best-practices can only take us so far, and that testing with live visitors / readers / viewers gives us the closest thing to “truth” when it comes to which offer works best.

Consequently, most marketers who have a reasonable amount of traffic will get started in testing. Testing landing pages, testing squeeze pages, testing webinar registration pages, sales pages you name it. But… testing email sequences?

Why Marketers IGNORE Testing Email Copy

Continue…