I think I Owe Carly Simon a lot of money…

Quick question: Can the music industry make you pay royalties from just humming a song?

Because all day long, I’ve been running around the office with an old Carly Simon tune stuck in my head.

Remember this one?

“Anticipation….Antici-pay-yay-shun is making me wait…”

Yeah, so I’m aging myself here. But can you blame me?

Because that’s exactly what the air is brimming with here at Strategic Profits–anticipation.

We’re less than 48 hours from the release of my newest report, “The Uncertainty Syndrome”. And I’m so excited, I can barely contain it.

Because I’ve been working on this thing for nearly an ENTIRE YEAR. Reading stacks of books…taking reams of notes…studying thousands of websites…just to get this report absolutely perfect.

And now, it’s only hours away from being seen by the entire world.


But to be truthful, I’m not the only one who’s chomping at the bit here…

All around the globe, tens of thousands of people are marking their calendars for noon eastern time on Wednesday, September 17th.

They’re flocking to this blog for the latest information….they’re discussing it at length in hundreds of other blogs and forums…they’re gearing up for the biggest thing to hit the internet marketing world since the Internet Business Manifesto.

And I can’t wait to show it to them.

Fans Line UpIt reminds me somewhat of when the first new Star Wars movie in 16 years, “Episode One: The Phantom Menace”, was about to be released.

As soon as they announced the opening date, the fans went absolutely BONKERS, lining up outside the theatres by the hundreds.

We’re talking tents, sleeping bags, grills, the whole works. Some theatres reported people camping out as far as a month in advance.

A Whole MONTH! Can you imagine?

But I can certainly see the comparisons. Like a rabid Star Wars fan, there’s a number of entrepreneurs out there who can’t wait to sink their teeth into the Uncertainty Syndrome.

See, I’ve hit a nerve here with the entrepreneur community–one that I had every intention of plucking like a guitar string.

Because over the past year, I’ve talked with hundreds of marketers and business owners, digging past all the surface issues and getting right down to the core of their mindset.

I wanted to discover exactly why they aren’t where they want to be.

What’s holding you back?
Why aren’t you succeeding?
What’s sidetracking you from building a thriving, profitable business?

And the discovery I made was shocking, to say the least.

It all boils down to this…

The one thing that determines your level of success is not your talent. Or your skills.

It’s not your intelligence. Your strength. Your personality. Your creativity. Or even your connections.

Overcome ObstaclesIt’s your ability to overcome obstacles–plain and simple.

When you learn how to instantly blast away those things that keep you from moving forward in your business, your “success ceiling” disappears…and the sky’s the limit.

And inside the report, I’ll hand you the strategies and tactics to do just that.

I’ll give you an “Ah-ha!” moment that will instantly vaporize every obstacle that’s blocking your path to success right now.

In a single flash of insight, you will instantly understand the “why” behind every failure you’ve ever experienced….along with the real reason why you’re working harder and growing less now.

And once you read my report, you will have taken the first, giant step to opening the floodgates of growth and profits and leaving your competitors in the dust.

I’m telling you..this is going to change everything–EVERYTHING–about how we do business.

Those roadblocks you’ve been experiencing will simply cease to exist. There will literally be nothing to stop you from achieving the success…the wealth…and the freedom you dream of. .

So are you ready?

Because this Wednesday at 12 noon sharp, we’re about to rock the entire internet marketing landscape.


I’ll see you there…

To Higher Profits,


P.S. If you’re as geared up for this release as I am, then let me know by posting your comments below.

Transcending To A Higher Level

Okay, before you start thinking that I’ve gone all “Gandhi” on you today, hear me out…

Because I want to take your business to the next level. And before this blog post is finished, I’m going to hand you some tools to help you do exactly that.

Let me explain…

The call we did earlier this week was phenomenal. We had more people register, more people listening in, and more people commenting on it than any other call we’ve ever done.

But what’s even more satisfying than setting new records is the fact that you obviously got a lot of valuable, life-changing content from this.

Because the comments we’ve received so far are blowing us away. Here’s a few…

“Massive value is an understatement in regards to the information you shared with us…” — Chaney Alulis

“Stunned. At the end, it even brought a few tears, that I thought I was beyond.” — Bruce Brodeen

“For the first time it provoked me to think effectively what is really holding me back.” — Dr. Kazi Anam

“Anyone who is serious about success in online marketing would do well to listen..” — Roger Johnson

“I can’t wait to see what you unveil later in September!” — R. Newhart

(hang on–we’ll get to that in a moment)

Now, we appreciate the fact that this call really opened the eyes of thousands of entrepreneurs, and we’re grateful for the chance to bring it to you.

But there’s something that I’m grateful for even MORE…

In reading your comments, I can see that your truly GETTING IT.

Stated more clearly, you get the fact that:

  • my guru clients have struggled with the same stumbling blocks you now need to overcome…

  • your mindset matters and getting the right mentor is critical to side-stepping the land mines in your path

  • fast growth involves identifying and eliminating the one core constraint currently holding both you and your biz back…

  • your strengths determine your potential, but your constraint determines your level of success…

  • most entrepreneurs spend the majority of their time achieving false-efficencies which have little impact on your success…

Believe or not, writing those past five sentences gives me goosebumps, because I know your now getting on the same path my biggest success stories have traveled on…

Because as a teacher, mentor, trainer, and coach, I know what happens to entrepreneurs who don’t know those five facts. I’ve seen thousands of online entrepreneurs thrash around in the same nasty (opportunity-seeker) pit for years on end…

They pursue success as if it were a race… and end up spinning their wheels in a desperate attempt to track down the “magic pill” that promises some mysterious shortcut to be an ‘instant-winner’, and we both know where that leads (nowhere)…

No matter how hard they work or how much they spend, they never realize success can be so much simpler if they stopped looking outside and started looking inside to determine the single constraint holding them back. The one thing guaranteed to give the fastest, and biggest payoff.

In other words, they never GET IT.

But with Monday’s call (and the replays), I’m ecstatic that my guru clients were able to pull back the curtain and shed some light on your situation.

And now, you’re ready to take that next big step on your way to the success you’ve been seeking.

So where do we go from here?

Up, my friends. Further and farther up.

If you’re ready to proceed on your journey to a higher level of awareness (with even higher profits) and a better understanding of how you can leverage the very same tools I’ve used to skyrocket businesses in record time (while the entrepreneur slashes their work hours), then I’ve got something you’ll want to hear…

On this page, I’ve loaded up 3 case studies from the archives. These coaching clients were once struggling like many of you who commented on my blog…but their success skyrocketed in record time (you’ll get the complete inside story how). And check this out: all three of these entrepreneurial success stories continue on to this day, meaning the phenomenal success documented kept going and going (like the energizer bunny) dwarfing the already incredible results they had achieved.

Meaning, sustainable success – a fast growing business – along with a lifestyle that allows these entrepreneurs the ability to enjoy it.

You’ll hear from:

  • Jim Edwards. Jim came to me exhausted and completely overworked. In fact, he was very close to quitting the internet business entirely. Find out how Jim pulled himself out of this hole here…
  • Mike Filsaime. You heard from Mike on the call, but we only scratched the surface of the whole story. Mike’s profits multiplied over TEN TIMES after we made some simple changes in his business. Learn what they were here…
  • Hans and Dani Johnson: This husband-and-wife team had everything–a thriving business, a growing family, and a bright future. But after seeing one my presentations, they realized the single critical element that was missing. See what that was here…

Consider Monday’s call ‘Internet-Success 101′ where you got a quick overview on some very important concepts (IF YOU HAVEN’T LISTENED TO MONDAY’S CALL CLICK HERE FIRST)

Now it’s time for ‘Internet Success 102′ – we’ll take the same issues we touched on in the call, and go even deeper. giving you a better perspective on how to really build a profitable business that delivers the freedom and wealth you desire.

And right now, they’re yours for the taking.

So if you’re ready to take your understanding and your business up a another notch or two…

Go there right now and soak it in.

I promise you–there’ll be no chanting or incense. Just profoundly profitable advice 😉

To Higher Profits,


P.S. BTW…I’ve already started getting questions about the coaching program I mentioned on the call. Don’t worry I’ll have more to share soon. But right now, with the record number of entrepreneurs listening to the conference call and even more reserving their priority copy of my next report (you can reserve your free copy here) I’d rather focus on you and what you and your business needs first.

But make sure to mark your calendar on Wednesday, September 17th, because that’s when the you’ll get your copy of my next report (if you’ve opted-into the priority list here) So, start getting ready to grow your business and reclaim your life, because it’s all going to get a lot easier real soon.

More to come on that…so stay tuned.

And don’t forget–when you’re finished listening to the case studies, come back and post your biggest takeaways here. (I was literally blown away by your comments on the last post… and it’s making dig deep to give you more (lots more) – I’m a sucker for appreciation)

Can’t wait to see them…

A WWE Smackdown At Strategic Profits? What a Rush!

Things are getting a little out of hand at Strategic Profits this week…

Tempers are flaring. Veins are popping. Normal conversations are turning into shouting matches.

I swear, you’d think this was the WWE instead of a marketing business (was that a chair that just went flying over my head?).

Seriously though, we did have a major rift in the office this week. And here’s what’s happened…

We were THIS close to releasing the new report. All the graphics were done, the formatting finished, and it looked fantastic.

The only thing left to do was cut it down to a more manageable size (if you recall, my first draft came in at over 300 pages). So I got the team together and the editors and asked them one question:

“What goes and what stays?”

We started poring through the report, line by line, and discussing how and where to trim it down.

And that’s where the trouble started.

Everyone had a different opinion. Some wanted certain sections left in, while others felt that they only hindered the main message. Still the editors thought most–if not all–of the content should be left as is.

And as we went on, it was blatantly apparent that nobody wanted to give in. Discussions became more and more heated. The fur started to fly. I even had to separate a couple of team members before they came to blows.

It was ugly. And I mean UGLY.

Like, why not put out all 300 pages right? That’s what some want because they felt it was so good.

I will explain why not soon.

Then, like a ray of sunshine through the dark clouds, a single voice spoke up:

“Why don’t we let our readers decide?”

It was Kristen, one of our newest (and quietest) employees at Strategic Profits.

Kristen is the voice you hear when you call our offices. She hadn’t said two words throughout the entire debacle until just now. But when she did, they were pure GOLD.

We instantly stopped arguing, looked shamefully at each other, and collectively thought the same thing:


So long story short, we’re putting the editing job into your hands. We want to know what YOU want to know. And here’s how it works.

Clicking on that link above (or email to BlogReply (AT) Strategicprofits.com ) within the next couple days and it will send us an email where you can answer 3 simple questions:

  • How long have you had an online business?
  • Are you making the kind of money and achieving the level of success and freedom you thought you would be by now?
  • Why or why not?

That’s it. Once we get your answers tallied, we’ll dive back into the report and tailor it to your particular wants, needs, and desires.

I assure you that all your questions, concerns, and stumbling blocks will be addressed in your report–BUT you have to tell us what they are first.

So please go here now and do exactly that. It will only take a moment.

I’ll try to hold the fort until you do. Anybody got a taser I can borrow?

To Higher Profits,


P.S. As if our in-office Battle Royal wasn’t enough, now we’ve got an even more serious situation brewing here in South Florida…

Hanna, Ike, and Josephine may sound like a 60’s folk singing group. But they’re actually 3 deadly tropical storms that are barreling through the Atlantic on a beeline towards our Delray Beach office.

So needless to say, we’ll be keeping one eye on your answer submissions and the other glued to the Weather Channel. Because when these things make landfall, they can wreak SERIOUS havoc.

Please keep us in your prayers…

The Rumors Are True: A New Report Is Coming…

Okay, time to come clean…

It’s been rumored all over the internet, I’ve been teasing you about it for a while, and I’ve even let it slip in a few emails and blog posts.

But what you’re hearing is true–there’s a new report on the way.

Watch this video and see if it whets your appetite…

Now, I must tell you: this report is very unique from the others…

Because the previous reports only took me a few weeks, maybe a month at most to put together. All the info was upstairs–I just had to spill it out on paper.

But this one was totally the opposite. In fact, it’s been coming together, slowly but surely, for almost a year now.

See, I started noticing certain things about our business…certain “rules” that used to apply but don’t anymore.

And with each discovery, I would tuck it away in the back of my head, thinking “That’s something I need to change in my business right away and tell my blog readers about.”

But then something interesting happened. To put it into disc jockey lingo, “the hits just kept on comin’.”

As I went on, more and more discrepancies started popping up…significant differences in how things used to work and how they work now.

And we’re not talking about subtle changes. We’re talking MAJOR shifts in business building strategy.

These are died-in-the-wool principles and standards that are still revered as age-old gospel today…but in reality, aren’t worth the paper they’re written on.

So as the “back of my head” began to get a little overcrowded, I began jotting them down into my notes.

And before I knew it, I had the makings of a KILLER report.

Now, I knew I had to get all this down as quickly as possible in order to get the word out to thousands of entrepreneurs who were still following the old paths.

And to be honest, there was no way to get it done around the office. Too many distractions.

So I got away from it all–and I mean GOT AWAY–jetting to the remote wilderness of the Canadian North.

I spent the next 3 weeks with no phone line, no internet, and nothing to lure me from my task at hand.

And when I finally returned to Delray Beach (tired, unshaven, and resembling Grizzly Adams), I was completely tapped out mentally–but BURSTING at the seams to show everyone what I had on my laptop.

Right now, I’m still putting the final tweaks and edits on this baby (first draft came in at 380 pages but the final report will be slimed down to the best parts…talk about your mother of all brain dumps).

And the best part is, you’ll be the first to see it.

That’s correct–when I unleash this report on the world, everyone on my lists will be the first in line to get their hands on a copy.

I’ll send out an email with a link to the download page.

So if you’re NOT on one of my lists (and why aren’t you?) and you want to be among the first to see what all the fuss is about, then go here NOW and sign up immediately.

Our strict privacy policy keeps your email address
100% safe & secure.

Because what’s inside my newest free offering is unlike anything you’ve seen before. And it very well could mean the difference between success and failure for your business.

Don’t mean to scare you, but it’s true. In fact, some of these discoveries scared ME. Because I was buying into this baloney just like everyone else.

But I immediately put some processes in place to eliminate what was holding me back from doubling or even tripling my bottom line. And I began to move forward on the cusp of the most exciting trends to hit our marketplace since the web was born.

And it’s already paying off in a BIG way (more on that later).

So stay tuned…because pretty soon, things are going to get REALLY interesting around here.

Consider yourself warned. 😉

To Higher Profits,


P.S. As you’ll see in the video above, the report is only the tip of the iceberg…

In September, we’re going to change the way you do business online (and offline for that matter) with a system that’s going to blow everything else out of the water.

It’s true–everything you’ve learned so far, all the dusty old tactics and tired, beaten-to-death methods are history.

It’s a whole new world out there…one brimming with tremendous opportunity for unprecedented wealth, success, and freedom…and you’re going to be among the first to capitalize on it.

I can’t wait until you see what I’ve got for you. In the meantime, want to speculate?

Because you can in the comments below. Tell me what you think is inside this breakthrough new system, and I’ll give you the hot-warm-cold signs.

Go ahead–tell me what you’re thinking!

Listen To Rich Schefren Interview Dr. Robert Cialdini, Author Of “Yes!: 50 Scientifically Proven Ways to Be Persuasive”

Someone once said, “Never meet your heroes. They’ll only disappoint you .”

And that’s been true to a certain extent. I’ve had the privilege to meet and chat with several people who have been a hero of mine in either a business or personal sense, and most of the time I came away discouraged

But in this case, the exact opposite happened–I came away INVIGORATED.

Ask any top level marketer what their 5 favorite business books are, and 9 out of 10 will have Robert Cialidini’s “Influence: The Psychology Of Persuasion” in there somewhere.

This book has become required reading for marketers and business owners. It provides a fascinating insight into your prospect’s mind, revealing scientific principles behind how we process decisions and the factors involved in making them.

Cialdini’s works have had a HUGE influence on my business, and are an integral part of what I teach. So when he agreed to an interview with me this past summer, I was absolutely thrilled. .

Dr. Cialdini and I talked for over an hour about a variety of different topics, including social media, testimonials, blogging, continuity programs, and his new book titled, “Yes!: 50 Scientifically Proven Ways to Be Persuasive.”

And as a gift to my blog readers, I’ve made the audio of this interview available to you absolutely free at the link below.

I can’t tell you how pumped up I was when I finished this interview. It was one of the most thrilling hours of my life, and I’m grateful to Dr, Cialdini for giving me his valuable time. He’s always been (and still is, thankfully) a true hero of mine.

And if you enjoy it as much as I did, let me know your thoughts in the comments below, okay?

To Higher Profits,

P.S. On a different note…the machine is cranking up for a massive launch coming in a few weeks.

So make sure you’re checking back to this page. Because we’ll be delivering a BOATLOAD of highly valuable (and totally FREE) content that you won’t want to miss.

Mark my words–this fall, EVERYONE will be talking about the ultra-powerful tools we’re about to unleash. And if you’re checking this page daily, you’ll be the first to know about it.

So bookmark the blog right now–and keep an eye out. Because things are about to get VERY interesting.

Even Bill Gates Loves Apple?

Recently on a Q+A call I was asked – why have so many of the internet marketing gurus switched to macs?

My Answer – Because they can, it’s cooler (power of positioning), and the internet is moving more and more to multimedia and macs are simply superior when it comes to anything multimedia. Oh yeah, and lastly they are the most powerful computers on the market.

Along those lines, I’ve gotten several requests to see my setup so here it. It’s an 8 core processor, with 16 gigs of RAM, and 3 X 30 inch monitors. Perfect for creating presentations!

Read More

Using Visual Search

It’s late at night and I’m burning the midnight oil. Why? Because I am working on my next report, and it’s shaping up to be my best one yet. It happens everytime… I get so absorbed in my writing that I just click away on my keyboard until I look up – and everyone is gone!

Anyway, during my research I happened to stumble across a really cool new site. It’s SearchMe and it completely changes the way you surf online. I think you’re going to love it.

Read More