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How To Influence Others By Doing Less

Do you want to increase your personal and business influence? In this case, the old adage, “less is more”, applies. You can actually be doing less to increase your influence. Just one more time… You can actually be doing less to increase your influence. The key is to understand and leverage your personal narrative. During

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How to influence others by doing less [Part 2]

How can you influence MORE people by doing LESS? That’s what I discussed on Tuesday’s live stream. On the call, I revealed that the key is to leverage your personal narrative and uniqueness. In other words: Being genuine, authentic, and telling your story well will allow you to grow your influence with less and less

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How To Create A Customer For Life

It’s one of the greatest business lessons I’ve learned… And it came from my former employer, Porter Stansberry. During his meetings with the copy team, he would often espouse the virtues of building a business whose ultimate goal isn’t to make a one-off sale… or keep a customer for 90 days… or even 5 years.

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High-Profit Podcasting

Let’s be honest: Most podcasters have no idea what they’re doing. They spend hours publishing content on iTunes, Spotify, and YouTube… And only get a handful of listeners who spend zero money. So how do you do podcasting the right way? …And turn it into a real business? I’ll be going live with my guests

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What’s More Critical: How You Think or What You Know?

Pop quiz… What’s more important: How you think? …Or what you know? The answer is simple but hard to implement. And there’s no single answer for every situation. But the decision you make is critical for your business success. So on today’s livestream, I’m going to share my personal experience with this life-long question to

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Membership Marketing Mistakes and Selling Subscriptions

Everyone wants to sell subscriptions. …But most people do it terribly. They don’t know how to deliver a valuable experience each and every day. And as a result… Instead of customers feeling excited to be part of something, they view the subscription as a monthly expense. In fact, my team has been dealing with these

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