• 1 Watch This Video

    A MSN ad shows the relationship between the advertiser and the consumer today.

     

    2 Read This

    The response to the Doctrine has been incredible.

    The emails flooding my inbox and the comments on this blog have been truly heartwarming.

    Every single positive message I’ve received means a lot to me… especially since the message in the Doctrine 2 is so controversial.

    I want you to know that I feel really strongly about what I wrote in the Doctrine 2 about the need for marketing and marketers to change.

    That’s why I am posting this petition….

    It’s time that we band together and tell “old-school” marketers to STOP IT. Because we’ve all HAD ENOUGH!

    It’s time to clean up marketing, improve our response rates and be liked by the rest of the world. Because right now, marketers are Public Enemy #1.

    Won’t you help me clean up marketing? All you got to do is read the petition, and then digitally sign it by commenting “I Agree”.

    So, read on, my friend… and do what you think is right.

    3 Review and Sign Our Petition To Stop Deceptive and Annoying Marketing

    Petition: To Clean Up Marketing and Advertising

    We’re Fed Up And We’re Not Going To Take It Anymore

    Dear “Old-School” Marketer

    We’ve had it with you – and now, We’re going to get our revenge: By hitting you below the belt …

    … In your big, fat, bulging wallet!

    From this day on, We will never again open one of your brain-dead e-mails promising to make us a millionaire by next Thursday.

    We will never again click the ads shouting outrageous claims you’ve plastered all over Google and the other search engines or the banners you stick all over our favorite sites.

    If, by some accident, we should ever find ourselves on one of your sales pages – a page that offers unbelievable claims and mindless hype but nothing of value – we will click that little “X” in the upper-right-hand corner of our browser faster than you can blink your eye.

    And that’s not the worst of it. Not by a long shot. Because if you insist on continuing to talk to me and other good people like we’re fools, we will also warn every friend on our contact list and everyone we chat with online about you.

    Heck, we might even tell the entire world what we really think of you by blogging about your deceptive tactics.

    Because we’re on to you: we now know that you need our attention and ultimately our money far more than we need anything you’re selling.

    So if you want these things from us, you’re going to have to work for them.

    Reward us for our attention by giving us practical, actionable information or advice or other things that make our life better before you ask me to buy anything.

    Earn our friendship and our respect and we’ll learn to trust you.

    And of course … as we all know … once we trust you, we can make you rich.

    Name: ……………………………….. Signature: ………………………………..

    4 Add Your Name

    SIGN THE PETITION BY COMMENTING WITH THE WORDS “I AGREE”

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