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These days, most online marketers and entrepreneurs try to sell their prospects through a series of emails or other free communication. However, it is still possible to sell your prospects “cold” in your sales copy – without your prospects knowing who you are. In this podcast, Rich Schefren will explain how it’s done — by starting the sales conversation in the right way.
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Every new online marketer always wants to know “how can I drive more traffic to my site?” But in reality, that’s not the question you should be asking. In this podcast, Rich Schefren will explain what you should want to know about traffic, and the role website traffic should play in your business.
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Marketing is a process like anything else. If you want to be an online entrepreneur, you need to know how to master this process (and that includes acquiring new prospects). In this podcast, Rich Schefren will give you the 30,000 foot view of lead gen and give you two questions to ponder as you develop your own marketing process.
Busy, busy, busy, busy, busy, busy, busy, busy, busy, busy… bankrupt.
That’s the depressing downward spiral I see way too often in the Internet marketing space.
Especially in 2012, when running an online business can include any (or some would argue ALL) of the following…
Sadly, that list doesn’t even include helpful money-generating activities like creating products, or setting up payment options.
If right now, you’re trying to do everything above yourself… If you’re chasing your tail, and not really getting anywhere…
Then you’ll want to hear what I have to say in today’s post…
…continue reading An Intervention: Are You Too Busy to Be Successful?
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It’s fairly easy to design a webinar, teleseminar or video sales letter that provides value for your prospects. But it’s significantly more difficult to create webinars and teleseminars that consistently sell your products. In this podcast, Rich Schefren will explain how to create the ideal webinar process that actually sells by concentrating on the one factor that 90% of marketers overlook.
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There is a fundamental skill that forms the basis of all entrepreneur’s marketing. Without it, you won’t be an effective marketer or entrepreneur. In this podcast, Rich Schefren will explain what this fundamental skill is. He’ll also explain how to refine this skill so you can get inside your prospects’ heads and improve your marketing.
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Everything you are is a collection of your experiences and the stories from your past. But what many entrepreneurs don’t realize is you can change your story and make yourself a more effective entrepreneur and marketer. In this podcast, Rich will explain how you can do that so you can grow your business as quickly as possible and be the best entrepreneur you can be.
Guest Post By Pete Williams
There’s a weird theory in Internet Marketing space.
It goes something like this…. If you’re going to run an online business, you need to know how to do every single thing in Internet Marketing yourself.
And I do mean everything…
I’m always surprised to hear that regular people believe they need to know how to do all these things.
More importantly, they believe their business cannot be successful until they personally learn how to do everything I mentioned above (and keep in mind this is just a partial list here).
If you find yourself constantly running in circles, trying to do all these things, then you’ll want to hear the strategy that I’m going to reveal here. First I want to put this in perspective for you…
…continue reading Just Because You Can, Doesn’t Mean You Should
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In order to follow your own path as an entrepreneur, you need to be able to step into the unknown. The problem is most entrepreneurs have trouble walking their own path because they have an obstacle standing in their way. In this podcast, Rich Schefren will explain what this obstacle is and how you can overcome it so you can achieve the kind of success you’re looking for
What I’m about to share with you can have a profound effect on not just your business, but all areas of your life.
It’s one of those issues that we all like to believe doesn’t really affect us. We tell ourselves “we grew out of that a long time ago.” Or, “sure that affects other people, but not me.”
We all pay a steep price for ignoring it.
I see this with my business clients all the time. These would-be entrepreneurs look at their business performance and they can’t understand why their struggling.
They have no idea what’s really holding them back.
Yet it’s obvious to me. It’s the same thing that holds all of us back in all aspects of our lives…
…continue reading What’s Holding You Back from Getting Everything You Want