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- Apr 23 2008
- 11 Comments
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The whole direct training/cross-training thing I talked about two posts ago was sparked by something that is—as you surely now know after my last post—extremely important to me...
My family. And specifically, my daughter.
You see, two weeks ago I attended a parent-teacher meeting at my daughter’s school. The reason for the meeting was the school’s choice of switching curriculums to that of PYP (Primary Years Programme). PYP seeks—among many other things—to improve the interconnectedness, and interdependence of the curriculum.
Tying information together in meaningful and relevant ways is important. And direct training/cross-training helps you do so more efficiently.
Check out what Tim Berners-Lee, the inventor of the World Wide Web (unless you ask Al Gore) had to say about this subject:
“A piece of information is really defined only by what it’s related to, and how it’s related. There really is little else to meaning. The structure is everything. There are billions of neurons in our brains, but what are neurons? Just cells. The brain has no knowledge until connections are made between neurons. All that we know, all that we are, comes from the way our neurons are connected.”
In any case, wanting only the best for my daughter, the news of the switch to PYP excited me for many reasons...
Reason 1
My love of learning was sparked early in life, but it didn’t grow into a raging fire until college. The reason being, that’s when I realized how what I was studying in literature was connected to history, science, math, and everything else. All of a sudden, my appreciation for learning grew exponentially and my thirst for knowledge became ravenous.
Reason 2
Because I know that the brain is a highly interconnected, interlinking network. Meaning everything is connected to everything else. Therefore, the more integrated and interconnected the information you learn is (as opposed to random, separate and isolated)… the higher the likelihood you’ll remember it... and… more importantly… USE IT!
Reason 3
Well rounded individuals have an advantage. They see connections others do not see. They have a better memory, because what’s already in their mind is more diverse and therefore easier to link to. Plus, creative genius is sometimes... often times... nothing more than the eloquent combination of two seemingly unrelated concepts, ideas or facts.
Case(s) in point… Jay Abraham launched his brand by applying direct response principles to entrepreneurial marketing. I, in turn, launched my brand by applying what big companies do right, to the way entrepreneurs grow and operate their businesses. And Steve Jobs combined his knowledge of typography with computing for the creation of the Macintosh computer.
Anyway, if you agree with Berners-Lee that, “... information is really defined only by what it’s related to...” then you’ve got to check out this video.
It’s creative, interesting and relatively short (four minutes and 31 seconds, to be exact). Take a look and post any comments you have about it below. I’m very interested in hearing what you think about it... here’s the video:
To Higher Profits,
RichP.S. You’ll probably want to watch the video more than once... it’s fairly fast-paced and you may miss some things with a once-through viewing.
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Rich -
The transformation and meanings created based on context… as shown in the video… makes me curious what will be added in the next ten years.
So the point: bring your experience/knowledge and fuse it with a new context.
As Jay always says - bring the successes of other industries and see how you can integrate them with your own.
Thanks for the video
Nathan
stunningly brilliant video…simply amazing
Hi Rich,
I used to be a teacher of Chemistry and Integrated Science and so I fully appreciate the point about making connections.
When I taught, my aim was to relate science to everyday life so that my students were able to relate the words in their textbooks and what happened in a test tube to life itself. This was my aim and my challenge.
When I was able to achieve this then what I was teaching truly came alive and I could see the light of recognition and understanding burn brighter in the eyes of my students.
Great video - it certainly gives one a new perspective on the World Wide Web.
Nickolove
I love that video! Very true, and highlights the changes we are going to see in terms of direct sales and customer service (especially keeping our customers happy).
I have believed for many years that the record labels, and even movie making houses are an outmoded and doomed business model as they currently stand.
And they already have the answer, their merchandising is already a significant business today. If they shift their model to make this their mainstay, they can get to the point that giving great movies and albums for free on the web is a money-making proposition for them.
- This can’t be too far away now.
The video is amazing! It’s so convoluted and fast paced it needs more than one viewing before it begins to sink in.
The web is certainly changing, and the result is that we are all becoming ‘wired’. Web 2.0 opens vast opportunities, not just to Internet marketers, but also to those of us with children who would like to see both, and a future for them as adults.
The experiments by B.J. Fogg and his students at Stanford are a case in point. Fogg is currently hosting a class at Stanford, and also on-line. The web site is at http://peace.stanford.edu/
Despite the simplicity of the message in the video above there are huge problems associated with attempting to build peace, or to influence the way we consume and maybe pollute our environment. This is because, as the video flashed, we need to rethink rhetoric.
For the past few days I’ve been remarking on one of my blogs how Twitter may achieve more reform of written English in a few weeks, than philosophers and educationalists have managed in 100 years. We must welcome this, but it will be lamentable if it costs us the ability to relate to the world in the ways that Shakespeare was able.
One of the threats to web 2.0 may come from the ability of large institutions to effectively sensor content. Today we are used to flexible networked communication because when Steve Jobs put the first Apple on the market people were free to write software for it. The XBox, TiVos, and iPhone, however, represent a return to products that may only be programmed by their manufacturers.
Jonathan Zittrain, is of course, the expert on this.
Rich, thank your for stepping outside of the ‘promotional frame’ with this post. Your products and services are valuable, to be sure, but when you lead us to explore new horizons for humanity you are perhaps at your best.
BRAY
This is an incredibly lively video that illustrates rapidly the power of web 2.0.
There’s a man called B.J. Fogg at Stanford who is attempting to use web 2.0 to bring about a more peaceful world. There is a website you can Google for about it, unfortunately if I enter it here most likely this comment will be eaten by a filter!
The strength of web 2.0 is that it makes a network of connections much in the same way as our brains work. The result is a ‘holistic bite-sized’ message, rather than a long laborious novel.
B.J. may be onto something since our language is predicated upon culture, but the web is creating a new culture, at least in some parts of the world.
Unfortunately there are threats to web freedom. The programmable P.C.s we take for granted may well have numbered days. Google for Jonathen Zittrain for more information on this.
Thanks for this post, I enjoyed it.
BRAY
Really enjoyed it, I wanted to click out and
you kept pulling me back in! Many thanks
and keep up the great work!
This is one of very few videos that need to be watched a couple of times to “get it”.
I truly believe that we are in the middle of the largest social revolution in history, a revolution that is the internet and web 2.0.
You’ve outdone yourself, Rich. Again. Thanks for sharing this mind boggling video.
Gil
Rich, this is a great post, and I am dismayed to see that it got so few comments so far, proof that most people still don’t get stuff like this… I guess “neural networks thinking” is still one bridge too far for most…
I have been saying for years that the way that most education institutions (regardless of level/age level) place far too much emphasis on rote learning, teaching/cramming to the test/big exam, and drilling down into levels of detail without ever providing the necessary context, or integration with other materials.
That is why most people remember preciously little of any depth from high school or college: The information just isn’t interconnected enough to form into applicable knowledge. It is a waste of resources (teachers, buildings, etc. etc.) on a gigantic scale. To think where our society could be already if things were being taught in an integrated fashion for decades…
If anything, it seems to have gotten worse in recent years. Let’s hope that a new administration grasps this key concept and puts it into action somehow. Good to see that your daughter’s school is part of an “advanced wave”.
No telling what would be possible if I and others hadn’t had to figure these things about interconnected learning out for ourselves, but had been systematically supported in this from an early age (well, I was by my family in an indirect way, because my parents valued a broad, “classical” education, but you know what I mean… if the SYSTEM had been doing this all along…).
Best - Alex
Hi Rich,
Super video! I have been creating content websites with XML since a couple of years and it is just amazing to see all that can be done, not just for content but also as a database.
I really enjoy reading your post.
ProsNGurus
http://www.prosngurus.com
http://www.cafe-nett.com