• If you have any interest in Internet marketing whatsoever, what I am going to share here will be very special… very valuable… and very profitable.

    Here’s the story:

    It’s no big secret we hit our launch target in just 32 hours. We broke out the champagne, pumped up the music and had an office party that’ll be the cause of gossip for years to come.

    But, before we turned off the lights and closed the office for the holidays, we decided to change a single web page on our site. And boy, am I ever glad we did … cause it brought in another $428,000 while we all enjoyed the time off with our families.

    Want to know what the change was?

    I thought you might. Ok, so…right after we sold the final Business Acceleration program, we did what we’ve always done. We took down the order page down and put up a sign up form for our waiting list.

    Then it struck me: “Why in the heck are we doing that???”

    Truth be told, I’ve found waiting lists to be somewhat worthless. People arbitrarily sign up with varying degree of commitment. And when you come back to this list of eager prospects…. you’ve got to sell them all over again.

    It makes no sense!

    So, we did something different this time. We replaced the waiting list with a pre-order form. So instead of asking for an opt-in (to try and resell later), we continued to get orders with each and every passing hour.

    And guess what happened next?

    Our conversion rate actually INCREASED! Imagine that!

    And here’s the best part – while I was dressing up like Santa and playing with my daughters, the orders just kept on rolling in …

    … To the tune of a whopping $428,000 over the holiday break!

    So here’s my newest New Years Resolution for ’08: NO MORE WAITING LISTS! You might want to add it to your list too – especially if you are thinking of launching any products or services in the year ahead.Come to think of it, even though I’d love to take credit for this subtle but immensely profitable switch. I can’t.

    It sprung out of my subconscious from nowhere, but the seed was planted two weeks earlier when I was talking with my newest mentor.


    jan clayton How I Made $428,000 On My Winter Vacation
    Clayton Makepeace

    He’s a true marketing makeover maven if there’s ever been one. His name? Clayton Makepeace, and he’s someone you should be studying. In fact, he’s going to be upping the ante this year – and i’ll bet you dollars to donuts that you’ll hear a lot more about him.

    If you’ve never heard of this legend before… you have now. And please, remember you heard about him here first.

    Why? because it’ll be a feather in my cap later on, and you’ll thank me for turning you on to a true genius. You can check out his site and absorb his wisdom:

    http://www.makepeacetotalpackage.com/

    To higher profits,
    Rich Schefren

    P.S. Here’s a great free gift that will make you a ton of money: Maybe it’s that extra half-a-mill Clayton helped me bag over the holidays … but I’m feeling pretty magnanimous right about now.

    So here’s what I want to do: I want to give an extra free gift to everyone who pre-orders a copy of my Business Acceleration Program before midnight tomorrow night.

    And take it from me: This gift is GANGBUSTERS!

    It’s a private webinar that Clayton Makepeace did recently for members of his elite EasyWriters Marketing Club members ONLY.

    It’s called The Makepeace Marketing Multiplier – and in it, Clayton shows you EXACTLY how he pulls more dollars per name out of his clients’ customer files than anyone else alive – as much as $50 million a year from less than 50,000 customers!

    With this one secret strategy …

    • You’ll take a sleepy customer list and wake it up – making it instantly responsive (customers will eagerly SEEK OUT your sales copy, whether in print or online)…
    • You’ll get customers to buy up to two, three, even four times more often each year… spend 50% … 75% … up to DOUBLE on each successive purchase … and then KEEP BUYING years longer!!
    • You’ll multiply a company’s bottom line profits by 2, 3 even FOUR TIMES OR MORE – and then grab up to 30% of every new dollar you generate! (PLUS, Clayton will show you how a famous copywriter did this, making $3.6 million in a weekend… how he currently uses it to make more money, with less writing time… and how YOU can set up these wildly profitable deals for yourself)…!
    • And so much more.
    • But you must move quickly – Clayton has agreed to make this amazing video available only until tomorrow at midnight – so pre-order your copy of my Business Acceleration Program right away!

    But you must move quickly – Clayton has agreed to make this amazing video available only until tomorrow at midnight – so:

    pre-order your copy of my Business Acceleration Program right away!

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